Softwr

Webinar & Virtual Events · head to head

Bizzabo vs Luma

Bizzabo logo

Bizzabo

Webinar & Virtual Events

The Event Experience Operating System

From
$499/month
Rated
-
Full reviewWebsite
Luma logo

Luma

Event Management

Delightful events for communities

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Luma has a free tier, so it costs nothing to try first.
  • Each has a real cost: Bizzabo high starting cost of $499 per user per month with premium features requiring additional paid add-ons; Luma 5% platform fee on paid events in free tier can add up for high-volume organizers
  • They diverge on capability: Bizzabo covers Event registration, Luma covers Event pages.

Where they differ

Only the attributes on which Bizzabo and Luma actually diverge.

Attributes where Bizzabo and Luma differ
AttributeBizzaboLuma
Starting price$499/monthFree
Free tierNoYes
CategoryWebinar & Virtual EventsEvent Management
Founded20122020

Identical on both: pricing model (Unknown), platforms (Web, iOS, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bizzabo

  • Event registration
  • Mobile event app
  • Networking
  • Sponsor management
  • Analytics
  • Salesforce
  • HubSpot
  • Marketo

Only in Luma

  • Event pages
  • Registration
  • Calendar sync
  • Ticketing
  • Community features
  • Google Calendar
  • Apple Calendar
  • Stripe

Both cover

  • Zoom
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Bizzabo

  • Event planning
  • Ticket sales
  • Attendee management
  • Virtual events
  • Event marketing

Luma

  • Event planning
  • Ticket sales
  • Attendee management
  • Virtual events
  • Event marketing

Both are used for event planning, ticket sales, attendee management, virtual events, event marketing, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bizzabo

  • High starting cost of $499 per user per month with premium features requiring additional paid add-ons
  • Technical issues with event check-in, such as slow loading and syncing during peak times
  • Limited customer support on lower-tier plans with slow response times
  • Virtual event capabilities less advanced than dedicated virtual event platforms
  • Website builder has limited assets and customization options

Luma

  • 5% platform fee on paid events in free tier can add up for high-volume organizers
  • Limited discovery features compared to established platforms like Meetup or Eventbrite
  • Smaller organizer community means fewer network effects than larger competitors

Pricing, plan by plan

Bizzabo

$499/month

No published plan breakdown. See the Bizzabo review.

Luma

Free
  • FreeFree
    • Unlimited events
    • Unlimited guests
    • Up to 500 invites per week
  • Plus$59/month
    • No platform fee
    • 5,000 invites per week
    • Tax collection

Which should you pick?

Choose Bizzabo if

  • You need event registration.
  • You work on Web, iOS, Android.
  • You also want mobile event app.
Bizzabo review

Choose Luma if

  • You need event pages.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want registration.
Luma review

Questions people ask

Is Bizzabo or Luma better?
Neither clearly leads. Bizzabo starts at $499/month and Luma at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bizzabo or Luma?
Luma has a free tier; the other does not. Paid plans start at $499/month for Bizzabo and Free for Luma.
Does Bizzabo or Luma run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
Can I use Luma for free?
Yes. Luma has a free tier, so you can try it without paying. Bizzabo starts at $499/month.
What is Bizzabo best used for?
Bizzabo is most often used for event planning, ticket sales, attendee management, virtual events.
What can Bizzabo do that Luma cannot?
Bizzabo covers Event registration, Mobile event app, Networking, Sponsor management. Luma covers Event pages, Registration, Calendar sync, Ticketing. Both handle Zoom, Web support, Ios support, Android support.

Answered from the vendors’ own pages

Bizzabo: What is the starting price for Bizzabo?

Bizzabo's Event Experience OS starts at $499 per user per month when billed annually, with a 3-user minimum, totaling $17,999 per year. Premium add-ons for virtual production, integrations, and networking features incur additional costs.

Source
Luma: Does Luma have a free plan?

Yes. Luma offers a free plan with unlimited events, unlimited guests, and up to 500 invites per week. Free users pay a 5% platform fee on paid events.

Source
Bizzabo: What does Bizzabo's base platform include?

The base platform includes unlimited events and registrations, contact management, ticketing, email campaigns, event website builder, mobile app, analytics, and 24/7 customer support.

Source
Luma: How much does Luma Plus cost?

Luma Plus costs $59 per month when billed annually, or $69 per month for month-to-month billing. It removes the platform fee, increases invites to 5,000 per week, and adds tax collection and API access.

Source
Bizzabo: What integrations does Bizzabo support?

Bizzabo integrates with over 20 platforms including HubSpot CRM, Salesforce Sales Cloud, Mailchimp, Marketo Engage, Slack, Stripe, PayPal, GoTo Webinar, and Zapier.

Source
Luma: Can I integrate Luma with other tools?

Yes. Luma Plus includes API access and supports enterprise CRM integrations for larger organizations managing events at scale.

Source
Bizzabo: Does Bizzabo offer AI features?

Yes, Bizzabo introduced Bizzy, an AI attendee copilot that provides real-time guidance, session discovery recommendations, and networking support to improve attendee experience.

Source
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