Software · head to head
Convert vs Lark
The short version
- Only Lark has a free tier, so it costs nothing to try first.
- Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; Lark lark's own pricing page description states it offers a free starter pack, a Pro plan, and an Enterprise plan, and directs buyers to Contact us rather than publishing Pro/Enterprise figures on the rendered page.
- They diverge on capability: Convert covers A/B testing, Lark covers Team messaging.
Where they differ
Only the attributes on which Convert and Lark actually diverge.
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Convert
- A/B testing
- Multivariate testing
- Analytics
- API access
- Google Analytics
- SSL encryption
- English language support
Only in Lark
- Team messaging
- Video conferencing
- Collaborative docs
- Cloud storage
- Calendar
- Jira
- GitHub
- Salesforce
Both cover
- Cloud deployment
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Convert
- A/B, split and multivariate testing on websitesnot Lark
- Server-side experimentation and feature flaggingnot Lark
- Personalising site content to visitor segmentsnot Lark
Lark
- Team communicationnot Convert
- Document collaborationnot Convert
- Project managementnot Convert
- Company intranetnot Convert
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Convert
- Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
- Single Sign-On requires the Pro plan at $599 per month
- Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
- Phone support, change history and guided onboarding require Pro
- The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
- The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
- Listed prices exclude VAT, GST and other taxes, which are added at checkout
- Above 5 million monthly tested users there is no published rate
Lark
- Lark's own pricing page description states it offers a free starter pack, a Pro plan, and an Enterprise plan, and directs buyers to Contact us rather than publishing Pro/Enterprise figures on the rendered page.
Pricing, plan by plan
Convert
$1000/month- Professional$1000/month
- A/B testing
- Analytics
- API access
Lark
Free- StarterFree
- Up to 50 users
- 100GB storage
- Unlimited messaging
- Pro$12/month
- Unlimited users
- 1TB storage per user
- 24-hour meetings
- Enterprise$20/month
- SSO/SAML
- eDiscovery
- Custom retention
Which should you pick?
Choose Lark if
- You need team messaging.
- You want to start without paying.
- You work on Web, Windows, Macos, Linux, Ios, Android.
- You also want video conferencing.
Questions people ask
- Is Convert or Lark better?
- Neither clearly leads. Convert starts at $1000/month and Lark at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Convert or Lark?
- Lark has a free tier; the other does not. Paid plans start at $1000/month for Convert and Free for Lark.
- Does Convert or Lark run on more platforms?
- Convert runs on Web. Lark runs on Web, Windows, Macos, Linux, Ios, Android.
- Can I use Lark for free?
- Yes. Lark has a free tier, so you can try it without paying. Convert starts at $1000/month.
- What is Convert best used for?
- Convert is most often used for a/b, split and multivariate testing on websites, server-side experimentation and feature flagging, personalising site content to visitor segments. Of those, a/b, split and multivariate testing on websites and server-side experimentation and feature flagging are not what Lark is typically brought in for.
- What can Convert do that Lark cannot?
- Convert covers A/B testing, Multivariate testing, Analytics, API access. Lark covers Team messaging, Video conferencing, Collaborative docs, Cloud storage. Both handle Cloud deployment, Web support.
Related pages
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