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Kaspersky Total Security vs VWO

Kaspersky Total Security logo

Kaspersky Total Security

Software

Complete protection for your digital life

From
Free
Rated
-
VWO logo

VWO

Software

Experience Optimization Platform

From
Free
Rated
-

The short version

  • Each has a real cost: Kaspersky Total Security uS sales banned since June 2024 with support ending September 29, 2024; VWO growth plan restricted to 1 workspace and 0 custom attributes
  • They diverge on capability: Kaspersky Total Security covers Real-time protection, VWO covers A/B testing.

Where they differ

Only the attributes on which Kaspersky Total Security and VWO actually diverge.

Attributes where Kaspersky Total Security and VWO differ
AttributeKaspersky Total SecurityVWO
Pricing modelUnknownusage-based
PlatformsWindows, macOS, iOS, AndroidWeb, iOS, Android, Server-side
Founded19972007

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Kaspersky Total Security

  • Real-time protection
  • Ransomware protection
  • Safe Money
  • Privacy protection
  • Parental controls
  • Password manager
  • VPN
  • File encryption

Only in VWO

  • A/B testing
  • Multivariate testing
  • Heatmaps
  • Session recordings
  • Analytics
  • Google Analytics
  • Slack
  • SSL encryption

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Kaspersky Total Security

  • Antivirusnot VWO
  • Internet Securitynot VWO
  • Parental Controlnot VWO

VWO

  • A/B testing and multivariate testingnot Kaspersky Total Security
  • Conversion rate optimisationnot Kaspersky Total Security
  • Behavioural analytics and session recordingsnot Kaspersky Total Security
  • Feature experimentation and progressive rolloutsnot Kaspersky Total Security

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Kaspersky Total Security

  • US sales banned since June 2024 with support ending September 29, 2024
  • VPN limited to 200 MB per day and servers in only 24 countries
  • Password manager has privacy concerns with questionable terms and policies
  • VPN and password manager only included in Plus and Premium tiers, not in Standard
  • Occasionally flags legitimate files as false positives
  • Firewall leaves open ports on public networks

VWO

  • Growth plan restricted to 1 workspace and 0 custom attributes
  • Single Sign-On (SSO) and API access limited to Enterprise tier only
  • Growth plan offers only 8-hour first response time for support

Pricing, plan by plan

Kaspersky Total Security

Free
  • FreeFree
    • Basic antivirus
    • No real-time protection
  • Standard$38.99/year
    • Antivirus
    • Firewall
    • Anti-phishing
  • Plus$52.99/year
    • Standard features
    • Password manager
    • VPN with limit
  • Premium$74.99/year
    • Plus features
    • Identity protection
    • Unlimited VPN

VWO

Free

No published plan breakdown. See the VWO review.

Which should you pick?

Choose Kaspersky Total Security if

  • You need real-time protection.
  • You want to start without paying.
  • You work on Windows, macOS, iOS, Android.
  • You also want ransomware protection.

Choose VWO if

  • You need a/b testing.
  • You want to start without paying.
  • You work on Web, iOS, Android, Server-side.
  • You also want multivariate testing.

Questions people ask

Is Kaspersky Total Security or VWO better?
Neither clearly leads. Kaspersky Total Security starts at Free and VWO at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Kaspersky Total Security or VWO?
Kaspersky Total Security starts at Free and VWO at Free.
Does Kaspersky Total Security or VWO run on more platforms?
Kaspersky Total Security runs on Windows, macOS, iOS, Android. VWO runs on Web, iOS, Android, Server-side.
Can I use Kaspersky Total Security for free?
Both have a free tier, so you can try either at no cost before committing.
What is Kaspersky Total Security best used for?
Kaspersky Total Security is most often used for antivirus, internet security, parental control. Of those, antivirus and internet security are not what VWO is typically brought in for.
What can Kaspersky Total Security do that VWO cannot?
Kaspersky Total Security covers Real-time protection, Ransomware protection, Safe Money, Privacy protection. VWO covers A/B testing, Multivariate testing, Heatmaps, Session recordings. Both handle Cloud deployment, Web support.

Answered from the vendors’ own pages

Kaspersky Total Security: What does Kaspersky Total Security include?

Kaspersky Total Security (Premium tier) includes antivirus, firewall, password manager, VPN with 200 MB daily limit, parental controls (Kaspersky Safe Kids), and anti-ransomware protection.

Source
Kaspersky Total Security: How much does Kaspersky Total Security cost?

Kaspersky Standard costs $38.99/year for 3 devices. Plus tier is $52.99/year for 5 devices. Premium is $74.99/year for 10 devices. Multi-year discounts available.

Source
Kaspersky Total Security: Is Kaspersky available in the United States?

No. The U.S. government banned Kaspersky software sales in June 2024, with support and software updates ceasing September 29, 2024, citing national security concerns regarding Russian government ties.

Source
Kaspersky Total Security: Does Kaspersky have parental controls?

Yes. Premium and Plus tiers include one year free access to Kaspersky Safe Kids parental controls app, which provides activity reports, app monitoring, usage limits, and geo-fencing with location tracking.

Source
Kaspersky Total Security: How much does the VPN provide?

Kaspersky's free VPN (Kaspersky Secure Connection) offers only 200 MB per day of traffic, limiting data usage. Full VPN is included in Plus and Premium plans but with limited servers in only 24 countries.

Source

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