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Influencer Marketing · head to head

Tapfiliate vs Whalar

Tapfiliate logo

Tapfiliate

Influencer Marketing

Cloud-based affiliate tracking software

From
$74/month
Rated
-
Full reviewWebsite
Whalar logo

Whalar

Influencer Marketing

Creator-first influencer marketing platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Whalar has a free tier, so it costs nothing to try first.
  • Each has a real cost: Tapfiliate setup and configuration requires technical knowledge for API integrations; Whalar whalar is a creator and social agency rather than self-serve software, so engagement runs through account teams
  • They diverge on capability: Tapfiliate covers Affiliate tracking, Whalar covers Creator discovery.

Where they differ

Only the attributes on which Tapfiliate and Whalar actually diverge.

Attributes where Tapfiliate and Whalar differ
AttributeTapfiliateWhalar
Starting price$74/monthFree
Pricing modelUnknownsubscription
Free tierNoYes
PlatformsWeb, CloudWeb, Mobile
Founded20142013

Identical on both: user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Tapfiliate

  • Affiliate tracking
  • Multi-level marketing
  • Recurring commissions
  • Custom branding
  • Real-time reporting
  • Shopify
  • WooCommerce
  • Zapier

Only in Whalar

  • Creator discovery
  • Portfolio management
  • Campaign collaboration
  • Real-time analytics
  • Payment processing
  • Rights management
  • Transparent partnerships
  • Instagram

Both cover

  • Stripe
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Tapfiliate

  • affiliate marketing managementnot Whalar
  • Workflow automationnot Whalar
  • Reportingnot Whalar

Whalar

  • Commissioning creator-led advertising campaigns from an agencynot Tapfiliate
  • Creator strategy, campaign activation and measurement handled as a servicenot Tapfiliate

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Tapfiliate

  • Setup and configuration requires technical knowledge for API integrations
  • Limited to affiliate marketing use case; not a general marketing automation platform
  • Acquired by Admitad in 2021, which may impact future feature development roadmap

Whalar

  • Whalar is a creator and social agency rather than self-serve software, so engagement runs through account teams
  • No price, rate card or minimum is published anywhere on the site

Pricing, plan by plan

Tapfiliate

$74/month

No published plan breakdown. See the Tapfiliate review.

Whalar

Free
  • Creator BasicFree
    • Portfolio building
    • Campaign discovery
    • Direct collaboration
  • Brand Starter$549/month
    • Creator discovery
    • Campaign management
    • Analytics

Which should you pick?

Choose Tapfiliate if

  • You need affiliate tracking.
  • You work on Web, Cloud.
  • You also want multi-level marketing.
Tapfiliate review

Choose Whalar if

  • You need creator discovery.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want portfolio management.
Whalar review

Questions people ask

Is Tapfiliate or Whalar better?
Neither clearly leads. Tapfiliate starts at $74/month and Whalar at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Tapfiliate or Whalar?
Whalar has a free tier; the other does not. Paid plans start at $74/month for Tapfiliate and Free for Whalar.
Does Tapfiliate or Whalar run on more platforms?
Tapfiliate runs on Web, Cloud. Whalar runs on Web, Mobile.
Can I use Whalar for free?
Yes. Whalar has a free tier, so you can try it without paying. Tapfiliate starts at $74/month.
What is Tapfiliate best used for?
Tapfiliate is most often used for affiliate marketing management, workflow automation, reporting. Of those, affiliate marketing management and workflow automation are not what Whalar is typically brought in for.
What can Tapfiliate do that Whalar cannot?
Tapfiliate covers Affiliate tracking, Multi-level marketing, Recurring commissions, Custom branding. Whalar covers Creator discovery, Portfolio management, Campaign collaboration, Real-time analytics. Both handle Stripe, Web support.

Answered from the vendors’ own pages

Tapfiliate: Does Tapfiliate charge transaction or success fees?

No. Tapfiliate has no success or transaction fees. Pricing is based on the subscription plan selected.

Source
Tapfiliate: What integration options does Tapfiliate support?

Tapfiliate supports over 30 plug-and-play integrations and offers REST API, S2S postback, JS pixel tracking, and coupon tracking options.

Source
Tapfiliate: What commission structures does Tapfiliate support?

Tapfiliate supports fixed commissions, percentage-based commissions, recurring commissions for SaaS, lifetime commissions, group commissions, item and category-based commissions, and multi-level marketing structures.

Source
Tapfiliate: How many languages and currencies does Tapfiliate support?

Tapfiliate supports six languages and multiple currencies, making it easy to run international affiliate programs from a single platform.

Source
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Related pages

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