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Cybersecurity · head to head

Ory vs Thanos

Ory logo

Ory

Cybersecurity

Open-source identity, authentication, and permissions infrastructure

From
Free
Rated
-
Thanos logo

Thanos

Cloud

Highly available Prometheus with long-term object storage

From
Free
Rated
-

The short version

  • Each has a real cost: Ory production and Growth plans are billed annually ($770/year and $9,350/year), which is a larger upfront commitment than monthly-only competitors.; Thanos several components — sidecar, store, querier, compactor, ruler — each with its own configuration and failure modes
  • They diverge on capability: Ory covers Authentication APIs, Thanos covers Global query.
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Ory and Thanos actually diverge.

Attributes where Ory and Thanos differ
AttributeOryThanos
Pricing modelusage-basedOpen source, no licence fee
Platformsweb, apiKubernetes, Linux, Docker
CategoryCybersecurityCloud

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ory

  • Authentication APIs
  • Permissions engine
  • Machine-to-machine tokens
  • B2B organizations
  • SAML SSO
  • Multi-region deployments

Only in Thanos

  • Global query
  • Object storage retention
  • Deduplication
  • Downsampling

What people use each for

The jobs each tool is most often brought in to do.

Ory

  • Adding self-hosted or cloud identity to a new productnot Thanos
  • Implementing fine-grained permission checksnot Thanos
  • Supporting B2B organizations and multi-tenancynot Thanos
  • Building machine-to-machine authentication for microservicesnot Thanos

Thanos

  • Querying metrics across many clusters or regions from one placenot Ory
  • Retaining metrics for years without local disk growthnot Ory
  • Removing the gap that appears when a single Prometheus instance restartsnot Ory

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ory

  • Production and Growth plans are billed annually ($770/year and $9,350/year), which is a larger upfront commitment than monthly-only competitors.
  • SAML SSO and multi-region deployments are reserved for the custom-priced Enterprise tier.
  • Usage-based pricing across aDAU, M2M tokens, and permission checks makes cost estimation more complex than flat per-MAU billing.

Thanos

  • Several components — sidecar, store, querier, compactor, ruler — each with its own configuration and failure modes
  • The compactor is a common source of operational trouble and must not run twice against the same bucket
  • Query latency over object storage is meaningfully higher than local Prometheus
  • Object storage costs and API request charges become real at high volume

Pricing, plan by plan

Ory

Free
  • DeveloperFree
    • Community support
    • No production environments
  • Production$64/month
    • $21 monthly credit included
    • 1 production environment
    • 3 staging environments
  • Growth$779/month
    • $255 monthly credit included
    • 2 production environments
    • B2B organizations (max 3)

Thanos

Free
  • ThanosFree
    • Full functionality
    • No usage limits
    • Community support

Which should you pick?

Choose Ory if

  • You need authentication apis.
  • You want to start without paying.
  • You work on web, api.
  • You also want permissions engine.

Choose Thanos if

  • You need global query.
  • You want to start without paying.
  • You work on Kubernetes, Linux, Docker.
  • You also want object storage retention.

Questions people ask

Is Ory or Thanos better?
Neither clearly leads. Ory starts at Free and Thanos at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ory or Thanos?
Ory starts at Free and Thanos at Free.
Does Ory or Thanos run on more platforms?
Ory runs on web, api. Thanos runs on Kubernetes, Linux, Docker.
Can I use Ory for free?
Both have a free tier, so you can try either at no cost before committing.
What is Ory best used for?
Ory is most often used for adding self-hosted or cloud identity to a new product, implementing fine-grained permission checks, supporting b2b organizations and multi-tenancy, building machine-to-machine authentication for microservices. Of those, adding self-hosted or cloud identity to a new product and implementing fine-grained permission checks are not what Thanos is typically brought in for.
What can Ory do that Thanos cannot?
Ory covers Authentication APIs, Permissions engine, Machine-to-machine tokens, B2B organizations. Thanos covers Global query, Object storage retention, Deduplication, Downsampling.

Answered from the vendors’ own pages

Ory: What does Ory cost?

Ory has a free Developer tier, a Production plan at $770/year including a $21 monthly credit, a Growth plan at $9,350/year including a $255 monthly credit, and custom Enterprise pricing.

Source
Thanos: Is Thanos free?

Yes, open source and CNCF-incubating. Costs are the object storage it uses.

Ory: How is usage metered?

Beyond the included credit, Ory charges per average daily active user (aDAU), per machine-to-machine token, and per permission check, with lower per-unit rates on the Growth plan.

Source
Thanos: Does Thanos replace Prometheus?

No. It runs alongside existing Prometheus servers, adding global query, deduplication and long-term storage.

Ory: What payment methods are supported?

Ory accepts credit cards (Visa, MasterCard, Amex) and bank transfer, processed via Stripe.

Source
Thanos: Thanos or VictoriaMetrics?

Thanos layers onto Prometheus using object storage and is the more established multi-cluster answer. VictoriaMetrics is a separate store aiming at lower resource use and fewer moving parts.

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