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Software · head to head

Customer.io vs Mention

Customer.io logo

Customer.io

Software

Data-driven messaging for teams getting started, scaling and beyond

From
On request
Rated
-
Full reviewWebsite
Mention logo

Mention

Software

Real-time media monitoring made simple

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Mention has a free tier, so it costs nothing to try first.
  • Each has a real cost: Customer.io essentials plan caps at 5,000 profiles (people and objects) and 1,000,000 monthly emails, with overages billed at $0.12 per 1,000 emails beyond that; Mention historical data access is not included in the Company plan and is only available as a paid add-on

Where they differ

Only the attributes on which Customer.io and Mention actually diverge.

Attributes where Customer.io and Mention differ
AttributeCustomer.ioMention
Starting priceOn requestFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWebWeb, Ios, Android
FoundedUnknown2012

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Customer.io

Nothing recorded that Mention does not also cover.

Only in Mention

  • Real-time monitoring
  • Sentiment analysis
  • Influencer identification
  • Competitive analysis
  • Custom reports
  • Slack
  • Zapier
  • Buffer

What people use each for

The jobs each tool is most often brought in to do.

Customer.io

No use cases recorded yet. See the Customer.io review.

Mention

  • Brand monitoringnot Customer.io
  • Competitor trackingnot Customer.io
  • Social listeningnot Customer.io
  • Reputation managementnot Customer.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Customer.io

  • Essentials plan caps at 5,000 profiles (people and objects) and 1,000,000 monthly emails, with overages billed at $0.12 per 1,000 emails beyond that
  • Standard and Premium tiers show custom pricing only, and Enterprise is negotiated rate, so three of the four published tiers require a sales conversation
  • Monthly plans accept credit card only; annual billing via invoice (ACH/wire) requires the annual commitment

Mention

  • Historical data access is not included in the Company plan and is only available as a paid add-on

Pricing, plan by plan

Customer.io

On request

No published plan breakdown. See the Customer.io review.

Mention

Free
  • FreeFree
    • 1 alert
    • 1,000 mentions
    • Basic monitoring
  • Solo$41/month
    • 2 alerts
    • 5,000 mentions
    • Boolean search
  • Pro$83/month
    • 5 alerts
    • 10,000 mentions
    • Team features
  • EnterpriseFree
    • Unlimited alerts
    • Unlimited mentions
    • Custom integrations

Which should you pick?

Choose Customer.io if

Nothing in the data separates Customer.io from Mention on the points above - pick on price and on how each one feels to use.

Customer.io review

Choose Mention if

  • You need real-time monitoring.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want sentiment analysis.
Mention review

Questions people ask

Is Customer.io or Mention better?
Neither clearly leads. Customer.io starts at On request and Mention at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Customer.io or Mention?
Mention has a free tier; the other does not. Paid plans start at On request for Customer.io and Free for Mention.
Does Customer.io or Mention run on more platforms?
Customer.io runs on Web. Mention runs on Web, Ios, Android.
Can I use Mention for free?
Yes. Mention has a free tier, so you can try it without paying. Customer.io starts at On request.
What can Customer.io do that Mention cannot?
Mention covers Real-time monitoring, Sentiment analysis, Influencer identification, Competitive analysis.
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