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Employee Engagement · head to head

Awardco vs InviteReferrals

Awardco logo

Awardco

Employee Engagement

Employee recognition powered by Amazon Business

From
$2.5/month
Free plan
No
InviteReferrals logo

InviteReferrals

Affiliate Marketing

Affordable referral marketing platform

From
Free
Free plan
Yes

The short version

  • Only InviteReferrals has a free tier, so it costs nothing to try first.
  • Each has a real cost: Awardco tiers are defined by how many recognition programme types you may run, two on Standard and four on Scale, rather than by features or headcount; InviteReferrals pricing of $99 per feature per month adds up quickly for campaigns needing multiple features
  • They diverge on capability: Awardco covers Peer recognition, InviteReferrals covers Social sharing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Awardco and InviteReferrals actually diverge.

Attributes where Awardco and InviteReferrals differ
AttributeAwardcoInviteReferrals
Starting price$2.5/monthFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWebWeb, Mobile
CategoryEmployee EngagementAffiliate Marketing
Founded20152011

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Awardco

  • Peer recognition
  • Amazon reward catalog
  • Service milestones
  • Incentive programs
  • Analytics
  • Mobile app
  • Social recognition wall
  • Manager tools

Only in InviteReferrals

  • Social sharing
  • Email referrals
  • Coupon rewards
  • Mobile-friendly widgets
  • Analytics dashboard
  • Shopify
  • WooCommerce
  • Magento

What people use each for

The jobs each tool is most often brought in to do.

Awardco

  • Service award and milestone recognitionnot InviteReferrals
  • Spot recognition and peer awardsnot InviteReferrals
  • Rewards redeemable against a large cataloguenot InviteReferrals
  • Running several recognition programmes under one systemnot InviteReferrals

InviteReferrals

  • affiliate marketing managementnot Awardco
  • Workflow automationnot Awardco
  • Reportingnot Awardco

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Awardco

  • Tiers are defined by how many recognition programme types you may run, two on Standard and four on Scale, rather than by features or headcount
  • Small organisations under 100 employees start at $3,000, so there is a floor regardless of size
  • The A-Pay card, Company Store and Awardco Engage are premium add-ons
  • No per-employee price is published; larger organisations must go through sales

InviteReferrals

  • Pricing of $99 per feature per month adds up quickly for campaigns needing multiple features
  • Smaller company with fewer integrations compared to established platforms like Kickoff or Ambassador
  • Limited customization of referral program design compared to white-label solutions
  • Advanced analytics and reporting features require additional setup or consulting

Pricing, plan by plan

Awardco

$2.5/month
  • Core$2.5/month
    • Recognition platform
    • Amazon rewards
    • Milestones
  • Pro$undefined/month
    • Advanced analytics
    • Custom integrations
    • Dedicated support

InviteReferrals

Free

No published plan breakdown. See the InviteReferrals review.

Which should you pick?

Choose Awardco if

  • You need peer recognition.
  • You also want amazon reward catalog.

Choose InviteReferrals if

  • You need social sharing.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want email referrals.

Questions people ask

Is Awardco or InviteReferrals better?
Neither clearly leads. Awardco starts at $2.5/month and InviteReferrals at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Awardco or InviteReferrals?
InviteReferrals has a free tier; the other does not. Paid plans start at $2.5/month for Awardco and Free for InviteReferrals.
Does Awardco or InviteReferrals run on more platforms?
Awardco runs on Web. InviteReferrals runs on Web, Mobile.
Can I use InviteReferrals for free?
Yes. InviteReferrals has a free tier, so you can try it without paying. Awardco starts at $2.5/month.
What is Awardco best used for?
Awardco is most often used for service award and milestone recognition, spot recognition and peer awards, rewards redeemable against a large catalogue, running several recognition programmes under one system. Of those, service award and milestone recognition and spot recognition and peer awards are not what InviteReferrals is typically brought in for.
What can Awardco do that InviteReferrals cannot?
Awardco covers Peer recognition, Amazon reward catalog, Service milestones, Incentive programs. InviteReferrals covers Social sharing, Email referrals, Coupon rewards, Mobile-friendly widgets.

Answered from the vendors’ own pages

Awardco: What does Awardco cost for startups?

New startups and small businesses with 100 or fewer employees can reach out to the Awardco sales team for flexible packages starting at $3,000 annually.

Source
InviteReferrals: How does InviteReferrals pricing work?

InviteReferrals pricing starts at $99 per feature per month with a free trial available. You get unlimited sharing and conversions; you pay per feature activated, not per referral or campaign.

Source
Awardco: What plan tiers does Awardco offer?

Awardco offers Standard (two program types), Scale (four program types), and Enterprise (unlimited program types) plans. Exact pricing requires contacting sales.

Source
InviteReferrals: What tracking methods does InviteReferrals support?

InviteReferrals supports both link-based and code-based tracking. Every referrer gets a unique coupon code to share, and the platform tracks every step from shares to clicks to successful conversions including registrations, sales, and app installs.

Source
Awardco: Does Awardco offer add-on services?

Yes, premium add-ons include A-Pay (physical or digital payment card), Company Store (no-minimum swag solution), and Awardco Engage (comprehensive engagement solution).

Source
InviteReferrals: What reward methods are available?

InviteReferrals supports unlimited referral payouts through wallet integration and multiple payout methods. The platform can deliver rewards through credits, discounts, or other incentives configured by the user.

Source
InviteReferrals: Is GDPR compliance included?

Yes, InviteReferrals includes GDPR compliance features as a standard capability for managing customer data in referral programs.

Source
InviteReferrals: Does InviteReferrals support API integrations?

Yes, InviteReferrals offers API support for custom integrations and works with Zapier to connect to hundreds of other applications. The platform supports 45+ languages for global campaigns.

Source
InviteReferrals: Who founded InviteReferrals?

InviteReferrals was founded in 2011 by Aman Gupta and Siddharth Gupta (CEO). The company is based in New York and later became part of NotifyVisitors, continuing to serve 20,000+ clients worldwide.

Source
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