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Fanatical vs Ubisoft Connect

Fanatical logo

Fanatical

Gaming

Authorised key store built around build your own bundles of mostly Steam titles

From
Free
Rated
-
Ubisoft Connect logo

Ubisoft Connect

Gaming

Ubisoft launcher, rewards programme and the Ubisoft+ subscription

From
Free
Rated
-

The short version

  • Each has a real cost: Fanatical almost everything activates on Steam, so the Steam account rules, regional restrictions and library policies apply and the store is a discount channel rather than an independent platform.; Ubisoft Connect ubisoft revoked access to The Crew after shutting its servers down in 2024, which established that a purchased title with a single player mode can be made unplayable, and no purchase here is insulated from that.
  • They diverge on capability: Fanatical covers Build your own bundle, Ubisoft Connect covers Launcher and patching.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Fanatical and Ubisoft Connect actually diverge.

Attributes where Fanatical and Ubisoft Connect differ
AttributeFanaticalUbisoft Connect
Pricing modelOne-time purchasePer user per month
PlatformsWebWindows, PlayStation, Xbox, Web

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Gaming).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fanatical

  • Build your own bundle
  • Star Deals
  • Authorised sourcing
  • Mixed media bundles
  • Steam first catalogue
  • Wishlist alerts

Only in Ubisoft Connect

  • Launcher and patching
  • Cross platform progression
  • Units rewards
  • Ubisoft+ Premium
  • Ubisoft+ Classics
  • Cloud saves

What people use each for

The jobs each tool is most often brought in to do.

Fanatical

  • Filling a Steam library with back catalogue titles at a few pounds each through a build your own bundlenot Ubisoft Connect
  • Buying a recent release at a discount from a source with publisher agreements rather than a grey marketplacenot Ubisoft Connect
  • Picking up a headline title on a Star Deal that undercuts the concurrent Steam sale pricenot Ubisoft Connect
  • Buying several copies of an inexpensive multiplayer game for a group without paying full price eachnot Ubisoft Connect

Ubisoft Connect

  • Playing a single big Ubisoft release at launch for one or two months of subscription instead of seventy up frontnot Fanatical
  • Carrying progress between a PC and a console on titles that support cross platform savesnot Fanatical
  • Households already on PlayStation Plus at a tier that bundles Ubisoft+ Classics, where the back catalogue costs nothing extranot Fanatical
  • Running Ubisoft titles bought on Steam, where the launcher is required whether you want it or notnot Fanatical

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fanatical

  • Almost everything activates on Steam, so the Steam account rules, regional restrictions and library policies apply and the store is a discount channel rather than an independent platform.
  • Bundle pools are weighted towards older and low profile titles, and the advertised saving is measured against list prices that the same games rarely sell at any more.
  • There is no refund once a key has been revealed, which is stricter than Steam and leaves no route out of an impulse purchase.
  • Duplicate keys from bundles have no resale route because an activated Steam key cannot be transferred, so overlapping bundle purchases are simply wasted money.
  • Some titles carry regional activation locks, and prices are set per currency rather than tracking exchange rates, so buyers outside the main markets can end up paying more than the local store price.

Ubisoft Connect

  • Ubisoft revoked access to The Crew after shutting its servers down in 2024, which established that a purchased title with a single player mode can be made unplayable, and no purchase here is insulated from that.
  • The launcher is mandatory even for copies bought on Steam or Epic, so you run two clients, two overlays and two update services for one game.
  • Ubisoft+ leaves nothing behind when you stop paying and there is no credit toward buying a title outright, so a subscription kept across a quiet release year is money with no residue.
  • Ubisoft has operated an inactive account closure policy, which means a library can be put at risk by simply not logging in for a long period.
  • At around eighteen a month the Premium tier costs more than three big releases a year, so it only pays for players who genuinely play a lot of Ubisoft output.

Pricing, plan by plan

Fanatical

Free
  • Store accountFree
    • Free account, you pay per title or per bundle
    • Build your own bundles at a fixed price for a chosen number of titles
    • Most keys activate on Steam

Ubisoft Connect

Free
  • Ubisoft ConnectFree
    • Free launcher, account and rewards programme
    • Required to run Ubisoft titles bought anywhere
    • Games bought individually from the store
  • Ubisoft+ Premium$17.99/month
    • New PC releases at launch
    • Back catalogue, expansions and premium editions
    • Cancel any time, access ends immediately
  • Ubisoft+ Classics$7.99/month
    • Console tier covering older titles
    • Included within some PlayStation Plus tiers

Which should you pick?

Choose Fanatical if

  • You need build your own bundle.
  • You want to start without paying.
  • You also want star deals.

Choose Ubisoft Connect if

  • You need launcher and patching.
  • You want to start without paying.
  • You work on Windows, PlayStation, Xbox, Web.
  • You also want cross platform progression.

Questions people ask

Is Fanatical or Ubisoft Connect better?
Neither clearly leads. Fanatical starts at Free and Ubisoft Connect at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fanatical or Ubisoft Connect?
Fanatical starts at Free and Ubisoft Connect at Free.
Does Fanatical or Ubisoft Connect run on more platforms?
Fanatical runs on Web. Ubisoft Connect runs on Windows, PlayStation, Xbox, Web.
Can I use Fanatical for free?
Both have a free tier, so you can try either at no cost before committing.
What is Fanatical best used for?
Fanatical is most often used for filling a steam library with back catalogue titles at a few pounds each through a build your own bundle, buying a recent release at a discount from a source with publisher agreements rather than a grey marketplace, picking up a headline title on a star deal that undercuts the concurrent steam sale price, buying several copies of an inexpensive multiplayer game for a group without paying full price each. Of those, filling a steam library with back catalogue titles at a few pounds each through a build your own bundle and buying a recent release at a discount from a source with publisher agreements rather than a grey marketplace are not what Ubisoft Connect is typically brought in for.
What can Fanatical do that Ubisoft Connect cannot?
Fanatical covers Build your own bundle, Star Deals, Authorised sourcing, Mixed media bundles. Ubisoft Connect covers Launcher and patching, Cross platform progression, Units rewards, Ubisoft+ Premium.

Answered from the vendors’ own pages

Fanatical: Are Fanatical keys official?

Yes. Fanatical sources under publisher and distributor agreements, unlike marketplaces where individual sellers list keys of unknown origin.

Ubisoft Connect: Do I need Ubisoft Connect if I buy on Steam?

Yes. Ubisoft PC titles bought on Steam still install and launch the Ubisoft Connect client and require a Ubisoft account.

Fanatical: Can I return a bundle I do not want?

Not once keys have been revealed. Check the contents against your existing library before buying, because duplicates cannot be resold.

Ubisoft Connect: Can Ubisoft take away a game I bought?

It has done so. The Crew was delisted and access revoked in 2024 after the servers were shut down. Treat purchases as licences, not property.

Fanatical: Do the keys work outside the United Kingdom?

Usually yes, but individual titles can be region restricted and the restriction is listed on the product page rather than applied automatically at checkout.

Ubisoft Connect: Does Ubisoft+ include Assassin Creed releases at launch?

Premium does on PC. The cheaper Classics tier covers older titles only, so new releases are not included there.

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