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Manufacturing · head to head

GENESIS Version 11 vs Schneider Electric EcoStruxure

GENESIS Version 11 logo

GENESIS Version 11

Manufacturing

Iconics SCADA and visualisation under Mitsubishi Electric, now sold with unlimited tag licensing

From
On request
Rated
-
Schneider Electric EcoStruxure logo

Schneider Electric EcoStruxure

Energy

IoT-enabled, open, interoperable architecture and platform

From
On request
Rated
-

The short version

  • They diverge on capability: GENESIS Version 11 covers Unlimited tag licensing, Schneider Electric EcoStruxure covers IoT connectivity.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which GENESIS Version 11 and Schneider Electric EcoStruxure actually diverge.

Attributes where GENESIS Version 11 and Schneider Electric EcoStruxure differ
AttributeGENESIS Version 11Schneider Electric EcoStruxure
Pricing modelquotesubscription
PlatformsWindows, Web, iOS, AndroidWeb, Mobile, On-premise, Api
CategoryManufacturingEnergy
FoundedUnknown1836

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in GENESIS Version 11

  • Unlimited tag licensing
  • GraphWorX
  • Hyper Historian
  • AnalytiX
  • Web and mobile clients
  • BACnet and building protocols
  • Alarm and notification
  • Energy AnalytiX

Only in Schneider Electric EcoStruxure

  • IoT connectivity
  • Real-time analytics
  • Energy monitoring
  • Predictive maintenance
  • Asset management
  • Building automation
  • Power management
  • Sustainability tracking

What people use each for

The jobs each tool is most often brought in to do.

GENESIS Version 11

  • A university or hospital estate adding buildings every year that no longer wants a licence negotiation for each expansionnot Schneider Electric EcoStruxure
  • A data centre operator needing power and cooling status overlaid on a 3D floor model rather than a line diagramnot Schneider Electric EcoStruxure
  • A water utility wanting pump station status on a GIS map alongside historised flow and pressure datanot Schneider Electric EcoStruxure
  • A Mitsubishi Electric factory automation site wanting supervisory visualisation from the same vendor as the controllersnot Schneider Electric EcoStruxure

Schneider Electric EcoStruxure

  • Building energy managementnot GENESIS Version 11
  • Smart grid operationsnot GENESIS Version 11
  • Industrial automationnot GENESIS Version 11
  • Data center efficiencynot GENESIS Version 11
  • Sustainability reportingnot GENESIS Version 11

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

GENESIS Version 11

  • The name has changed twice, from GENESIS64 to GENESIS Version 11 with an Iconics-to-Mitsubishi ownership shift, so documentation, forum answers and integrator experience are split across three product identities.
  • Unlimited licensing sets a high floor: a small site with a few hundred points pays for capacity it cannot use, and tag-priced competitors remain cheaper below a few thousand points.
  • It is a Windows and Microsoft-stack product, depending on SQL Server and Windows services, so Linux-first or containerised deployment strategies do not apply to it.
  • Mitsubishi Electric now owns it outright, and roadmap priorities follow that group’s factory automation strategy rather than the independent building-automation direction Iconics previously set.
  • The 3D and GIS visualisation that distinguishes it takes real modelling effort to populate, and estates that skip that work end up with an expensive licence driving conventional 2D screens.

Schneider Electric EcoStruxure

Nothing recorded yet. See the Schneider Electric EcoStruxure review.

Pricing, plan by plan

GENESIS Version 11

On request
  • GENESIS Version 11$undefined/year
    • Unlimited tags, users and connected devices within a licence
    • Licensed by product module rather than by point count
    • Sold and configured through Mitsubishi Electric and Iconics system integrators

Schneider Electric EcoStruxure

On request
  • Building$undefined/custom
    • Building management
    • Energy optimization
    • HVAC control
  • Grid$undefined/custom
    • Grid management
    • Distribution automation
    • Outage management
  • Industry$undefined/custom
    • Industrial automation
    • Process optimization
    • Predictive maintenance

Which should you pick?

Choose GENESIS Version 11 if

  • You need unlimited tag licensing.
  • You work on Windows, Web, iOS, Android.
  • You also want graphworx.

Choose Schneider Electric EcoStruxure if

  • You need iot connectivity.
  • You work on Web, Mobile, On-premise, Api.
  • You also want real-time analytics.

Questions people ask

Is GENESIS Version 11 or Schneider Electric EcoStruxure better?
Neither clearly leads. GENESIS Version 11 starts at On request and Schneider Electric EcoStruxure at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, GENESIS Version 11 or Schneider Electric EcoStruxure?
GENESIS Version 11 starts at On request and Schneider Electric EcoStruxure at On request.
Does GENESIS Version 11 or Schneider Electric EcoStruxure run on more platforms?
GENESIS Version 11 runs on Windows, Web, iOS, Android. Schneider Electric EcoStruxure runs on Web, Mobile, On-premise, Api.
What is GENESIS Version 11 best used for?
GENESIS Version 11 is most often used for a university or hospital estate adding buildings every year that no longer wants a licence negotiation for each expansion, a data centre operator needing power and cooling status overlaid on a 3d floor model rather than a line diagram, a water utility wanting pump station status on a gis map alongside historised flow and pressure data, a mitsubishi electric factory automation site wanting supervisory visualisation from the same vendor as the controllers. Of those, a university or hospital estate adding buildings every year that no longer wants a licence negotiation for each expansion and a data centre operator needing power and cooling status overlaid on a 3d floor model rather than a line diagram are not what Schneider Electric EcoStruxure is typically brought in for.
What can GENESIS Version 11 do that Schneider Electric EcoStruxure cannot?
GENESIS Version 11 covers Unlimited tag licensing, GraphWorX, Hyper Historian, AnalytiX. Schneider Electric EcoStruxure covers IoT connectivity, Real-time analytics, Energy monitoring, Predictive maintenance.

Answered from the vendors’ own pages

GENESIS Version 11: Is GENESIS64 discontinued?

It has been superseded. GENESIS Version 11 is the current release and the name GENESIS64 is retired.

GENESIS Version 11: Does version 11 really have no tag limits?

Yes, tag, user and device counting was removed in version 11. Licensing is by module instead.

GENESIS Version 11: Who owns Iconics now?

Mitsubishi Electric, which took full ownership. Iconics continues to operate under its own name from Massachusetts.

GENESIS Version 11: Can it act as a building management system on its own?

It is the supervisory and analytics layer. It reads BACnet and building controllers but does not replace field-level plant controllers.

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