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Logistics · head to head

Alpega vs Blue Yonder

Alpega logo

Alpega

Logistics

European TMS and freight exchange group behind Teleroute and Wtransnet

From
On request
Rated
-
Blue Yonder logo

Blue Yonder

Logistics

End-to-end supply chain planning and execution from Panasonic

From
On request
Rated
-

The short version

  • Each has a real cost: Alpega coverage is strongly European, so a shipper with significant North American or Asian volume will need a second TMS and will lose the single-system benefit that justified the purchase.; Blue Yonder implementation is a multi-year programme and integrator fees routinely exceed licensing, which is the single most underestimated part of the business case
  • They diverge on capability: Alpega covers Modular TMS, Blue Yonder covers Demand planning.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Alpega and Blue Yonder actually diverge.

Attributes where Alpega and Blue Yonder differ
AttributeAlpegaBlue Yonder
PlatformsWeb, Cloud, iOS, AndroidWeb, Cloud, On-premise

Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Logistics).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Alpega

  • Modular TMS
  • Freight exchanges
  • TenderEasy
  • Real-time visibility
  • Carrier verification
  • Reusable packaging management
  • Analytics and reporting

Only in Blue Yonder

  • Demand planning
  • Supply and inventory planning
  • Warehouse management
  • Transportation management
  • Retail planning
  • Control tower

What people use each for

The jobs each tool is most often brought in to do.

Alpega

  • A European manufacturer that needs both contracted transport planning and spot capacity from the same suppliernot Blue Yonder
  • A shipper running periodic freight tenders across dozens of road hauliers and comparing rates on a common basisnot Blue Yonder
  • A logistics provider needing verified carrier credentials and credit checks before handing over a loadnot Blue Yonder
  • An operation tracking reusable pallets and crates through a European distribution networknot Blue Yonder

Blue Yonder

  • Large retailers and manufacturers replacing decades-old planning processesnot Alpega
  • Organisations wanting planning and execution on one connected platformnot Alpega
  • Supply chains complex enough that forecasting error carries material costnot Alpega
  • Enterprises with the integrator budget a multi-year programme requiresnot Alpega

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Alpega

  • Coverage is strongly European, so a shipper with significant North American or Asian volume will need a second TMS and will lose the single-system benefit that justified the purchase.
  • The group was assembled from acquisitions including Teleroute, Wtransnet, TenderEasy and inet, so modules differ in interface and data model and cross-module workflows are less joined up than the group branding implies.
  • The TMS and the freight exchanges are separately subscribed, so the combination that is the reason to choose Alpega costs two contracts rather than one.
  • Pricing is unpublished and typically volume based on shipments or transport orders, so a business whose freight volume grows faces a cost curve it cannot model in advance.
  • Freight exchange value depends entirely on carrier density on your specific lanes, and a shipper on thin or peripheral routes will find far less capacity than the headline carrier count suggests.

Blue Yonder

  • Implementation is a multi-year programme and integrator fees routinely exceed licensing, which is the single most underestimated part of the business case
  • Pricing is opaque even by enterprise standards, and comparison against alternatives requires a long procurement process
  • The breadth means most customers use a fraction of what they license, and the unused modules still shape the cost
  • Machine learning claims are hard to evaluate before deployment, and outcomes vary widely by data quality rather than by platform capability
  • Wholly unsuitable below large enterprise scale, where the planning problem does not justify the machinery

Pricing, plan by plan

Alpega

On request
  • Alpega TMS$undefined/year
    • Modular subscription by function and geography
    • Priced by shipment or transport order volume
    • Implementation and carrier onboarding quoted separately
  • Freight exchange subscription$undefined/year
    • Teleroute, Wtransnet or 123cargo access
    • Subscription by user and country scope
    • Carrier verification and credit information included

Blue Yonder

On request
  • Blue Yonder Platform$undefined/year
    • Demand and supply planning
    • Warehouse management
    • Transportation management

Which should you pick?

Choose Alpega if

  • You need modular tms.
  • You work on Web, Cloud, iOS, Android.
  • You also want freight exchanges.

Choose Blue Yonder if

  • You need demand planning.
  • You work on Web, Cloud, On-premise.
  • You also want supply and inventory planning.

Questions people ask

Is Alpega or Blue Yonder better?
Neither clearly leads. Alpega starts at On request and Blue Yonder at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Alpega or Blue Yonder?
Alpega starts at On request and Blue Yonder at On request.
Does Alpega or Blue Yonder run on more platforms?
Alpega runs on Web, Cloud, iOS, Android. Blue Yonder runs on Web, Cloud, On-premise.
What is Alpega best used for?
Alpega is most often used for a european manufacturer that needs both contracted transport planning and spot capacity from the same supplier, a shipper running periodic freight tenders across dozens of road hauliers and comparing rates on a common basis, a logistics provider needing verified carrier credentials and credit checks before handing over a load, an operation tracking reusable pallets and crates through a european distribution network. Of those, a european manufacturer that needs both contracted transport planning and spot capacity from the same supplier and a shipper running periodic freight tenders across dozens of road hauliers and comparing rates on a common basis are not what Blue Yonder is typically brought in for.
What can Alpega do that Blue Yonder cannot?
Alpega covers Modular TMS, Freight exchanges, TenderEasy, Real-time visibility. Blue Yonder covers Demand planning, Supply and inventory planning, Warehouse management, Transportation management.

Answered from the vendors’ own pages

Alpega: Are the freight exchanges included with the TMS?

No. Teleroute, Wtransnet and 123cargo are separately subscribed products, even though they belong to the same group.

Blue Yonder: Is Blue Yonder the same as JDA?

Yes. JDA Software rebranded to Blue Yonder after acquiring a company of that name, and Panasonic later acquired the whole business.

Alpega: Does Alpega work outside Europe?

Its carrier network and regulatory coverage are built around European road freight. It operates in around 80 countries but the density that makes it useful is intra-European.

Blue Yonder: What does it cost?

Not published, and enterprise-scale. Expect licensing plus system integrator fees that frequently exceed the licence itself over the life of the programme.

Alpega: Is pricing published?

No. TMS pricing is quoted by module and usually by shipment or transport order volume. Exchange subscriptions are quoted by user and country scope.

Blue Yonder: How does it compare to SAP or Manhattan?

It competes with SAP across planning and with Manhattan in warehouse and transportation execution. The choice usually follows existing ERP and integrator relationships more than feature comparison.

Alpega: What happened to Teleroute and Wtransnet as brands?

Both continue to trade under their own names as Alpega freight exchanges, alongside 123cargo.

Blue Yonder: What is the biggest implementation risk?

Underestimating integrator cost and process change. The software rarely fails on capability; programmes fail on scope, data quality and organisational readiness.

Blue Yonder: Who should not consider it?

Anyone below large enterprise scale. Mid-market supply chains are better served by focused tools that can be deployed in months.

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