News · head to head
Ghost CMS vs TinyLetter
The short version
- Only TinyLetter has a free tier, so it costs nothing to try first.
- Each has a real cost: Ghost CMS ghost Pro plans cap members, at 1,000 on both Starter and Publisher and 10,000 on Business; TinyLetter tinyLetter merged into Mailchimp; no longer offered as standalone product
- They diverge on capability: Ghost CMS covers Publishing platform, TinyLetter covers Newsletter publishing.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Ghost CMS and TinyLetter actually diverge.
| Attribute | Ghost CMS | TinyLetter |
|---|---|---|
| Starting price | $18/month | Free |
| Free tier | No | Yes |
| Platforms | Web, Self-hosted | Web |
| Founded | 2013 | 2011 |
Identical on both: pricing model (subscription), user rating (Not yet rated), category (News).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Ghost CMS
- Publishing platform
- Email newsletters
- Membership management
- Analytics
- Paywall support
- SEO optimization
- Media library
- API access
Only in TinyLetter
- Newsletter publishing
- Email templates
- Subscriber management
- Archive creation
- Email delivery
- Simple editor
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Ghost CMS
- Running a publication or newsletter with paid subscriptionsnot TinyLetter
- Self hosting a headless or full stack publishing platformnot TinyLetter
TinyLetter
- Email newsletter distribution to subscribersnot Ghost CMS
- Automated email marketing campaignsnot Ghost CMS
- Customer communication and engagementnot Ghost CMS
- E-commerce order notification systemsnot Ghost CMS
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Ghost CMS
- Ghost Pro plans cap members, at 1,000 on both Starter and Publisher and 10,000 on Business
- Staff users are limited to 1 on Starter and 3 on Publisher
- Custom themes and integrations require the Publisher plan at $29 a month billed yearly
- The jump to 10,000 members is the $199 a month Business plan, with nothing between
- Self hosting is free but installing under a subdirectory needs a custom reverse proxy that Ghost does not officially support
TinyLetter
- TinyLetter merged into Mailchimp; no longer offered as standalone product
- Free tier limited to 250 contacts maximum
- Pricing varies significantly by contact volume tiers
- Premium plan at $350/month may be cost-prohibitive for small newsletters
Pricing, plan by plan
Ghost CMS
$18/month- Starter$18/month
- For solo blogs and newsletters
- Your own website
- Email newsletter
- Publisher$29/month
- For custom publications
- 3 staff users
- Custom themes
- Business$199/month
- For teams scaling up
- 15 staff users
- Priority support
- Custom$null/contact
- For organizations with complex needs
- Unlimited staff users
- Dedicated IP addresses
TinyLetter
Free- FreeFree
- Up to 250 contacts
- Basic email campaigns
- Customer insights
- Essentials$13/month
- A/B testing
- Scheduling
- Limited templates
- Standard$20/month
- Automations
- Personalization
- Generative AI
- Premium$350/month
- Phone support
- Priority support
- Multivariate testing
Which should you pick?
Choose Ghost CMS if
- You need publishing platform.
- You work on Web, Self-hosted.
- You also want email newsletters.
Choose TinyLetter if
- You need newsletter publishing.
- You want to start without paying.
- You also want email templates.
Questions people ask
- Is Ghost CMS or TinyLetter better?
- Neither clearly leads. Ghost CMS starts at $18/month and TinyLetter at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Ghost CMS or TinyLetter?
- TinyLetter has a free tier; the other does not. Paid plans start at $18/month for Ghost CMS and Free for TinyLetter.
- Does Ghost CMS or TinyLetter run on more platforms?
- Ghost CMS runs on Web, Self-hosted. TinyLetter runs on Web.
- Can I use TinyLetter for free?
- Yes. TinyLetter has a free tier, so you can try it without paying. Ghost CMS starts at $18/month.
- What is Ghost CMS best used for?
- Ghost CMS is most often used for running a publication or newsletter with paid subscriptions, self hosting a headless or full stack publishing platform. Of those, running a publication or newsletter with paid subscriptions and self hosting a headless or full stack publishing platform are not what TinyLetter is typically brought in for.
- What can Ghost CMS do that TinyLetter cannot?
- Ghost CMS covers Publishing platform, Email newsletters, Membership management, Analytics. TinyLetter covers Newsletter publishing, Email templates, Subscriber management, Archive creation. Both handle Web support.
Answered from the vendors’ own pages
Ghost CMS: How much does Ghost CMS cost?
Ghost(Pro) pricing starts at $18 per month when billed yearly for the Starter plan, with Publisher at $29 per month and Business at $199 per month. All plans include unlimited email sends and enterprise-grade security.
SourceTinyLetter: Is TinyLetter still available separately?
No, TinyLetter has been merged into Mailchimp and is no longer offered as a standalone product. Existing TinyLetter users were migrated to Mailchimp's marketing platform.
SourceGhost CMS: Can I cancel my Ghost subscription anytime?
Yes, users can upgrade, downgrade, or cancel their Ghost subscription anytime without penalties.
SourceTinyLetter: Does Mailchimp offer a free email plan?
Yes, Mailchimp's free plan supports up to 250 contacts and allows you to create email campaigns and learn customer insights at no cost.
SourceGhost CMS: Are there any additional fees with Ghost?
Ghost waives transaction fees on all plans, though payment processor fees still apply. There are no setup fees or hidden charges.
SourceTinyLetter: What discounts does Mailchimp offer for annual billing?
Mailchimp offers 15% off the first 12 months for accounts with 10,000 or more contacts.
SourceTinyLetter: Is there a free trial available for Mailchimp's paid plans?
Yes, a 14-day free trial is available for Standard and Essentials plans without requiring a credit card for the first 100 emails.
SourceRelated pages
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