Agriculture · head to head
Agworld vs Lely Horizon

Lely Horizon
Agriculture
Dairy herd management software billed per lactating cow that only runs a Lely robot barn
- From
- On request
- Rated
- -
The short version
- Only Agworld has a free tier, so it costs nothing to try first.
- Each has a real cost: Agworld no prices are published for any of the four tiers; Lely Horizon billing is per lactating cow, so the software cost grows with the herd indefinitely and a farm that expands from 120 to 200 cows takes a permanent software cost increase it did not budget when it bought the robots.
- They diverge on capability: Agworld covers Field mapping, Lely Horizon covers Per-cow milking data.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Agworld and Lely Horizon actually diverge.
| Attribute | Agworld | Lely Horizon |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | subscription | quote |
| Free tier | Yes | No |
| Platforms | Web, Ios, Android | Web, iOS, Android, Windows |
| Founded | 2009 | Unknown |
Identical on both: user rating (Not yet rated), category (Agriculture).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Agworld
- Field mapping
- Crop planning & budgets
- Activity recording
- Input tracking
- Advisor collaboration
- Compliance reports
- Yield tracking
- Chemical records
Only in Lely Horizon
- Per-cow milking data
- Health and fertility alerts
- Work list generation
- Feed management
- Farm Management Support
- Multi-site view
- Mobile alerts
- Reporting and benchmarking
What people use each for
The jobs each tool is most often brought in to do.
Agworld
- Farm record keeping and compliance documentationnot Lely Horizon
- Crop planning and input budgetingnot Lely Horizon
- Sharing field data between growers and agronomistsnot Lely Horizon
- Margin reporting by paddock or cropnot Lely Horizon
- Machinery and weather station integration on the Pro tiernot Lely Horizon
Lely Horizon
- A 180-cow dairy running four Astronaut robots that needs the attention list to replace walking the barn twice a daynot Agworld
- A farm adding Vector automatic feeding that wants ration delivery driven by the same cow data as milkingnot Agworld
- A dairy manager tracking transition cow health across two sites from one accountnot Agworld
- A Lely advisor benchmarking a client's robot utilisation against comparable farms before recommending a fourth boxnot Agworld
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Agworld
- No prices are published for any of the four tiers
- Planning, budgeting and margin reporting need Grower Plus; machinery integrations and weather stations need Grower Pro
- The trial is 7 days, after which the account drops to read-only unless you subscribe
- Basic covers record keeping and compliance only
Lely Horizon
- Billing is per lactating cow, so the software cost grows with the herd indefinitely and a farm that expands from 120 to 200 cows takes a permanent software cost increase it did not budget when it bought the robots.
- Horizon is not optional: the barn equipment depends on it, so the subscription cannot be cancelled in a difficult year the way a discretionary analytics tool can, which removes any negotiating position at renewal.
- It manages Lely equipment and effectively nothing else, so a farm running a Lely robot alongside a conventional parlour or another manufacturer's feeder ends up with two systems and no combined cow record.
- The migration from the older T4C system was compulsory and rebuilt the interface and reporting, and farms that had years of T4C reports and custom lists found the equivalents either missing or shaped differently, costing retraining time.
- Everything is bought and supported through the local Lely Center, so pricing, response time and the quality of advice vary by dealer with no published rate card, and a farm with a weak local centre has no practical alternative supplier.
Pricing, plan by plan
Agworld
Free- Farm FreeFree
- Unlimited farms
- Basic record keeping
- Advisor collaboration
- Farm Pro$25/month
- Everything in Free
- Advanced planning
- Budget tracking
- Advisor$undefined/month
- Multi-farm management
- Client collaboration
- Recommendation tools
Lely Horizon
On request- Horizon Basic$undefined/month
- Core robot operation and monitoring
- Per lactating cow subscription
- Invoiced digitally by the local Lely Center
- Horizon Control$undefined/month
- Adds herd management and fertility tooling
- Per lactating cow subscription
- Horizon Advance$undefined/month
- Adds analysis, benchmarking and advisor tooling
- Per lactating cow subscription
Which should you pick?
Choose Agworld if
- You need field mapping.
- You want to start without paying.
- You work on Web, Ios, Android.
- You also want crop planning & budgets.
Choose Lely Horizon if
- You need per-cow milking data.
- You work on Web, iOS, Android, Windows.
- You also want health and fertility alerts.
Questions people ask
- Is Agworld or Lely Horizon better?
- Neither clearly leads. Agworld starts at Free and Lely Horizon at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Agworld or Lely Horizon?
- Agworld has a free tier; the other does not. Paid plans start at Free for Agworld and On request for Lely Horizon.
- Does Agworld or Lely Horizon run on more platforms?
- Agworld runs on Web, Ios, Android. Lely Horizon runs on Web, iOS, Android, Windows.
- Can I use Agworld for free?
- Yes. Agworld has a free tier, so you can try it without paying. Lely Horizon starts at On request.
- What is Agworld best used for?
- Agworld is most often used for farm record keeping and compliance documentation, crop planning and input budgeting, sharing field data between growers and agronomists, margin reporting by paddock or crop. Of those, farm record keeping and compliance documentation and crop planning and input budgeting are not what Lely Horizon is typically brought in for.
- What can Agworld do that Lely Horizon cannot?
- Agworld covers Field mapping, Crop planning & budgets, Activity recording, Input tracking. Lely Horizon covers Per-cow milking data, Health and fertility alerts, Work list generation, Feed management.
Answered from the vendors’ own pages
Agworld: What are the main feature differences between Agworld's grower tiers?
Grower Basic focuses on digital record keeping and agronomist connections. Grower Plus (marked as most popular) adds planning, budgeting, gross margin reporting, and satellite imagery. Grower Pro includes machinery integrations, weather station connections, and custom reporting for data-driven operations.
SourceLely Horizon: How is Lely Horizon priced?
As a subscription per lactating cow milked by the Astronaut robots, in Basic, Control and Advance tiers. Lely does not publish rates; the local Lely Center quotes them.
Agworld: How can I try Agworld before committing to a subscription?
Agworld offers a 7-day free trial with full Pro feature access and no credit card required. After the trial ends, users retain read-only access to their data without subscribing.
SourceLely Horizon: Can I run Horizon without Lely robots?
No. It is the control and management layer for Lely equipment and has no meaningful function without it.
Agworld: Is there an Enterprise plan available for larger farming operations?
Yes, an Enterprise plan is available for large-scale operations. Interested customers should contact Agworld directly through their website's contact form to discuss custom Enterprise pricing and features.
SourceLely Horizon: What happened to T4C?
Horizon replaced it. Migration was required rather than optional, and reporting was rebuilt rather than ported.
Lely Horizon: Does the subscription end when the robot is paid off?
No. It continues for as long as the robots are milking, which is the cost most robot business cases understate.
Related pages
More on Lely Horizon
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- Lely Horizon vs Allflex Livestock Intelligence
- Lely Horizon vs AgriWebb
- Lely Horizon vs DairyComp
- Lely Horizon vs Halter
- Lely Horizon vs Nedap Livestock Management
- Lely Horizon vs CattleMax
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