Fashion & Apparel · head to head
ApparelMagic vs Surefront

ApparelMagic
Fashion & Apparel
ERP built for fashion and apparel
- From
- $337/month
- Rated
- -

Surefront
Fashion & Apparel
Modern PLM for product teams at fashion brands
- From
- $300/month
- Rated
- -
The short version
- Each has a real cost: ApparelMagic user count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users; Surefront the Internet Archive's capture of surefront.com on 12 July 2019 shows the domain was a parked BrandBucket listing for sale at $2,150 USD at that time, meaning any Surefront B2B product using this domain must date from after mid-2019.
- They diverge on capability: ApparelMagic covers Order management, Surefront covers Product information.
Where they differ
Only the attributes on which ApparelMagic and Surefront actually diverge.
| Attribute | ApparelMagic | Surefront |
|---|---|---|
| Starting price | $337/month | $300/month |
| Platforms | Web | Windows, Mac, Web |
| Founded | 2000 | 2015 |
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Fashion & Apparel).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in ApparelMagic
- Order management
- Inventory management
- Production tracking
- Purchasing
- Warehouse management
- Financial management
- Reporting & analytics
- B2B ecommerce portal
Only in Surefront
- Product information
- Task management
- Collaboration
- File management
- Version control
- Supplier portal
- Slack
- Google Workspace
Both cover
- SSL encryption
What people use each for
The jobs each tool is most often brought in to do.
ApparelMagic
- Fashion brand order management and inventory controlnot Surefront
- Product development workflow and merchandisingnot Surefront
- Multi-warehouse and multi-channel sales coordinationnot Surefront
- Supply chain integration for apparel brandsnot Surefront
Surefront
- Team collaborationnot ApparelMagic
- Product developmentnot ApparelMagic
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
ApparelMagic
- User count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users
- Integration limits: Professional plan supports only 3 integrations, Enterprise 5, Ultimate unlimited
- Warehouse limits: Professional supports 3, Enterprise 5, Ultimate unlimited
- B2B store access limited: Professional plan restricted to 1 store, Enterprise 3, Ultimate unlimited
- Additional cost for sales representatives at $40-50 per month
Surefront
- The Internet Archive's capture of surefront.com on 12 July 2019 shows the domain was a parked BrandBucket listing for sale at $2,150 USD at that time, meaning any Surefront B2B product using this domain must date from after mid-2019.
Pricing, plan by plan
ApparelMagic
$337/monthNo published plan breakdown. See the ApparelMagic review.
Surefront
$300/month- Starter$300/month
- Basic PLM
- Team collaboration
- Professional$700/month
- Advanced features
- Integration
- Enterprise$undefined/month
- Custom setup
- Support
Which should you pick?
Choose ApparelMagic if
- You need order management.
- You also want inventory management.
Choose Surefront if
- You need product information.
- You work on Windows, Mac, Web.
- You also want task management.
Questions people ask
- Is ApparelMagic or Surefront better?
- Neither clearly leads. ApparelMagic starts at $337/month and Surefront at $300/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, ApparelMagic or Surefront?
- ApparelMagic starts at $337/month and Surefront at $300/month.
- Does ApparelMagic or Surefront run on more platforms?
- ApparelMagic runs on Web. Surefront runs on Windows, Mac, Web.
- What is ApparelMagic best used for?
- ApparelMagic is most often used for fashion brand order management and inventory control, product development workflow and merchandising, multi-warehouse and multi-channel sales coordination, supply chain integration for apparel brands. Of those, fashion brand order management and inventory control and product development workflow and merchandising are not what Surefront is typically brought in for.
- What can ApparelMagic do that Surefront cannot?
- ApparelMagic covers Order management, Inventory management, Production tracking, Purchasing. Surefront covers Product information, Task management, Collaboration, File management. Both handle SSL encryption.
Related pages
More on ApparelMagic
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