Browser Extensions · head to head
BuiltWith vs WhatFont
The short version
- Each has a real cost: BuiltWith free tier limited to individual site lookups only; no commercial use or reporting; WhatFont can only detect web-safe fonts and fonts loaded via web font services
- They diverge on capability: BuiltWith covers Technology profiling, WhatFont covers Font detection.
Where they differ
Only the attributes on which BuiltWith and WhatFont actually diverge.
Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Browser Extensions).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in BuiltWith
- Technology profiling
- Market research
- Competitor analysis
- Lead generation
Only in WhatFont
- Font detection
- Typography info
- Service detection
- Hover inspection
- Safari support
Both cover
- Chrome support
- Firefox support
- Edge support
What people use each for
The jobs each tool is most often brought in to do.
BuiltWith
- Technology intelligence for identifying web technologies used by competitor companiesnot WhatFont
- Lead generation using technology adoption and spend data signalsnot WhatFont
WhatFont
No use cases recorded yet. See the WhatFont review.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
BuiltWith
- Free tier limited to individual site lookups only; no commercial use or reporting
- Basic plan limited to 2 technologies, 2 keywords, 2 retail reports, and 1 system login
WhatFont
- Can only detect web-safe fonts and fonts loaded via web font services
- Does not work on images with embedded text or rasterized typography
- Limited to inspecting single text elements at a time
Pricing, plan by plan
BuiltWith
FreeNo published plan breakdown. See the BuiltWith review.
WhatFont
Free- FreeFree
- Font inspection on any website
- Font family identification
- Font size and weight detection
Which should you pick?
Choose BuiltWith if
- You need technology profiling.
- You want to start without paying.
- You also want market research.
Choose WhatFont if
- You need font detection.
- You want to start without paying.
- You work on Chrome, Firefox, Arc.
- You also want typography info.
Questions people ask
- Is BuiltWith or WhatFont better?
- Neither clearly leads. BuiltWith starts at Free and WhatFont at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, BuiltWith or WhatFont?
- BuiltWith starts at Free and WhatFont at Free.
- Does BuiltWith or WhatFont run on more platforms?
- BuiltWith runs on Web. WhatFont runs on Chrome, Firefox, Arc.
- Can I use BuiltWith for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is BuiltWith best used for?
- BuiltWith is most often used for technology intelligence for identifying web technologies used by competitor companies, lead generation using technology adoption and spend data signals. Of those, technology intelligence for identifying web technologies used by competitor companies and lead generation using technology adoption and spend data signals are not what WhatFont is typically brought in for.
- What can BuiltWith do that WhatFont cannot?
- BuiltWith covers Technology profiling, Market research, Competitor analysis, Lead generation. WhatFont covers Font detection, Typography info, Service detection, Hover inspection. Both handle Chrome support, Firefox support, Edge support.
Answered from the vendors’ own pages
WhatFont: How do I use WhatFont to inspect fonts?
Click the WhatFont icon in your browser toolbar to activate it, then hover over any text on a webpage to see the font name and details in a pop-up. Click the text to reveal additional information like font style, weight, color, and font samples.
SourceWhatFont: What browsers does WhatFont support?
WhatFont works on Google Chrome, Firefox, and Arc browser. It is available as a free extension in each browser's extension store.
SourceWhatFont: Is WhatFont free?
Yes. WhatFont is a completely free browser extension with no paid tier or premium features. It is maintained as a free tool for designers and developers.
SourceRelated pages
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- WhatFont vs Evernote Web Clipper
- WhatFont vs Instapaper
- WhatFont vs Awesome Screenshot
- WhatFont vs Capital One Shopping
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- WhatFont vs Honey
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