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Software · head to head

Captiv8 vs Referral Rock

Captiv8 logo

Captiv8

Software

AI influencer marketing and e-commerce platform

From
On request
Rated
-
Full reviewWebsite
Referral Rock logo

Referral Rock

Software

Referral marketing software for any business

From
$200/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Captiv8 pricing is by quote only, with no rate, tier or minimum published; the site requires a demo request before pricing is discussed; Referral Rock there is one paid tier at $250 a month and no free plan, only a 14 day trial
  • They diverge on capability: Captiv8 covers Creator discovery, Referral Rock covers Multi-program support.

Where they differ

Only the attributes on which Captiv8 and Referral Rock actually diverge.

Attributes where Captiv8 and Referral Rock differ
AttributeCaptiv8Referral Rock
Starting priceOn request$200/month
PlatformsWeb, ApiWeb
Founded20162014

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Captiv8

  • Creator discovery
  • Campaign management
  • Shoppable content
  • Performance tracking
  • ROI analytics
  • Content approval
  • Payment processing
  • Integration tools

Only in Referral Rock

  • Multi-program support
  • Customizable rewards
  • Automated workflows
  • Engagement widgets
  • Detailed analytics
  • Salesforce
  • HubSpot
  • Zapier

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Captiv8

  • Discovering creators and running campaign workflow, amplification and measurement in one suitenot Referral Rock
  • Running creator-led commerce through branded storefronts and TikTok Shopnot Referral Rock
  • Attributing sales to creators through affiliate links and commerce integrationsnot Referral Rock
  • Talent agencies managing rosters through the Talent Management Portalnot Referral Rock

Referral Rock

  • affiliate marketing managementnot Captiv8
  • Workflow automationnot Captiv8
  • Reportingnot Captiv8

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Captiv8

  • Pricing is by quote only, with no rate, tier or minimum published; the site requires a demo request before pricing is discussed
  • Creator commerce and affiliate storefronts are a separate product line from the Influencer Marketing Suite

Referral Rock

  • There is one paid tier at $250 a month and no free plan, only a 14 day trial
  • The plan includes 10,000 base members and a further 10,000 costs $125 a month
  • Each additional referral program is $100 a month
  • Extra users and extra recruiters are sold in blocks of 10 at $50 a month each
  • Rewards are limited to coupons, pay-as-you-go gift cards or custom rewards

Pricing, plan by plan

Captiv8

On request
  • Professional$undefined/month
    • Creator discovery
    • Campaign management
    • Shoppable content

Referral Rock

$200/month
  • Starter$200/month
    • 500 members
    • Unlimited programs
    • Basic integrations

Which should you pick?

Choose Captiv8 if

  • You need creator discovery.
  • You work on Web, Api.
  • You also want campaign management.
Captiv8 review

Choose Referral Rock if

  • You need multi-program support.
  • You also want customizable rewards.
Referral Rock review

Questions people ask

Is Captiv8 or Referral Rock better?
Neither clearly leads. Captiv8 starts at On request and Referral Rock at $200/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Captiv8 or Referral Rock?
Captiv8 starts at On request and Referral Rock at $200/month.
Does Captiv8 or Referral Rock run on more platforms?
Captiv8 runs on Web, Api. Referral Rock runs on Web.
What is Captiv8 best used for?
Captiv8 is most often used for discovering creators and running campaign workflow, amplification and measurement in one suite, running creator-led commerce through branded storefronts and tiktok shop, attributing sales to creators through affiliate links and commerce integrations, talent agencies managing rosters through the talent management portal. Of those, discovering creators and running campaign workflow, amplification and measurement in one suite and running creator-led commerce through branded storefronts and tiktok shop are not what Referral Rock is typically brought in for.
What can Captiv8 do that Referral Rock cannot?
Captiv8 covers Creator discovery, Campaign management, Shoppable content, Performance tracking. Referral Rock covers Multi-program support, Customizable rewards, Automated workflows, Engagement widgets. Both handle Web support.
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Related pages

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