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All industries · head to head

Google Analytics vs Hive

Google Analytics logo

Google Analytics

All industries

Get to know your customers

From
Free
Rated
-
Hive logo

Hive

Project Management

Project management built for speed

From
On request
Rated
-

The short version

  • Only Google Analytics has a free tier, so it costs nothing to try first.
  • Each has a real cost: Google Analytics data retention limited to maximum 26 months on standard properties, with automatic deletion after retention period expires; Hive the free plan is capped at 200 MB of storage
  • They diverge on capability: Google Analytics covers Real-time analytics, Hive covers Tasks.

Where they differ

Only the attributes on which Google Analytics and Hive actually diverge.

Attributes where Google Analytics and Hive differ
AttributeGoogle AnalyticsHive
Starting priceFreeOn request
Free tierYesNo
PlatformsWebWeb, Ios, Android, Desktop
CategoryAll industriesProject Management
Founded19982015

Identical on both: pricing model (freemium), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Analytics

  • Real-time analytics
  • Audience insights
  • Acquisition tracking
  • Behavior flow
  • Conversion tracking
  • Custom reports
  • Mobile analytics
  • E-commerce tracking

Only in Hive

  • Tasks
  • Gantt view
  • Kanban
  • Time tracking
  • Forms
  • Slack
  • Zoom
  • Google Drive

What people use each for

The jobs each tool is most often brought in to do.

Google Analytics

  • Website and web application analyticsnot Hive
  • Event tracking and user behaviour analysisnot Hive
  • Traffic source and conversion trackingnot Hive

Hive

  • Project and task management with multiple project viewsnot Google Analytics
  • Coordinating work, proofing and resourcing for teamsnot Google Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Analytics

  • Data retention limited to maximum 26 months on standard properties, with automatic deletion after retention period expires
  • Large and XL properties capped at 2-month data retention only
  • Age, gender, and interest data always expire after 2 months regardless of retention settings
  • Free tier does not include GA360 advanced features

Hive

  • The free plan is capped at 200 MB of storage
  • The Starter plan at $5 per user per month is limited to 10 projects
  • Eight capabilities are sold as $5 per user add ons on the Teams plan, including CRM, timesheets, proofing, resourcing, advanced dashboards, external users and SSO
  • Buying SSO plus a few of those add ons therefore costs more than the $12 base seat itself
  • AI credits are metered monthly at 1,000, 3,000 and 5,000 by plan

Pricing, plan by plan

Google Analytics

Free

No published plan breakdown. See the Google Analytics review.

Hive

On request
  • FreeFree
    • Basic features
    • 10 users
  • Teams$12/month
    • Unlimited users
    • Time tracking
    • Automations

Which should you pick?

Choose Google Analytics if

  • You need real-time analytics.
  • You want to start without paying.
  • You also want audience insights.

Choose Hive if

  • You need tasks.
  • You work on Web, Ios, Android, Desktop.
  • You also want gantt view.

Questions people ask

Is Google Analytics or Hive better?
Neither clearly leads. Google Analytics starts at Free and Hive at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Analytics or Hive?
Google Analytics has a free tier; the other does not. Paid plans start at Free for Google Analytics and On request for Hive.
Does Google Analytics or Hive run on more platforms?
Google Analytics runs on Web. Hive runs on Web, Ios, Android, Desktop.
Can I use Google Analytics for free?
Yes. Google Analytics has a free tier, so you can try it without paying. Hive starts at On request.
What is Google Analytics best used for?
Google Analytics is most often used for website and web application analytics, event tracking and user behaviour analysis, traffic source and conversion tracking. Of those, website and web application analytics and event tracking and user behaviour analysis are not what Hive is typically brought in for.
What can Google Analytics do that Hive cannot?
Google Analytics covers Real-time analytics, Audience insights, Acquisition tracking, Behavior flow. Hive covers Tasks, Gantt view, Kanban, Time tracking.

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