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Browser Extensions · head to head

ColorZilla vs Rakuten

ColorZilla logo

ColorZilla

Browser Extensions

Advanced color picker and eyedropper

From
Free
Rated
-
Full reviewWebsite
Rakuten logo

Rakuten

Browser Extensions

Get cash back on every purchase

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: ColorZilla no pricing information published on main website or pricing page, making cost structure unclear to potential users; Rakuten minimum withdrawal amount of $5.01 creates friction for light users
  • They diverge on capability: ColorZilla covers Color picker, Rakuten covers Cash back rewards.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ColorZilla and Rakuten actually diverge.

Attributes where ColorZilla and Rakuten differ
AttributeColorZillaRakuten
PlatformsChrome, Firefox, EdgeBrowser Extension (Chrome, Firefox, Safari, Edge)
Founded20071999

Identical on both: starting price (Free), pricing model (free), free tier (Yes), user rating (Not yet rated), category (Browser Extensions).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ColorZilla

  • Color picker
  • Eyedropper tool
  • Gradient generator
  • Palette analyzer

Only in Rakuten

  • Cash back rewards
  • Coupon codes
  • In-store offers
  • Price comparisons
  • Safari support

Both cover

  • Chrome support
  • Firefox support
  • Edge support

What people use each for

The jobs each tool is most often brought in to do.

ColorZilla

  • Extracting exact color values from website designs instantlynot Rakuten
  • Generating CSS gradients without returning to Photoshopnot Rakuten
  • Analyzing and converting visual color palettes to codenot Rakuten

Rakuten

  • Cash back on online purchases from partner retailersnot ColorZilla
  • Cash back on in-store purchases using linked cardsnot ColorZilla

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ColorZilla

  • No pricing information published on main website or pricing page, making cost structure unclear to potential users
  • No free tier or trial option clearly advertised, limiting ability to test features before purchase

Rakuten

  • Minimum withdrawal amount of $5.01 creates friction for light users
  • Quarterly payout schedule only, with months-long delays between earning and receiving payments
  • Amazon cashback limited to specific categories at 1-3% rates
  • Must click through Rakuten link first or cashback does not register

Pricing, plan by plan

ColorZilla

Free
  • FreeFree
    • Color picker
    • Eyedropper
    • Gradient generator

Rakuten

Free

No published plan breakdown. See the Rakuten review.

Which should you pick?

Choose ColorZilla if

  • You need color picker.
  • You want to start without paying.
  • You work on Chrome, Firefox, Edge.
  • You also want eyedropper tool.
ColorZilla review

Choose Rakuten if

  • You need cash back rewards.
  • You want to start without paying.
  • You work on Browser Extension (Chrome, Firefox, Safari, Edge).
  • You also want coupon codes.
Rakuten review

Questions people ask

Is ColorZilla or Rakuten better?
Neither clearly leads. ColorZilla starts at Free and Rakuten at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ColorZilla or Rakuten?
ColorZilla starts at Free and Rakuten at Free.
Does ColorZilla or Rakuten run on more platforms?
ColorZilla runs on Chrome, Firefox, Edge. Rakuten runs on Browser Extension (Chrome, Firefox, Safari, Edge).
Can I use ColorZilla for free?
Both have a free tier, so you can try either at no cost before committing.
What is ColorZilla best used for?
ColorZilla is most often used for extracting exact color values from website designs instantly, generating css gradients without returning to photoshop, analyzing and converting visual color palettes to code. Of those, extracting exact color values from website designs instantly and generating css gradients without returning to photoshop are not what Rakuten is typically brought in for.
What can ColorZilla do that Rakuten cannot?
ColorZilla covers Color picker, Eyedropper tool, Gradient generator, Palette analyzer. Rakuten covers Cash back rewards, Coupon codes, In-store offers, Price comparisons. Both handle Chrome support, Firefox support, Edge support.

Answered from the vendors’ own pages

ColorZilla: How much does ColorZilla cost?

ColorZilla does not publish pricing on its website. The site describes browser extensions for Firefox and Chrome, plus an online CSS gradient editor, but cost information is not available. Users must contact the company directly or check browser extension marketplaces for availability and cost details.

Source
Rakuten: Does Rakuten charge membership fees?

No. Rakuten is completely free to join and use. There are no membership fees, setup fees, or any charges to members. Rakuten's revenue comes from merchant commissions, not user fees.

Source
ColorZilla: Is ColorZilla free to use?

The website does not specify whether ColorZilla tools are free or paid. While browser extensions are often offered free in extension stores, the online tools and their pricing model are not documented on the main site.

Source
Rakuten: Is there a cost to use the Rakuten browser extension or mobile app?

No, both the browser extension and mobile app are free to download and use at no cost.

Source
Rakuten: How does Rakuten make money if it's free?

Brands partner with Rakuten and pay commissions to bring them customers. Rakuten shares a portion of these commissions with members as cash back rewards.

Source
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