Software · head to head
Referral Rock vs Tapfiliate

Referral Rock
Software
Referral marketing software for any business
- From
- $200/month
- Rated
- -
The short version
- Each has a real cost: Referral Rock there is one paid tier at $250 a month and no free plan, only a 14 day trial; Tapfiliate setup and configuration requires technical knowledge for API integrations
- They diverge on capability: Referral Rock covers Multi-program support, Tapfiliate covers Affiliate tracking.
Where they differ
Only the attributes on which Referral Rock and Tapfiliate actually diverge.
| Attribute | Referral Rock | Tapfiliate |
|---|---|---|
| Starting price | $200/month | $74/month |
| Pricing model | subscription | Unknown |
| Platforms | Web | Web, Cloud |
Identical on both: free tier (No), user rating (Not yet rated), category (Unknown), founded (2014).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Referral Rock
- Multi-program support
- Customizable rewards
- Automated workflows
- Engagement widgets
- Detailed analytics
- Salesforce
- HubSpot
- PayPal
Only in Tapfiliate
- Affiliate tracking
- Multi-level marketing
- Recurring commissions
- Custom branding
- Real-time reporting
- Shopify
- WooCommerce
- Paddle
Both cover
- Zapier
- Stripe
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Referral Rock
- affiliate marketing management
- Workflow automation
- Reporting
Tapfiliate
- affiliate marketing management
- Workflow automation
- Reporting
Both are used for affiliate marketing management, workflow automation, reporting, on those jobs the choice comes down to price and fit rather than capability.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Referral Rock
- There is one paid tier at $250 a month and no free plan, only a 14 day trial
- The plan includes 10,000 base members and a further 10,000 costs $125 a month
- Each additional referral program is $100 a month
- Extra users and extra recruiters are sold in blocks of 10 at $50 a month each
- Rewards are limited to coupons, pay-as-you-go gift cards or custom rewards
Tapfiliate
- Setup and configuration requires technical knowledge for API integrations
- Limited to affiliate marketing use case; not a general marketing automation platform
- Acquired by Admitad in 2021, which may impact future feature development roadmap
Pricing, plan by plan
Referral Rock
$200/month- Starter$200/month
- 500 members
- Unlimited programs
- Basic integrations
Tapfiliate
$74/monthNo published plan breakdown. See the Tapfiliate review.
Which should you pick?
Choose Referral Rock if
- You need multi-program support.
- You also want customizable rewards.
Choose Tapfiliate if
- You need affiliate tracking.
- You work on Web, Cloud.
- You also want multi-level marketing.
Questions people ask
- Is Referral Rock or Tapfiliate better?
- Neither clearly leads. Referral Rock starts at $200/month and Tapfiliate at $74/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Referral Rock or Tapfiliate?
- Referral Rock starts at $200/month and Tapfiliate at $74/month.
- Does Referral Rock or Tapfiliate run on more platforms?
- Referral Rock runs on Web. Tapfiliate runs on Web, Cloud.
- What is Referral Rock best used for?
- Referral Rock is most often used for affiliate marketing management, workflow automation, reporting.
- What can Referral Rock do that Tapfiliate cannot?
- Referral Rock covers Multi-program support, Customizable rewards, Automated workflows, Engagement widgets. Tapfiliate covers Affiliate tracking, Multi-level marketing, Recurring commissions, Custom branding. Both handle Zapier, Stripe, Web support.
Answered from the vendors’ own pages
Tapfiliate: Does Tapfiliate charge transaction or success fees?
No. Tapfiliate has no success or transaction fees. Pricing is based on the subscription plan selected.
SourceTapfiliate: What integration options does Tapfiliate support?
Tapfiliate supports over 30 plug-and-play integrations and offers REST API, S2S postback, JS pixel tracking, and coupon tracking options.
SourceTapfiliate: What commission structures does Tapfiliate support?
Tapfiliate supports fixed commissions, percentage-based commissions, recurring commissions for SaaS, lifetime commissions, group commissions, item and category-based commissions, and multi-level marketing structures.
SourceTapfiliate: How many languages and currencies does Tapfiliate support?
Tapfiliate supports six languages and multiple currencies, making it easy to run international affiliate programs from a single platform.
SourceRelated pages
More on Referral Rock
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