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Business Intelligence · head to head

ChartMogul vs Substack

ChartMogul logo

ChartMogul

Business Intelligence

Subscription analytics platform

From
Free
Rated
-
Full reviewWebsite
Substack logo

Substack

News

The newsletter platform for writers and publishers

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: ChartMogul the free tier stops at $10K MRR, so it lapses precisely as a company starts to matter; Substack substack does not publish pricing on its public pricing page
  • They diverge on capability: ChartMogul covers MRR Analytics, Substack covers Newsletter publishing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ChartMogul and Substack actually diverge.

Attributes where ChartMogul and Substack differ
AttributeChartMogulSubstack
Pricing modelsubscriptionfreemium
PlatformsWeb, ApiWeb, Mobile
CategoryBusiness IntelligenceNews
Founded20142017

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ChartMogul

  • MRR Analytics
  • Churn Analysis
  • Cohort Analysis
  • Customer Segmentation
  • Revenue Recognition
  • Chargebee
  • Recurly
  • PayPal

Only in Substack

  • Newsletter publishing
  • Subscriber management
  • Paid subscriptions
  • Email analytics
  • Post scheduling
  • Archive creation
  • Free/paid tier split
  • Comments & discussion

Both cover

  • Stripe
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ChartMogul

  • MRR trackingnot Substack
  • Churn analysisnot Substack
  • Revenue analyticsnot Substack
  • Subscription metricsnot Substack
  • Financial forecastingnot Substack

Substack

  • Newsletter distributionnot ChartMogul
  • Reader monetizationnot ChartMogul
  • Community buildingnot ChartMogul
  • Subscriber managementnot ChartMogul

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ChartMogul

  • The free tier stops at $10K MRR, so it lapses precisely as a company starts to matter
  • Starter is capped at 3 team members and a single billing system connection
  • Two-way CRM sync and warehouse integration require the Pro tier
  • Pricing scales with your ARR rather than with usage, so the bill rises as the business grows
  • Enterprise starts at $19,900 a year and is required above $10M ARR

Substack

  • Substack does not publish pricing on its public pricing page

Pricing, plan by plan

ChartMogul

Free
  • FreeFree
    • Up to $120K ARR tracked
    • 1 billing source
    • Unlimited team members
  • Starter$59/month
    • $59-$707/month based on ARR
    • Up to $10M ARR tracked
    • 1 billing source
  • Pro$99/month
    • $99-$1,199/month based on ARR
    • Up to $10M ARR tracked
    • 5 billing sources
  • Enterprise$19900/year
    • Custom pricing available
    • Unlimited ARR tracked
    • 15 billing sources

Substack

Free
  • FreeFree
    • Unlimited newsletters
    • Basic design
    • Archive access
  • Pro$12/month
    • Custom domain
    • Advanced analytics
    • Member chat

Which should you pick?

Choose ChartMogul if

  • You need mrr analytics.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want churn analysis.
ChartMogul review

Choose Substack if

  • You need newsletter publishing.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want subscriber management.
Substack review

Questions people ask

Is ChartMogul or Substack better?
Neither clearly leads. ChartMogul starts at Free and Substack at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ChartMogul or Substack?
ChartMogul starts at Free and Substack at Free.
Does ChartMogul or Substack run on more platforms?
ChartMogul runs on Web, Api. Substack runs on Web, Mobile.
Can I use ChartMogul for free?
Both have a free tier, so you can try either at no cost before committing.
What is ChartMogul best used for?
ChartMogul is most often used for mrr tracking, churn analysis, revenue analytics, subscription metrics. Of those, mrr tracking and churn analysis are not what Substack is typically brought in for.
What can ChartMogul do that Substack cannot?
ChartMogul covers MRR Analytics, Churn Analysis, Cohort Analysis, Customer Segmentation. Substack covers Newsletter publishing, Subscriber management, Paid subscriptions, Email analytics. Both handle Stripe, Web support.

Answered from the vendors’ own pages

ChartMogul: How much does ChartMogul cost for a small SaaS startup?

ChartMogul offers a free plan for companies with up to $120K ARR. Starter plans begin at $59 per month for smaller ARR amounts and scale up to $707 per month, with a 17% discount available for annual commitments. Source: https://chartmogul.com/pricing

Source
Substack: How much does Substack cost?

Substack does not publish rates on its pricing page. The site emphasizes earning potential for writers with the tagline Make money doing the work you believe in.

Source
ChartMogul: What are the team member limits on ChartMogul plans?

The Free and Pro plans include unlimited team members, while the Starter plan is limited to 3 team members. Enterprise plans offer unlimited users with custom pricing. Source: https://chartmogul.com/pricing

Source
ChartMogul: How many billing sources can each ChartMogul plan integrate?

Free and Starter plans support 1 billing source each. Pro plans increase to 5 billing sources. Enterprise plans support 15 billing sources with custom pricing and unlimited integration capabilities. Source: https://chartmogul.com/pricing

Source
ChartMogul: Does ChartMogul offer an annual payment discount?

Yes, ChartMogul provides a 17% discount when paying annually instead of monthly on Starter and Pro plans. Enterprise customers can discuss custom annual pricing with the sales team. Source: https://chartmogul.com/pricing

Source
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