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Developer Tools · head to head

Avo vs Procreate

Avo logo

Avo

Developer Tools

Analytics governance: define a tracking plan, generate typed code from it, and catch drift before release

From
Free
Free plan
Yes
Visit AvoFull review
Procreate logo

Procreate

Design

Digital illustration app made for iPad

From
$12.99/one-time
Free plan
No
Visit ProcreateFull review

The short version

  • Procreate is a raster graphics editor app for digital painting.
  • Avo has a free plan, then $250/mo; Procreate starts at $12.99 one-off.
  • Only Avo lists tracking plan; only Procreate lists digital painting.
  • Where Procreate falls short: iPad-only application with no desktop version for Windows or macOS.
  • Prices and features on this page were last checked on 31 August 2026.

Where they differ

Only the attributes on which Avo and Procreate actually diverge.

Attributes where Avo and Procreate differ
AttributeAvoProcreate
Starting priceFree$12.99/one-time
Free tierYesNo
PlatformsWeb, iOS, Android, APIiOS
CategoryDeveloper ToolsDesign

Not yet recorded: pricing model for Procreate, founded for Avo.

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Avo

  • Tracking plan
  • Code generation
  • Inspector
  • Branching and approvals
  • Schema sync
  • Stakeholder access
  • Audit trail
  • Data design standards

Only in Procreate

  • Digital painting
  • Brush library
  • Layer management
  • Selection tools
  • Time-lapse recording
  • Apple Pencil
  • iPad Pro
  • Cloud services

What people use each for

The jobs each tool is most often brought in to do.

Avo

  • A product team whose iOS and Android event names have drifted apart, making cross-platform funnels meaninglessnot Procreate
  • An analytics lead who wants tracking changes to go through review rather than appearing in production unannouncednot Procreate
  • A company migrating between analytics tools that needs a canonical event schema independent of any vendornot Procreate
  • An engineering organisation that wants event tracking mistakes caught by the compiler rather than by an analyst three months laternot Procreate

Procreate

  • Digital illustrationnot Avo
  • Concept artnot Avo
  • Character designnot Avo
  • Educational artnot Avo
  • Hobby drawingnot Avo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Avo

  • Editor seats are the metered unit and only five are included on the Team plan, so a company where many squads define their own events pays 50 dollars per additional editor and the real cost quickly exceeds the headline 250
  • Avo governs event definitions but does not fix historic data, so an organisation with years of inconsistent tracking still faces the backfill problem it cannot solve
  • Code generation requires engineering teams to adopt generated modules in their build, and in practice some platform teams resist, leaving parts of the estate ungoverned and the plan only partly enforced
  • Inspector event volume is capped by tier, at 100,000 on free and one million on enterprise, so a high-traffic consumer product samples rather than observes everything and drift can hide in the unobserved portion
  • It is an additional tool in an analytics stack that already costs money, and justifying it requires the organisation to accept that its existing data is unreliable, which is a political argument as much as a budgetary one

Procreate

  • iPad-only application with no desktop version for Windows or macOS
  • Requires Apple hardware investment (iPad and Apple Pencil)
  • Cannot export to cloud storage natively, limiting cross-device workflows
  • High upfront cost when accounting for required iPad hardware

Pricing, plan by plan

Avo

Free
  • FreeFree
    • 2 editor seats
    • Unlimited comment seats
    • 100,000 events observed in Inspector
  • Team$250/mo
    • 5 editor seats included
    • Additional editors at $50 per month annually
    • Approval workflows and branch audits
  • EnterpriseOn request
    • Custom seats and event volume
    • 1,000,000 events observed in Inspector
    • Enforceable approval and design standards

Procreate

$12.99/one-time
  • Procreate$12.99 one-off
    • 200+ brushes
    • Unlimited layers
    • Advanced blending modes
  • Procreate Pocket$5.99 one-off
    • iPhone version
    • Touch-optimized interface
  • Procreate Dreams$19.99 one-off
    • Animation tool
    • Frame-by-frame animation

Which should you pick?

Choose Avo if

  • You need tracking plan.
  • You want to start without paying.
  • You work on Web, iOS, Android, API.
  • You also want code generation.
Avo review

Choose Procreate if

  • You need digital painting.
  • You work on iOS.
  • You also want brush library.
Procreate review

Questions people ask

Is Avo or Procreate better?
Neither clearly leads. Avo starts at Free and Procreate at $12.99/one-time, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Avo or Procreate?
Avo has a free tier; the other does not. Paid plans start at Free for Avo and $12.99/one-time for Procreate.
Does Avo or Procreate run on more platforms?
Avo runs on Web, iOS, Android, API. Procreate runs on iOS.
Can I use Avo for free?
Yes. Avo has a free tier, so you can try it without paying. Procreate starts at $12.99/one-time.
What is Avo best used for?
Avo is most often used for a product team whose ios and android event names have drifted apart, making cross-platform funnels meaningless, an analytics lead who wants tracking changes to go through review rather than appearing in production unannounced, a company migrating between analytics tools that needs a canonical event schema independent of any vendor, an engineering organisation that wants event tracking mistakes caught by the compiler rather than by an analyst three months later. Of those, a product team whose ios and android event names have drifted apart, making cross-platform funnels meaningless and an analytics lead who wants tracking changes to go through review rather than appearing in production unannounced are not what Procreate is typically brought in for.
What can Avo do that Procreate cannot?
Avo covers Tracking plan, Code generation, Inspector, Branching and approvals. Procreate covers Digital painting, Brush library, Layer management, Selection tools.

Answered from the vendors’ own pages

Avo: Is the free tier usable in production?

Yes. It includes two editors, code generation and 100,000 events observed in Inspector, which is enough for a small team.

Procreate: Does Procreate work on desktop or only iPad?

Procreate is iPad-only. There is no desktop version for Windows or macOS, requiring users to purchase iPad hardware and Apple Pencil for use.

Source
Avo: What exactly does code generation give me?

Type-safe tracking functions per platform, so a wrong event name or property type fails at compile time rather than in production data.

Procreate: What companion apps are available for Procreate?

Procreate Pocket is an iPhone version at $5.99, and Procreate Dreams is an animation tool at $19.99, both one-time purchases.

Source
Avo: Does Avo replace Amplitude or Mixpanel?

No. It governs the events those tools receive; you still need an analytics product.

Avo: How much is the Team plan?

250 US dollars a month billed annually for five editors, or 300 billed monthly, with extra editors at 50 dollars.

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