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HubSpot vs Salesforce Commerce Cloud

HubSpot logo

HubSpot

All industries

Grow better with HubSpot

From
Free
Rated
-
Full reviewWebsite
Salesforce Commerce Cloud logo

Salesforce Commerce Cloud

Sales Enablement

Enterprise ecommerce platform by Salesforce

From
$1/percent of GMV
Rated
-
Full reviewWebsite

The short version

  • Only HubSpot has a free tier, so it costs nothing to try first.
  • Each has a real cost: HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams; Salesforce Commerce Cloud gMV-based pricing model makes costs unpredictable and expensive for growing businesses
  • They diverge on capability: HubSpot covers CRM, Salesforce Commerce Cloud covers Multi-channel selling.

Where they differ

Only the attributes on which HubSpot and Salesforce Commerce Cloud actually diverge.

Attributes where HubSpot and Salesforce Commerce Cloud differ
AttributeHubSpotSalesforce Commerce Cloud
Starting priceFree$1/percent of GMV
Pricing modelfreemiumUnknown
Free tierYesNo
PlatformsWeb, Mobile, CloudWeb, API
CategoryAll industriesSales Enablement
Founded20061999

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot

  • CRM
  • Email marketing
  • Sales pipeline
  • Customer service
  • Content management
  • Social media
  • Gmail
  • Outlook

Only in Salesforce Commerce Cloud

  • Multi-channel selling
  • Product catalog
  • Order management
  • Customer personalization
  • AI-powered recommendations
  • B2B/B2C capabilities

Both cover

  • Marketing automation
  • Analytics

What people use each for

The jobs each tool is most often brought in to do.

HubSpot

  • Small businesses and startups using CRM, email marketing, sales pipeline, and customer service in single platformnot Salesforce Commerce Cloud
  • Organisations requiring integration with 2,000+ third-party applicationsnot Salesforce Commerce Cloud
  • Teams leveraging AI agents for prospecting, service automation, and data analysisnot Salesforce Commerce Cloud

Salesforce Commerce Cloud

No use cases recorded yet. See the Salesforce Commerce Cloud review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Salesforce Commerce Cloud

  • GMV-based pricing model makes costs unpredictable and expensive for growing businesses
  • Monolithic architecture with tightly coupled frontend, business logic, and data management limits flexibility
  • Specialized cartridge-based framework requires developers with Salesforce expertise, limiting talent pool
  • Product catalog has enforced limits on variants, images, and category levels that differ from modern platforms
  • Implementation complexity requires significant planning, partner support, and custom development

Pricing, plan by plan

HubSpot

Free

No published plan breakdown. See the HubSpot review.

Salesforce Commerce Cloud

$1/percent of GMV

No published plan breakdown. See the Salesforce Commerce Cloud review.

Which should you pick?

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.
HubSpot review

Choose Salesforce Commerce Cloud if

  • You need multi-channel selling.
  • You work on Web, API.
  • You also want product catalog.
Salesforce Commerce Cloud review

Questions people ask

Is HubSpot or Salesforce Commerce Cloud better?
Neither clearly leads. HubSpot starts at Free and Salesforce Commerce Cloud at $1/percent of GMV, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot or Salesforce Commerce Cloud?
HubSpot has a free tier; the other does not. Paid plans start at Free for HubSpot and $1/percent of GMV for Salesforce Commerce Cloud.
Does HubSpot or Salesforce Commerce Cloud run on more platforms?
HubSpot runs on Web, Mobile, Cloud. Salesforce Commerce Cloud runs on Web, API.
Can I use HubSpot for free?
Yes. HubSpot has a free tier, so you can try it without paying. Salesforce Commerce Cloud starts at $1/percent of GMV.
What is HubSpot best used for?
HubSpot is most often used for small businesses and startups using crm, email marketing, sales pipeline, and customer service in single platform, organisations requiring integration with 2,000+ third-party applications, teams leveraging ai agents for prospecting, service automation, and data analysis. Of those, small businesses and startups using crm, email marketing, sales pipeline, and customer service in single platform and organisations requiring integration with 2,000+ third-party applications are not what Salesforce Commerce Cloud is typically brought in for.
What can HubSpot do that Salesforce Commerce Cloud cannot?
HubSpot covers CRM, Email marketing, Sales pipeline, Customer service. Salesforce Commerce Cloud covers Multi-channel selling, Product catalog, Order management, Customer personalization. Both handle Marketing automation, Analytics.

Answered from the vendors’ own pages

Salesforce Commerce Cloud: How is Salesforce Commerce Cloud priced?

SFCC pricing is based on your gross merchandise value (GMV) rather than a flat fee, ranging from 1-3% of GMV for B2C and 1-2% for B2B. Pricing is custom per quote and negotiated directly with Salesforce sales, varying by storefront count, contract length, and add-ons.

Source
Salesforce Commerce Cloud: What are the product catalog limits in Salesforce Commerce Cloud?

SFCC enforces specific limits: 200 variants per parent product, 9 images per product, one product catalog per store, and 5 category hierarchy levels. While some limits are adjustable through support, they represent structural constraints that differ from modern headless alternatives.

Source
Salesforce Commerce Cloud: Does Salesforce Commerce Cloud require custom development?

Yes, SFCC's template-driven and cartridge-based architecture requires specialized developers experienced with Salesforce's proprietary framework. Deep customization for unique requirements demands significant development resources and custom coding, increasing time and cost.

Source
Salesforce Commerce Cloud: How does SFCC handle subscriptions and B2B features?

Subscription commerce and advanced B2B capabilities are not natively included and may require additional Salesforce products, packaged solutions, or custom implementation depending on specific use cases.

Source
Salesforce Commerce Cloud: What integrations are available for Salesforce Commerce Cloud?

SFCC integrates with leading ERP systems including NetSuite, SAP, Oracle, and Shopify through APIs, Platform Events, and middleware solutions like MuleSoft. NetSuite launched an official connector in 2024 for automated data synchronization.

Source
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