Software · head to head
Amplitude vs Groove

Amplitude
Software
The digital analytics platform to understand your users
- From
- Free
- Rated
- -
The short version
- Only Amplitude has a free tier, so it costs nothing to try first.
- Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Groove billed per ticket at $1 rather than per agent, so support cost scales with how many customers get in touch
- They diverge on capability: Amplitude covers Event tracking, Groove covers Shared inbox.
Where they differ
Only the attributes on which Amplitude and Groove actually diverge.
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Amplitude
- Event tracking
- User segmentation
- Funnel analysis
- Retention analysis
- Cohort analysis
- A/B testing
- Revenue analytics
- Predictive analytics
Only in Groove
- Shared inbox
- Knowledge base
- Live chat
- Automation rules
- Reporting
- Collision detection
- Zapier
- Trello
Both cover
- Salesforce
- Slack
- GDPR
What people use each for
The jobs each tool is most often brought in to do.
Amplitude
- User behavior analysisnot Groove
- Feature adoption trackingnot Groove
- Conversion rate optimizationnot Groove
- Customer journey mappingnot Groove
- Retention improvementnot Groove
Groove
- Shared inbox and help desk ticketing for small support teamsnot Amplitude
- Handling email, chat and messaging support in one queuenot Amplitude
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Amplitude
- Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
- The free plan covers 2M events a month
- The Plus plan scales to 70M events, above which pricing is custom
- Growth and Enterprise pricing is not published
Groove
- Billed per ticket at $1 rather than per agent, so support cost scales with how many customers get in touch
- A minimum of 250 tickets a month applies, which is a $3,000 annual commitment before any usage
- A quiet month still pays the 250 ticket floor
- No mailbox limit is published
Pricing, plan by plan
Amplitude
Free- StarterFree
- 2 million events per month
- Plus$49/month
- $0.049 per MTU
- Up to 300k MTUs
- Advanced analytics
- GrowthFree
- Causal insights
- Feature experimentation
- Real-time streaming
- EnterpriseFree
- Cross-product analysis
- Advanced permissions
- Dedicated account manager
Groove
$12/month- Standard$12/month
- 1 mailbox
- Knowledge base
- Live chat
- Plus$20/month
- 5 mailboxes
- Full reporting
- Rules
- Pro$35/month
- 25 mailboxes
- Salesforce
- Enterprise SSO
Which should you pick?
Choose Amplitude if
- You need event tracking.
- You want to start without paying.
- You work on Web, Ios, Android, Api.
- You also want user segmentation.
Choose Groove if
- You need shared inbox.
- You work on Web, Ios, Android.
- You also want knowledge base.
Questions people ask
- Is Amplitude or Groove better?
- Neither clearly leads. Amplitude starts at Free and Groove at $12/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Amplitude or Groove?
- Amplitude has a free tier; the other does not. Paid plans start at Free for Amplitude and $12/month for Groove.
- Does Amplitude or Groove run on more platforms?
- Amplitude runs on Web, Ios, Android, Api. Groove runs on Web, Ios, Android.
- Can I use Amplitude for free?
- Yes. Amplitude has a free tier, so you can try it without paying. Groove starts at $12/month.
- What is Amplitude best used for?
- Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Groove is typically brought in for.
- What can Amplitude do that Groove cannot?
- Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Groove covers Shared inbox, Knowledge base, Live chat, Automation rules. Both handle Salesforce, Slack, GDPR.
Answered from the vendors’ own pages
Amplitude: Does Amplitude have a free plan?
Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.
SourceAmplitude: What is Amplitude's pricing based on?
Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.
SourceAmplitude: What analytics features does every Amplitude plan include?
Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.
SourceRelated pages
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- Groove vs Freshdesk
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- Groove vs Jira Service Management
- Groove vs Salesforce Service Cloud
- Groove vs Zendesk
- Groove vs 8x8 Contact Center
- Groove vs Amazon Connect
- Groove vs BMC Helix
- Groove vs Chatwoot
- Groove vs Customerly
- Groove vs DelightChat
- Groove vs Dialpad Contact Center
- Groove vs Dixa
- Groove vs Freshservice
- Groove vs Gladly
- Groove vs HappyFox

