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E-Commerce · head to head

FastSpring vs Instacart

FastSpring logo

FastSpring

E-Commerce

Merchant-of-record commerce platform for global payments, subscriptions, and tax compliance

From
On request
Rated
-
Instacart logo

Instacart

E-Commerce

US and Canada grocery delivery and pickup marketplace with a paid membership tier

From
Free
Rated
-

The short version

  • Only Instacart has a free tier, so it costs nothing to try first.
  • Each has a real cost: FastSpring pricing is not published and requires contacting sales for a quote, making cost comparison difficult upfront.; Instacart item prices shown in the app are frequently higher than the same items in the physical store, and this markup is not clearly separated from delivery and service fees at checkout, making true cost comparison difficult.
  • They diverge on capability: FastSpring covers Global online payments, Instacart covers Multi-retailer marketplace.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which FastSpring and Instacart actually diverge.

Attributes where FastSpring and Instacart differ
AttributeFastSpringInstacart
Starting priceOn requestFree
Pricing modeltransactionFree to download; item markups plus delivery and service fees per order, optional subscription
Free tierNoYes
Platformsweb, apiiOS, Android, Web
Founded2006Unknown

Identical on both: user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in FastSpring

  • Global online payments
  • Subscription billing
  • Branded checkout
  • Tax compliance
  • Fraud prevention
  • Digital invoicing and quotes

Only in Instacart

  • Multi-retailer marketplace
  • Instacart+ membership
  • Same-day and scheduled delivery
  • Pickup option
  • Item substitution controls
  • Instacart Ads and retail media

What people use each for

The jobs each tool is most often brought in to do.

FastSpring

  • Selling software or SaaS internationally without a local tax entitynot Instacart
  • B2B invoicing and custom quotes for enterprise SaaS dealsnot Instacart
  • Recurring subscription billing for digital productsnot Instacart
  • Reducing fraud and chargebacks on digital purchasesnot Instacart

Instacart

  • A household with limited time wanting groceries delivered same day from a familiar supermarket chainnot FastSpring
  • A frequent orderer comparing whether an Instacart+ subscription pays off against per-order feesnot FastSpring
  • Someone using SNAP EBT benefits at a participating retailer through the appnot FastSpring
  • A shopper who wants to order ahead and collect at pickup to avoid the delivery fee entirelynot FastSpring

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

FastSpring

  • Pricing is not published and requires contacting sales for a quote, making cost comparison difficult upfront.
  • As a merchant-of-record, FastSpring takes on more control of the checkout and payment relationship than a pure payment gateway like Stripe.
  • Revenue share pricing can become more expensive than flat per-transaction gateway fees at very high volumes.
  • Primarily targeted at software/digital goods sellers, so it is less suited to physical product e-commerce.

Instacart

  • Item prices shown in the app are frequently higher than the same items in the physical store, and this markup is not clearly separated from delivery and service fees at checkout, making true cost comparison difficult.
  • Shoppers are a mix of employees and independent contractors depending on market and retailer, and gig-classified shoppers have raised pay and working-condition complaints that have drawn regulatory attention in several US states.
  • The service fee and delivery fee combination means a small grocery order can carry a large proportional surcharge, making Instacart uneconomical for frequent small top-up shops.
  • Item substitutions chosen by a shopper when stock runs out can differ meaningfully from what was ordered, and refund handling for a poor substitution requires customer support intervention.
  • Availability is limited to the US and Canada, and even within those countries, delivery zones and retailer coverage vary block by block in a way that is not obvious until you enter an address.

Pricing, plan by plan

FastSpring

On request
  • Custom$undefined/mo
    • All-in-one transaction-based pricing based on sales volume
    • No subscription fees or per-feature charges
    • Discounted rates for ACH and wire transfers

Instacart

Free
  • Pay per orderFree
    • Item prices often marked up versus in-store
    • Delivery fee varying by store and delivery window
    • Service fee of roughly 5 percent of order subtotal
  • Instacart+$9.99/month
    • Delivery fees waived on orders over a store minimum
    • Reduced service fees
    • Also offered at a discounted annual rate

Which should you pick?

Choose FastSpring if

  • You need global online payments.
  • You work on web, api.
  • You also want subscription billing.

Choose Instacart if

  • You need multi-retailer marketplace.
  • You want to start without paying.
  • You work on iOS, Android, Web.
  • You also want instacart+ membership.

Questions people ask

Is FastSpring or Instacart better?
Neither clearly leads. FastSpring starts at On request and Instacart at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, FastSpring or Instacart?
Instacart has a free tier; the other does not. Paid plans start at On request for FastSpring and Free for Instacart.
Does FastSpring or Instacart run on more platforms?
FastSpring runs on web, api. Instacart runs on iOS, Android, Web.
Can I use Instacart for free?
Yes. Instacart has a free tier, so you can try it without paying. FastSpring starts at On request.
What is FastSpring best used for?
FastSpring is most often used for selling software or saas internationally without a local tax entity, b2b invoicing and custom quotes for enterprise saas deals, recurring subscription billing for digital products, reducing fraud and chargebacks on digital purchases. Of those, selling software or saas internationally without a local tax entity and b2b invoicing and custom quotes for enterprise saas deals are not what Instacart is typically brought in for.
What can FastSpring do that Instacart cannot?
FastSpring covers Global online payments, Subscription billing, Branded checkout, Tax compliance. Instacart covers Multi-retailer marketplace, Instacart+ membership, Same-day and scheduled delivery, Pickup option.

Answered from the vendors’ own pages

FastSpring: What does FastSpring cost?

FastSpring uses flat-rate, all-in-one pricing based on transaction volume, with fees withheld from payouts. There is no minimum volume or subscription fee, and pricing is typically quoted based on expected sales volume after contacting their sales team.

Source
Instacart: Are Instacart prices the same as in the store?

Often not. Many retailers set higher item prices for Instacart orders than for in-store purchase, on top of delivery and service fees.

FastSpring: Is there a free plan?

FastSpring does not offer a free plan; instead pricing is transaction-based with no upfront subscription cost, and merchants only pay a commission on completed sales.

Source
Instacart: Does Instacart+ pay for itself?

Only for households ordering often enough that the waived delivery fees exceed the subscription cost; occasional orderers usually do not break even.

FastSpring: What does FastSpring integrate with or include compared to a payment gateway like Stripe?

FastSpring bundles international payments, subscription management, tax compliance, fraud prevention, reporting, and B2B invoicing into one price, whereas gateways like Stripe charge separately for many of these features.

Source
Instacart: Are Instacart shoppers employees?

It depends on the market and retailer; Instacart uses a mix of directly employed and independent contractor shoppers.

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