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Fashion · head to head

ApparelMagic vs Techpacker

ApparelMagic logo

ApparelMagic

Fashion

ERP built for fashion and apparel

From
$337/month
Rated
-
Full reviewWebsite
Techpacker logo

Techpacker

Fashion

Cloud-based technical design and product development platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Techpacker has a free tier, so it costs nothing to try first.
  • Each has a real cost: ApparelMagic user count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users; Techpacker professional onboarding fees range from $100-$3,000 depending on duration and plan tier
  • They diverge on capability: ApparelMagic covers Order management, Techpacker covers Technical design.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ApparelMagic and Techpacker actually diverge.

Attributes where ApparelMagic and Techpacker differ
AttributeApparelMagicTechpacker
Starting price$337/monthFree
Free tierNoYes
Founded20002013

Identical on both: pricing model (subscription), platforms (Web), user rating (Not yet rated), category (Fashion).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ApparelMagic

  • Order management
  • Inventory management
  • Production tracking
  • Purchasing
  • Warehouse management
  • Financial management
  • Reporting & analytics
  • B2B ecommerce portal

Only in Techpacker

  • Technical design
  • Specification management
  • Collaboration
  • Comments & feedback
  • Email
  • Slack
  • Authentication
  • Cloud deployment

Both cover

  • SSL encryption

What people use each for

The jobs each tool is most often brought in to do.

ApparelMagic

  • Fashion brand order management and inventory controlnot Techpacker
  • Product development workflow and merchandisingnot Techpacker
  • Multi-warehouse and multi-channel sales coordinationnot Techpacker
  • Supply chain integration for apparel brandsnot Techpacker

Techpacker

  • Apparel brands building digital tech packs and managing PLM workflowsnot ApparelMagic

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ApparelMagic

  • User count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users
  • Integration limits: Professional plan supports only 3 integrations, Enterprise 5, Ultimate unlimited
  • Warehouse limits: Professional supports 3, Enterprise 5, Ultimate unlimited
  • B2B store access limited: Professional plan restricted to 1 store, Enterprise 3, Ultimate unlimited
  • Additional cost for sales representatives at $40-50 per month

Techpacker

  • Professional onboarding fees range from $100-$3,000 depending on duration and plan tier
  • 60-day money-back guarantee only applies to annual plans with professional onboarding

Pricing, plan by plan

ApparelMagic

$337/month
  • Professional$337/month
    • 3 users
    • 3 integrations
    • 3 warehouses
  • Enterprise$655/month
    • 5 users
    • 5 integrations
    • 5 warehouses
  • Ultimate$null/month
    • 10+ users
    • Unlimited integrations
    • Unlimited warehouses

Techpacker

Free
  • TECHPACK BUILDER$35/month
    • Entry-level plan
    • Tech pack creation and management
    • 7-day free trial available
  • PLM PROFESSIONAL$95/month
    • Professional-grade product data organization
    • Professional onboarding available
  • PLM PREMIUM$125/month
    • Advanced features for scaling operations
    • Professional onboarding available

Which should you pick?

Choose ApparelMagic if

  • You need order management.
  • You also want inventory management.
ApparelMagic review

Choose Techpacker if

  • You need technical design.
  • You want to start without paying.
  • You also want specification management.
Techpacker review

Questions people ask

Is ApparelMagic or Techpacker better?
Neither clearly leads. ApparelMagic starts at $337/month and Techpacker at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ApparelMagic or Techpacker?
Techpacker has a free tier; the other does not. Paid plans start at $337/month for ApparelMagic and Free for Techpacker.
Does ApparelMagic or Techpacker run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Techpacker for free?
Yes. Techpacker has a free tier, so you can try it without paying. ApparelMagic starts at $337/month.
What is ApparelMagic best used for?
ApparelMagic is most often used for fashion brand order management and inventory control, product development workflow and merchandising, multi-warehouse and multi-channel sales coordination, supply chain integration for apparel brands. Of those, fashion brand order management and inventory control and product development workflow and merchandising are not what Techpacker is typically brought in for.
What can ApparelMagic do that Techpacker cannot?
ApparelMagic covers Order management, Inventory management, Production tracking, Purchasing. Techpacker covers Technical design, Specification management, Collaboration, Comments & feedback. Both handle SSL encryption.

Answered from the vendors’ own pages

ApparelMagic: What does ApparelMagic cost?

Professional plan: $337 per month when paid annually or $356 monthly with annual commitment (3 users, 3 integrations, 3 warehouses, 1 B2B store). Enterprise: $655 annually or $691 monthly (5 users, 5 integrations, 5 warehouses, 3 B2B stores). Ultimate pricing is custom.

Source
Techpacker: How much can I save by paying annually?

Techpacker offers 50% off yearly billing compared to monthly rates. Builder annual is $420/year (vs $840), Professional is $1,140/year (vs $2,370), and Premium is $1,500/year (vs $2,880). You can also get 15% off quarterly billing.

Source
ApparelMagic: Does ApparelMagic offer a money-back guarantee?

Yes, ApparelMagic offers a 30-day money-back guarantee allowing risk-free trial of any plan.

Source
Techpacker: Is there a free trial available?

Yes, Techpacker offers a 7-day free trial with no credit card required. All plans are eligible.

Source
ApparelMagic: What is the cost of additional sales representatives?

Sales representatives cost $50 per month with monthly billing or $40 per month when prepaid for the contract term.

Source
Techpacker: What is the money-back guarantee?

Techpacker offers a 60-day money-back guarantee on annual plans that include professional onboarding. Users can downgrade, cancel, or pause anytime with pro-rated refunds.

Source
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