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Web Development · head to head

Wix Studio vs Webflow

Wix Studio logo

Wix Studio

Web Development

Web platform for agencies and enterprises to build high-performing sites

From
Free
Rated
-
Webflow logo

Webflow

Design

Build with the power of code — without writing any

From
Free
Rated
-

The short version

  • Each has a real cost: Wix Studio free plan lacks advanced features and requires Wix branding; Webflow does not support user authentication or password management; feature removed January 2026
  • They diverge on capability: Wix Studio covers Responsive editor with pixel-perfect control, Webflow covers Visual designer.

Where they differ

Only the attributes on which Wix Studio and Webflow actually diverge.

Attributes where Wix Studio and Webflow differ
AttributeWix StudioWebflow
Pricing modelsubscription, rates shown per country and not published in a fixed currencyUnknown
PlatformsWeb, Mobile appWeb, Desktop
CategoryWeb DevelopmentDesign
Founded20062012

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Wix Studio

  • Responsive editor with pixel-perfect control
  • Flexbox and section grid controls
  • No-code animations
  • Custom CSS capabilities
  • JavaScript support
  • Frontend and backend APIs
  • eCommerce with customizable checkout
  • Bookings and appointments

Only in Webflow

  • Visual designer
  • CMS
  • E-commerce
  • Interactions & animations
  • Responsive design
  • Custom code
  • SEO tools
  • Form builder

What people use each for

The jobs each tool is most often brought in to do.

Wix Studio

  • Building responsive websites for creative portfoliosnot Webflow
  • Launching high-converting eCommerce storesnot Webflow
  • Managing service business bookings and schedulingnot Webflow
  • Creating event ticketing and registration platformsnot Webflow
  • Scaling multi-site management for agenciesnot Webflow

Webflow

  • Marketing websitesnot Wix Studio
  • E-commerce storesnot Wix Studio
  • Portfoliosnot Wix Studio
  • Business websitesnot Wix Studio
  • Landing pagesnot Wix Studio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Wix Studio

  • Free plan lacks advanced features and requires Wix branding
  • Pricing increases with additional site collaborators
  • Storage limits on lower-tier plans may constrain media-heavy sites
  • Prices shown are GST-inclusive and vary by location
  • Business Elite tier at $159.77/month is expensive for small sites
  • Published plan prices vary by country and are rendered dynamically, so the rate you see may differ from the figures quoted here

Webflow

  • Does not support user authentication or password management; feature removed January 2026
  • Does not automate workflows natively; feature removed June 2025
  • CMS rendering constraints limit scalability: 40 Collection lists per page, 100 items per list, 20,000 items total
  • E-commerce capabilities are limited compared to dedicated platforms
  • Hosting lock-in prevents exporting sites to other platforms; no full server-level access for advanced SEO customizations

Pricing, plan by plan

Wix Studio

Free

No published plan breakdown. See the Wix Studio review.

Webflow

Free
  • StarterFree
    • 2 projects max
    • 2 pages per site
    • Webflow badge visible
  • Basic$15/month yearly
    • Unlimited pages
    • Remove Webflow badge
    • Basic hosting
  • Premium$25/month yearly
    • 40 CMS Collections
    • 20,000 CMS items
    • Basic e-commerce
  • Team$2500/month annual contract
    • 100 CMS Collections
    • 10 seats
    • Localization

Which should you pick?

Choose Wix Studio if

  • You need responsive editor with pixel-perfect control.
  • You want to start without paying.
  • You work on Web, Mobile app.
  • You also want flexbox and section grid controls.

Choose Webflow if

  • You need visual designer.
  • You want to start without paying.
  • You work on Web, Desktop.
  • You also want cms.

Questions people ask

Is Wix Studio or Webflow better?
Neither clearly leads. Wix Studio starts at Free and Webflow at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Wix Studio or Webflow?
Wix Studio starts at Free and Webflow at Free.
Does Wix Studio or Webflow run on more platforms?
Wix Studio runs on Web, Mobile app. Webflow runs on Web, Desktop.
Can I use Wix Studio for free?
Both have a free tier, so you can try either at no cost before committing.
What is Wix Studio best used for?
Wix Studio is most often used for building responsive websites for creative portfolios, launching high-converting ecommerce stores, managing service business bookings and scheduling, creating event ticketing and registration platforms. Of those, building responsive websites for creative portfolios and launching high-converting ecommerce stores are not what Webflow is typically brought in for.
What can Wix Studio do that Webflow cannot?
Wix Studio covers Responsive editor with pixel-perfect control, Flexbox and section grid controls, No-code animations, Custom CSS capabilities. Webflow covers Visual designer, CMS, E-commerce, Interactions & animations.

Answered from the vendors’ own pages

Wix Studio: What is included in all Wix plans?

All plans include custom domain option, reliable web hosting, AI creation tools, 24/7 customer care, and 14-day money-back guarantee.

Source
Webflow: Does Webflow have a free plan?

Yes, Webflow's Starter plan is free with the Webflow badge visible on sites. It allows up to 2 projects with 2 pages per site, hosted on webflow.io subdomain. Full functionality requires upgrading to paid Site plans.

Source
Wix Studio: How does storage scale across Wix Studio plans?

Free and Light plans offer minimal storage. Core plan includes 50 GB, Business plan includes 100 GB, and Business Elite includes unlimited storage.

Source
Webflow: What are Webflow's current paid plans and pricing?

Webflow's Site plans start at $15/month (Basic), $25/month (Premium), or custom for Enterprise when billed annually. As of May 2026, Webflow merged CMS and Business plans into Premium at $25/month yearly, including 40 CMS Collections and 20,000 CMS items.

Source
Wix Studio: Are Wix Studio prices the same globally?

No. Prices and currency vary by location. USD prices displayed are for reference only and include GST.

Source
Webflow: Does Webflow support user authentication?

No, Webflow removed native user authentication and password management in January 2026. For projects requiring login systems or user management, Webflow is not suitable.

Source
Webflow: How does Webflow integrate with other tools?

Webflow integrates with Zapier supporting 5 triggers, 7 actions, and 2 searches without code. It also supports webhooks for real-time events like CMS item creation and form submissions through Zapier's Webhook connector.

Source
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