E-Commerce · head to head
commercetools vs Swell Commerce
The short version
- Each has a real cost: commercetools no published pricing: customers cannot see costs, tier details, or feature breakdowns before contacting sales; Swell Commerce each plan carries an annual revenue ceiling, and exceeding it is charged as a percentage of the excess: 2 percent on Starter down to 0.4 percent on Unlimited
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which commercetools and Swell Commerce actually diverge.
| Attribute | commercetools | Swell Commerce |
|---|---|---|
| Starting price | On request | $29/month |
| Pricing model | quote | subscription |
| Founded | Unknown | 2019 |
Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (E-Commerce).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in commercetools
Nothing recorded that Swell Commerce does not also cover.
Only in Swell Commerce
- Headless architecture
- GraphQL & REST APIs
- Subscription commerce
- Multi-currency support
- Inventory management
- Custom checkout
- Webhook integrations
- Developer-friendly SDK
What people use each for
The jobs each tool is most often brought in to do.
commercetools
- Composable commerce platforms for enterprise retailersnot Swell Commerce
- B2C and B2B commerce API infrastructurenot Swell Commerce
- Multi-region commerce operationsnot Swell Commerce
Swell Commerce
- Running a headless commerce backend with APIs for a custom storefrontnot commercetools
- Selling subscription products alongside one off purchasesnot commercetools
- Operating multi currency stores from one commerce backendnot commercetools
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
commercetools
- No published pricing: customers cannot see costs, tier details, or feature breakdowns before contacting sales
- Order-based pricing opacity: described as 'transparent' but actual fee structure per order is undisclosed
- Free trial time-gate: 60-day trial does not reveal production pricing for ongoing operations
- Marketplace distribution unclear: availability on Google Cloud and AWS Marketplaces implies pricing varies by channel without transparency
Swell Commerce
- Each plan carries an annual revenue ceiling, and exceeding it is charged as a percentage of the excess: 2 percent on Starter down to 0.4 percent on Unlimited
- Starter at $29 a month allows 2 admin users and includes only 100,000 API requests and 1GB of storage per month
- Additional API requests cost $5 per 100,000 and extra storage $5 per GB
- Role based permissions and developer support are restricted to the Unlimited plan at $2,250 a month
- Advanced reports and priced currencies require the Standard plan or higher
- Published prices are the billed yearly rates, so monthly billing costs more
Pricing, plan by plan
commercetools
On requestNo published plan breakdown. See the commercetools review.
Swell Commerce
$29/month- Starter$29/month
- Up to $50K annual revenue
- Basic reports
- Up to 5 admin users
- Basic$79/month
- Up to $250K annual revenue
- Most popular plan
- Basic reports
- Standard$299/month
- Up to $1M annual revenue
- Advanced reports
- Up to 15 admin users
- Unlimited$2250/month
- Up to $5M annual revenue
- Unlimited scalability and granular control
- Unlimited admin users
Which should you pick?
Choose commercetools if
Nothing in the data separates commercetools from Swell Commerce on the points above - pick on price and on how each one feels to use.
Choose Swell Commerce if
- You need headless architecture.
- You also want graphql & rest apis.
Questions people ask
- Is commercetools or Swell Commerce better?
- Neither clearly leads. commercetools starts at On request and Swell Commerce at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, commercetools or Swell Commerce?
- commercetools starts at On request and Swell Commerce at $29/month.
- Does commercetools or Swell Commerce run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What is commercetools best used for?
- commercetools is most often used for composable commerce platforms for enterprise retailers, b2c and b2b commerce api infrastructure, multi-region commerce operations. Of those, composable commerce platforms for enterprise retailers and b2c and b2b commerce api infrastructure are not what Swell Commerce is typically brought in for.
- What can commercetools do that Swell Commerce cannot?
- Swell Commerce covers Headless architecture, GraphQL & REST APIs, Subscription commerce, Multi-currency support.
Answered from the vendors’ own pages
commercetools: Does commercetools publish pricing online?
No. Pricing is not published on their website. Customers must contact sales, start a free 60-day trial, or purchase through Google Cloud or AWS Marketplaces to discuss pricing.
SourceSwell Commerce: How much does Swell Commerce cost?
Swell offers four tiers starting at $29 per month for Starter and going up to $2,250 per month for Unlimited. Annual billing provides a 25% discount compared to monthly billing. All prices are in USD.
Sourcecommercetools: What is the pricing model for commercetools?
commercetools uses order-based pricing (not Gross Merchandise Value dependent) described as 'transparent and growth-friendly' with 'no hidden fees or penalties for scaling,' but exact per-order costs are disclosed only through sales consultation.
SourceSwell Commerce: What are Swell's revenue tier overages?
Each plan includes a revenue ceiling based on 12-month trailing sales. Starter allows up to $50K with 2% overage, Basic allows $250K with 1.5% overage, Standard allows $1M with 1% overage, and Unlimited allows $5M with 0.4% overage. Custom plans are available for merchants exceeding $10M annually.
Sourcecommercetools: Does commercetools offer a free trial?
Yes. A 60-day free trial includes full access to production-ready infrastructure, APIs, tools, and preloaded sample B2C/B2B data, with the option to move MVP to production without setup costs.
SourceRelated pages
More on commercetools
More on Swell Commerce
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