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Software · head to head

Frase vs LastPass

Frase logo

Frase

Software

AI content optimization and research tool for briefs, drafts, and SEO audits

From
$49/month
Rated
-
Full reviewWebsite
LastPass logo

LastPass

Software

Simplify online life with LastPass password manager

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only LastPass has a free tier, so it costs nothing to try first.
  • Each has a real cost: Frase the entry-level Starter plan is capped at a single seat and site, which limits it to solo users rather than small teams.; LastPass free plan limited to 1 device type only
  • They diverge on capability: Frase covers Content briefs and outlines, LastPass covers Password vault.

Where they differ

Only the attributes on which Frase and LastPass actually diverge.

Attributes where Frase and LastPass differ
AttributeFraseLastPass
Starting price$49/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformswebWeb, Desktop, Mobile
FoundedUnknown2008

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Frase

  • Content briefs and outlines
  • AI article drafting
  • Content Guard monitoring
  • Content audits
  • CMS publishing
  • Internal linking suggestions

Only in LastPass

  • Password vault
  • Password generator
  • Autofill
  • Security dashboard
  • Dark web monitoring
  • Emergency access
  • Secure notes
  • Digital wallet

What people use each for

The jobs each tool is most often brought in to do.

Frase

  • Building SEO content briefs from competitor researchnot LastPass
  • Drafting articles with AI assisted by SERP datanot LastPass
  • Monitoring published content for ranking drops via Content Guardnot LastPass
  • Auditing existing site content at scalenot LastPass

LastPass

  • Password management and vault storagenot Frase
  • Multi-device access and autofillnot Frase
  • Dark web monitoring and security dashboardnot Frase
  • Team collaboration with shared folders and policiesnot Frase

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Frase

  • The entry-level Starter plan is capped at a single seat and site, which limits it to solo users rather than small teams.
  • Overage charges apply per extra article or audit page once monthly plan limits are exceeded on Professional and Scale.
  • Free trial features are limited to Professional-tier functionality for 7 days rather than reflecting the full product.

LastPass

  • Free plan limited to 1 device type only
  • Premium plan costs ~$3/month annually (30% discount applied)
  • Business Teams plan limited to up to 50 users maximum
  • Teams plan offers only 25 security policies
  • Business plan pricing ~$4/user/month
  • Business Max plan costs ~$7/user/month for advanced features

Pricing, plan by plan

Frase

$49/month
  • Starter$49/month
    • 1 seat, 1 site
    • 10 articles/month
    • 50 audit pages/month
  • Professional$129/month
    • 3 seats, 5 sites
    • 40 articles/month
    • 250 audit pages/month
  • Scale$299/month
    • 5 seats, 10 domains
    • 100 articles/month
    • 1,000 audit pages/month
  • Enterprise$undefined/month
    • White-label portals
    • SSO/SAML
    • Dedicated account manager

LastPass

Free

No published plan breakdown. See the LastPass review.

Which should you pick?

Choose Frase if

  • You need content briefs and outlines.
  • You work on web.
  • You also want ai article drafting.
Frase review

Choose LastPass if

  • You need password vault.
  • You want to start without paying.
  • You work on Web, Desktop, Mobile.
  • You also want password generator.
LastPass review

Questions people ask

Is Frase or LastPass better?
Neither clearly leads. Frase starts at $49/month and LastPass at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Frase or LastPass?
LastPass has a free tier; the other does not. Paid plans start at $49/month for Frase and Free for LastPass.
Does Frase or LastPass run on more platforms?
Frase runs on web. LastPass runs on Web, Desktop, Mobile.
Can I use LastPass for free?
Yes. LastPass has a free tier, so you can try it without paying. Frase starts at $49/month.
What is Frase best used for?
Frase is most often used for building seo content briefs from competitor research, drafting articles with ai assisted by serp data, monitoring published content for ranking drops via content guard, auditing existing site content at scale. Of those, building seo content briefs from competitor research and drafting articles with ai assisted by serp data are not what LastPass is typically brought in for.
What can Frase do that LastPass cannot?
Frase covers Content briefs and outlines, AI article drafting, Content Guard monitoring, Content audits. LastPass covers Password vault, Password generator, Autofill, Security dashboard.

Answered from the vendors’ own pages

Frase: What does Frase cost?

Plans run Starter at $49/month, Professional at $129/month, and Scale at $299/month billed monthly, with cheaper annual rates and a custom Enterprise tier.

Source
Frase: Is there a free trial?

Frase offers a 7-day trial with Professional-level features and no credit card required.

Source
Frase: What happens if I exceed my plan's usage limits?

Professional and Scale plans support optional pay-as-you-go overages, disabled by default, charged per extra article or audit page beyond the monthly cap.

Source
Frase: What does Frase integrate with?

Frase publishes content to WordPress, Webflow, Sanity, and Wix, or can host pages directly via its own FraseCMS.

Source
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