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Software · head to head

Bitwarden vs VWO

Bitwarden logo

Bitwarden

Software

Open source password management for everyone

From
Free
Rated
-
Full reviewWebsite
VWO logo

VWO

Software

Experience Optimization Platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Bitwarden the integrated TOTP authenticator, encrypted file attachments, vault health reports and Emergency Access are all withheld from the free plan and need Premium at $1.65 per month; VWO growth plan restricted to 1 workspace and 0 custom attributes
  • They diverge on capability: Bitwarden covers Unlimited password storage, VWO covers A/B testing.

Where they differ

Only the attributes on which Bitwarden and VWO actually diverge.

Attributes where Bitwarden and VWO differ
AttributeBitwardenVWO
Pricing modelsubscriptionusage-based
PlatformsWindows, Macos, Linux, Ios, Android, Web, CliWeb, iOS, Android, Server-side
Founded20162007

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bitwarden

  • Unlimited password storage
  • Cross-platform sync
  • Secure password sharing
  • Password generator
  • Two-factor authentication
  • Encrypted file attachments
  • Vault health reports
  • Emergency access

Only in VWO

  • A/B testing
  • Multivariate testing
  • Heatmaps
  • Session recordings
  • Analytics
  • Google Analytics
  • Slack
  • SSL encryption

What people use each for

The jobs each tool is most often brought in to do.

Bitwarden

  • Personal password managementnot VWO
  • Team credential sharingnot VWO
  • Enterprise securitynot VWO
  • Compliance requirementsnot VWO
  • Developer secrets managementnot VWO

VWO

  • A/B testing and multivariate testingnot Bitwarden
  • Conversion rate optimisationnot Bitwarden
  • Behavioural analytics and session recordingsnot Bitwarden
  • Feature experimentation and progressive rolloutsnot Bitwarden

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bitwarden

  • The integrated TOTP authenticator, encrypted file attachments, vault health reports and Emergency Access are all withheld from the free plan and need Premium at $1.65 per month
  • Free accounts can share vault items with one other Bitwarden user and no more
  • File storage is capped at 5 GB on Premium and 5 GB personal plus 5 GB family on the Families plan
  • Two-step login accepts up to 10 hardware security keys per account
  • The Families plan is capped at 6 people, so a seventh member means moving to a Teams subscription at $4 per user per month

VWO

  • Growth plan restricted to 1 workspace and 0 custom attributes
  • Single Sign-On (SSO) and API access limited to Enterprise tier only
  • Growth plan offers only 8-hour first response time for support

Pricing, plan by plan

Bitwarden

Free
  • FreeFree
    • Unlimited passwords
    • 2 users (organizations)
    • Sync all devices
  • Teams$3/month
    • Everything in Free
    • Unlimited users
    • Shared collections
  • Enterprise$6/month
    • Everything in Teams
    • SSO integration
    • Enterprise policies

VWO

Free

No published plan breakdown. See the VWO review.

Which should you pick?

Choose Bitwarden if

  • You need unlimited password storage.
  • You want to start without paying.
  • You work on Windows, Macos, Linux, Ios, Android, Web, Cli.
  • You also want cross-platform sync.
Bitwarden review

Choose VWO if

  • You need a/b testing.
  • You want to start without paying.
  • You work on Web, iOS, Android, Server-side.
  • You also want multivariate testing.
VWO review

Questions people ask

Is Bitwarden or VWO better?
Neither clearly leads. Bitwarden starts at Free and VWO at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bitwarden or VWO?
Bitwarden starts at Free and VWO at Free.
Does Bitwarden or VWO run on more platforms?
Bitwarden runs on Windows, Macos, Linux, Ios, Android, Web, Cli. VWO runs on Web, iOS, Android, Server-side.
Can I use Bitwarden for free?
Both have a free tier, so you can try either at no cost before committing.
What is Bitwarden best used for?
Bitwarden is most often used for personal password management, team credential sharing, enterprise security, compliance requirements. Of those, personal password management and team credential sharing are not what VWO is typically brought in for.
What can Bitwarden do that VWO cannot?
Bitwarden covers Unlimited password storage, Cross-platform sync, Secure password sharing, Password generator. VWO covers A/B testing, Multivariate testing, Heatmaps, Session recordings.
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