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Technology · head to head

Amplitude vs Dixa

Amplitude logo

Amplitude

Technology

The digital analytics platform to understand your users

From
Free
Rated
-
Dixa logo

Dixa

Customer Support

Customer friendship platform

From
$39/month
Rated
-

The short version

  • Only Amplitude has a free tier, so it costs nothing to try first.
  • Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Dixa entry pricing is 89 EUR per agent per month, which is high against comparable help desks
  • They diverge on capability: Amplitude covers Event tracking, Dixa covers Unified inbox.

Where they differ

Only the attributes on which Amplitude and Dixa actually diverge.

Attributes where Amplitude and Dixa differ
AttributeAmplitudeDixa
Starting priceFree$39/month
Pricing modelUnknownsubscription
Free tierYesNo
PlatformsWeb, Ios, Android, ApiWeb, Ios, Android
CategoryTechnologyCustomer Support
Founded20122015

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amplitude

  • Event tracking
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • Cohort analysis
  • A/B testing
  • Revenue analytics
  • Predictive analytics

Only in Dixa

  • Unified inbox
  • Smart routing
  • Native phone
  • Live chat
  • Real-time analytics
  • Agent workspace
  • Shopify
  • HubSpot

Both cover

  • Salesforce
  • Zendesk
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Amplitude

  • User behavior analysisnot Dixa
  • Feature adoption trackingnot Dixa
  • Conversion rate optimizationnot Dixa
  • Customer journey mappingnot Dixa
  • Retention improvementnot Dixa

Dixa

  • Omnichannel customer service across phone, email, chat and socialnot Amplitude
  • Routing conversations to agents by skill and customer datanot Amplitude

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amplitude

  • Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
  • The free plan covers 2M events a month
  • The Plus plan scales to 70M events, above which pricing is custom
  • Growth and Enterprise pricing is not published

Dixa

  • Entry pricing is 89 EUR per agent per month, which is high against comparable help desks
  • The AI agent is billed separately at 0.35 EUR per conversation on top of the seat price
  • Skills based routing and advanced automations require the Ultimate plan at 139 EUR per agent
  • SSO, custom user roles and auto redaction are Prime only at 179 EUR per agent
  • There is no self serve trial, and the vendor states every rollout is guided
  • Quality assurance and the AI co pilot are paid add ons on every tier

Pricing, plan by plan

Amplitude

Free
  • StarterFree
    • 2 million events per month
  • Plus$49/month
    • $0.049 per MTU
    • Up to 300k MTUs
    • Advanced analytics
  • GrowthFree
    • Causal insights
    • Feature experimentation
    • Real-time streaming
  • EnterpriseFree
    • Cross-product analysis
    • Advanced permissions
    • Dedicated account manager

Dixa

$39/month
  • Essential$39/month
    • 3 channels
    • Basic routing
    • Agent workspace
  • Growth$89/month
    • All channels
    • Advanced routing
    • IVR
  • Ultimate$139/month
    • Everything in Growth
    • Workforce management
    • Quality assurance

Which should you pick?

Choose Amplitude if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want user segmentation.

Choose Dixa if

  • You need unified inbox.
  • You work on Web, Ios, Android.
  • You also want smart routing.

Questions people ask

Is Amplitude or Dixa better?
Neither clearly leads. Amplitude starts at Free and Dixa at $39/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amplitude or Dixa?
Amplitude has a free tier; the other does not. Paid plans start at Free for Amplitude and $39/month for Dixa.
Does Amplitude or Dixa run on more platforms?
Amplitude runs on Web, Ios, Android, Api. Dixa runs on Web, Ios, Android.
Can I use Amplitude for free?
Yes. Amplitude has a free tier, so you can try it without paying. Dixa starts at $39/month.
What is Amplitude best used for?
Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Dixa is typically brought in for.
What can Amplitude do that Dixa cannot?
Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Dixa covers Unified inbox, Smart routing, Native phone, Live chat. Both handle Salesforce, Zendesk, SOC2, GDPR.

Answered from the vendors’ own pages

Amplitude: Does Amplitude have a free plan?

Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.

Source
Amplitude: What is Amplitude's pricing based on?

Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.

Source
Amplitude: What analytics features does every Amplitude plan include?

Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.

Source

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