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Fashion · head to head

ApparelMagic vs Surefront

ApparelMagic logo

ApparelMagic

Fashion

ERP built for fashion and apparel

From
$337/month
Rated
-
Surefront logo

Surefront

Fashion

Modern PLM for product teams at fashion brands

From
$300/month
Rated
-

The short version

  • Each has a real cost: ApparelMagic user count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users; Surefront no pricing information published on website; requires contacting sales or watching demo
  • They diverge on capability: ApparelMagic covers Order management, Surefront covers Product information.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ApparelMagic and Surefront actually diverge.

Attributes where ApparelMagic and Surefront differ
AttributeApparelMagicSurefront
Starting price$337/month$300/month
PlatformsWebWindows, Mac, Web
Founded20002015

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Fashion).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ApparelMagic

  • Order management
  • Inventory management
  • Production tracking
  • Purchasing
  • Warehouse management
  • Financial management
  • Reporting & analytics
  • B2B ecommerce portal

Only in Surefront

  • Product information
  • Task management
  • Collaboration
  • File management
  • Version control
  • Supplier portal
  • Slack
  • Google Workspace

Both cover

  • SSL encryption

What people use each for

The jobs each tool is most often brought in to do.

ApparelMagic

  • Fashion brand order management and inventory controlnot Surefront
  • Product development workflow and merchandisingnot Surefront
  • Multi-warehouse and multi-channel sales coordinationnot Surefront
  • Supply chain integration for apparel brandsnot Surefront

Surefront

  • Team collaborationnot ApparelMagic
  • Product developmentnot ApparelMagic

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ApparelMagic

  • User count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users
  • Integration limits: Professional plan supports only 3 integrations, Enterprise 5, Ultimate unlimited
  • Warehouse limits: Professional supports 3, Enterprise 5, Ultimate unlimited
  • B2B store access limited: Professional plan restricted to 1 store, Enterprise 3, Ultimate unlimited
  • Additional cost for sales representatives at $40-50 per month

Surefront

  • No pricing information published on website; requires contacting sales or watching demo

Pricing, plan by plan

ApparelMagic

$337/month
  • Professional$337/month
    • 3 users
    • 3 integrations
    • 3 warehouses
  • Enterprise$655/month
    • 5 users
    • 5 integrations
    • 5 warehouses
  • Ultimate$null/month
    • 10+ users
    • Unlimited integrations
    • Unlimited warehouses

Surefront

$300/month
  • Starter$300/month
    • Basic PLM
    • Team collaboration
  • Professional$700/month
    • Advanced features
    • Integration
  • Enterprise$undefined/month
    • Custom setup
    • Support

Which should you pick?

Choose ApparelMagic if

  • You need order management.
  • You also want inventory management.

Choose Surefront if

  • You need product information.
  • You work on Windows, Mac, Web.
  • You also want task management.

Questions people ask

Is ApparelMagic or Surefront better?
Neither clearly leads. ApparelMagic starts at $337/month and Surefront at $300/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ApparelMagic or Surefront?
ApparelMagic starts at $337/month and Surefront at $300/month.
Does ApparelMagic or Surefront run on more platforms?
ApparelMagic runs on Web. Surefront runs on Windows, Mac, Web.
What is ApparelMagic best used for?
ApparelMagic is most often used for fashion brand order management and inventory control, product development workflow and merchandising, multi-warehouse and multi-channel sales coordination, supply chain integration for apparel brands. Of those, fashion brand order management and inventory control and product development workflow and merchandising are not what Surefront is typically brought in for.
What can ApparelMagic do that Surefront cannot?
ApparelMagic covers Order management, Inventory management, Production tracking, Purchasing. Surefront covers Product information, Task management, Collaboration, File management. Both handle SSL encryption.

Answered from the vendors’ own pages

ApparelMagic: What does ApparelMagic cost?

Professional plan: $337 per month when paid annually or $356 monthly with annual commitment (3 users, 3 integrations, 3 warehouses, 1 B2B store). Enterprise: $655 annually or $691 monthly (5 users, 5 integrations, 5 warehouses, 3 B2B stores). Ultimate pricing is custom.

Source
Surefront: How much does Surefront cost?

Surefront does not publish pricing on its website. To learn about pricing, customers must contact the sales team through the Let's Talk contact form or watch a demo.

Source
ApparelMagic: Does ApparelMagic offer a money-back guarantee?

Yes, ApparelMagic offers a 30-day money-back guarantee allowing risk-free trial of any plan.

Source
Surefront: Can I see Surefront's pricing without contacting sales?

No, pricing details are not disclosed on the website. The company requires customers to either book a demo or contact their sales team directly to discuss pricing options.

Source
ApparelMagic: What is the cost of additional sales representatives?

Sales representatives cost $50 per month with monthly billing or $40 per month when prepaid for the contract term.

Source
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