Software · head to head
BuzzSumo vs Loomly
BuzzSumo
Software
Content research and media outreach platform for trends, mentions, and influencer discovery
- From
- $199/month
- Rated
- -
Loomly
Software
Brand success platform for social media collaboration
- From
- On request
- Rated
- -
The short version
- Each has a real cost: BuzzSumo entry-level Content Creation plan is limited to a single user and just 2 alerts, forcing teams onto the pricier PR & Comms tier.; Loomly starter plan caps at 12 social accounts and 3 users; unlimited users require the Beyond plan at $332 per month billed monthly
Where they differ
Only the attributes on which BuzzSumo and Loomly actually diverge.
Identical on both: pricing model (subscription), free tier (No), platforms (web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in BuzzSumo
- Content Analyzer
- Trending Feeds
- Question Analyzer
- Media database and outreach
- Coverage reports
- Alerts
Only in Loomly
Nothing recorded that BuzzSumo does not also cover.
What people use each for
The jobs each tool is most often brought in to do.
BuzzSumo
- Finding trending content topics before writing new articlesnot Loomly
- PR teams pitching journalists via the media databasenot Loomly
- Tracking brand and competitor mentions across the webnot Loomly
- Analyzing which existing content earns the most engagementnot Loomly
Loomly
No use cases recorded yet. See the Loomly review.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
BuzzSumo
- Entry-level Content Creation plan is limited to a single user and just 2 alerts, forcing teams onto the pricier PR & Comms tier.
- Enterprise-only annual billing means the top tier is not available on flexible monthly terms.
- Media database and PR outreach features are withheld from the base plan, so pure content-research buyers still pay for a PR-oriented tier to unlock coverage reporting.
Loomly
- Starter plan caps at 12 social accounts and 3 users; unlimited users require the Beyond plan at $332 per month billed monthly
- Yearly plans are charged upfront with a 12-month commitment and no early termination option
- Enterprise-level access above 60 social accounts is quote only
- Downgrades only take effect at the end of the current billing cycle, so an unwanted higher tier is billed through its term
Pricing, plan by plan
BuzzSumo
$199/month- Content Creation$199/month
- 1 user
- Unlimited searches
- 2 alerts
- PR & Comms$299/month
- 5 users
- 5 alerts
- Media database & outreach
- Suite$499/month
- 10 users
- 10 alerts
- YouTube Analyzer
- Enterprise$999/month
- 30 users
- 50 alerts
- RSS feed sync
Loomly
On requestNo published plan breakdown. See the Loomly review.
Which should you pick?
Choose BuzzSumo if
- You need content analyzer.
- You work on web.
- You also want trending feeds.
Choose Loomly if
Nothing in the data separates Loomly from BuzzSumo on the points above - pick on price and on how each one feels to use.
Questions people ask
- Is BuzzSumo or Loomly better?
- Neither clearly leads. BuzzSumo starts at $199/month and Loomly at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, BuzzSumo or Loomly?
- BuzzSumo starts at $199/month and Loomly at On request.
- Does BuzzSumo or Loomly run on more platforms?
- BuzzSumo runs on web. Loomly runs on Web.
- What is BuzzSumo best used for?
- BuzzSumo is most often used for finding trending content topics before writing new articles, pr teams pitching journalists via the media database, tracking brand and competitor mentions across the web, analyzing which existing content earns the most engagement. Of those, finding trending content topics before writing new articles and pr teams pitching journalists via the media database are not what Loomly is typically brought in for.
- What can BuzzSumo do that Loomly cannot?
- BuzzSumo covers Content Analyzer, Trending Feeds, Question Analyzer, Media database and outreach.
Answered from the vendors’ own pages
BuzzSumo: What does BuzzSumo cost?
Plans run Content Creation at $199/month, PR & Comms at $299/month, Suite at $499/month, and Enterprise at $999/month, all billed yearly.
SourceBuzzSumo: Can I cancel my subscription anytime?
Users can cancel at any time, though they remain billed for the full duration of the current subscription period.
SourceBuzzSumo: What does BuzzSumo integrate with?
The PR & Comms plan and above include a Slack integration for sharing mentions and coverage alerts with a team.
SourceRelated pages
Keep looking
Other head to heads
- BuzzSumo vs Bynder Content Workflow
- BuzzSumo vs GemPages
- BuzzSumo vs InVideo
- BuzzSumo vs Kapwing
- BuzzSumo vs OBS Studio
- BuzzSumo vs Pictory
- BuzzSumo vs Instagram
- BuzzSumo vs Snapchat
- BuzzSumo vs Later
- BuzzSumo vs Agorapulse
- BuzzSumo vs Sendible
- BuzzSumo vs SocialBee
- BuzzSumo vs SocialPilot
- Loomly vs Bynder Content Workflow
- Loomly vs GemPages
- Loomly vs InVideo
- Loomly vs Kapwing
- Loomly vs OBS Studio
- Loomly vs Pictory
- Loomly vs Instagram
- Loomly vs Snapchat
- Loomly vs Later
- Loomly vs Agorapulse
- Loomly vs Sendible
- Loomly vs SocialBee
- Loomly vs SocialPilot