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Agriculture · head to head

Halter vs Sentera

Halter logo

Halter

Agriculture

Solar collar virtual fencing and cow monitoring for dairy and beef grazing

From
9.9/month
Rated
-
Sentera logo

Sentera

Agriculture

Precision agriculture sensors and analytics

From
$29/month
Rated
-

The short version

  • Each has a real cost: Halter the subscription is permanent and per head, so a 500 cow dairy carries a five-figure annual bill indefinitely and the collars become inert if it lapses; there is no owned-outright end state.; Sentera the offering bundles Sentera sensor hardware with the software, with hardware covered by separate Hardware and Services Addenda to the master agreement
  • They diverge on capability: Halter covers Virtual fencing, Sentera covers Multispectral imaging.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Halter and Sentera actually diverge.

Attributes where Halter and Sentera differ
AttributeHalterSentera
Starting price9.9/month$29/month
Pricing modelPer cow per month plus one-time installsubscription
PlatformsiOS, Android, WebWeb, Ios, Android, Hardware
FoundedUnknown2014

Identical on both: free tier (No), user rating (Not yet rated), category (Agriculture).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Halter

  • Virtual fencing
  • Remote shifting
  • Heat detection
  • Health alerts
  • Pasture management
  • Solar collars
  • Exclusion zones

Only in Sentera

  • Multispectral imaging
  • Stand counts
  • Weed detection
  • Crop stress analysis
  • Variable rate prescriptions
  • DJI
  • John Deere
  • Climate FieldView

What people use each for

The jobs each tool is most often brought in to do.

Halter

  • A 600 cow grazing dairy that shifts breaks twice daily and cannot recruit enough staff to do itnot Sentera
  • A beef ranch fencing off riparian margins and wetlands without building physical fencenot Sentera
  • A dairy replacing a separate heat detection collar system with one collar that also does fencingnot Sentera
  • An operation running cell grazing on country where the cost of internal fencing exceeds the collar subscriptionnot Sentera

Sentera

  • Capturing multispectral and high-resolution aerial imagery of fieldsnot Halter
  • Turning drone imagery into stand counts and crop health analytics in FieldAgentnot Halter
  • Generating variable rate prescriptions with SmartScriptnot Halter

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Halter

  • The subscription is permanent and per head, so a 500 cow dairy carries a five-figure annual bill indefinitely and the collars become inert if it lapses; there is no owned-outright end state.
  • On-farm tower infrastructure is a separate up-front install cost that is not in the headline per-cow price, and terrain with hills or bush can require more towers than the initial quote assumed.
  • Coverage is concentrated in New Zealand, Australia and parts of the United States; buyers elsewhere face no local support, no local install crew and uncertain regulatory acceptance of virtual fencing.
  • Virtual fencing is not universally legal or accepted: some jurisdictions and some organic or welfare certification schemes restrict aversive stimulus devices, which can decide eligibility before price is even discussed.
  • Total vendor lock-in on collar, towers, app and animal data means there is no second source for a replacement collar and no way to keep the fencing working if the commercial relationship ends.

Sentera

  • The offering bundles Sentera sensor hardware with the software, with hardware covered by separate Hardware and Services Addenda to the master agreement
  • No price, rate or minimum is published anywhere on the site

Pricing, plan by plan

Halter

9.9/month
  • Core$9.9/month
    • Virtual fencing and remote shifting
    • Per cow per month
    • On-farm tower infrastructure charged separately
  • Pro$undefined/month
    • Everything in Core
    • Heat detection and reproduction tools
    • Health and behaviour alerts
  • Unlimited$undefined/month
    • Everything in Pro
    • Full feature set for larger operations
    • Pasture and residual management

Sentera

$29/month
  • Scout$1500/year
    • Basic analytics
    • NDVI maps
    • 5000 acres
  • Advanced$5000/year
    • Full analytics
    • Stand counts
    • Unlimited acres

Which should you pick?

Choose Halter if

  • You need virtual fencing.
  • You work on iOS, Android, Web.
  • You also want remote shifting.

Choose Sentera if

  • You need multispectral imaging.
  • You work on Web, Ios, Android, Hardware.
  • You also want stand counts.

Questions people ask

Is Halter or Sentera better?
Neither clearly leads. Halter starts at 9.9/month and Sentera at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Halter or Sentera?
Halter starts at 9.9/month and Sentera at $29/month.
Does Halter or Sentera run on more platforms?
Halter runs on iOS, Android, Web. Sentera runs on Web, Ios, Android, Hardware.
What is Halter best used for?
Halter is most often used for a 600 cow grazing dairy that shifts breaks twice daily and cannot recruit enough staff to do it, a beef ranch fencing off riparian margins and wetlands without building physical fence, a dairy replacing a separate heat detection collar system with one collar that also does fencing, an operation running cell grazing on country where the cost of internal fencing exceeds the collar subscription. Of those, a 600 cow grazing dairy that shifts breaks twice daily and cannot recruit enough staff to do it and a beef ranch fencing off riparian margins and wetlands without building physical fence are not what Sentera is typically brought in for.
What can Halter do that Sentera cannot?
Halter covers Virtual fencing, Remote shifting, Heat detection, Health alerts. Sentera covers Multispectral imaging, Stand counts, Weed detection, Crop stress analysis.

Answered from the vendors’ own pages

Halter: Do I buy the collars or rent them?

In practice you are buying into a per-cow monthly subscription plus a one-time install for the towers. The collars are not useful without an active subscription.

Sentera: How much does Sentera cost?

Sentera does not publish pricing on their website. The company describes solutions as scalable and affordable but requires direct contact for specific pricing. Customers can call 1-844-SENTERA or use the contact page.

Source
Halter: What does it actually cost for 500 cows?

Starting from around NZ$9.90 per cow per month, that is roughly NZ$59,000 a year before the one-time tower infrastructure cost, and it recurs every year.

Sentera: How can I get a Sentera pricing quote?

You can contact Sentera directly at 1-844-SENTERA or through their contact page. You can also log into FieldAgent or explore the product catalog and mission calculator for more information about specific offerings.

Source
Halter: Can I finance it?

New Zealand dairy farmers can finance the install through ANZ, ASB, BNZ or Westpac over two years, and paying the subscription up front attracts a discount.

Halter: Does it replace heat detection collars?

Yes on the higher tiers. That is the main reason dairies justify the cost, because it removes a second per-cow system.

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