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Software · head to head

Google Analytics vs LiquidPlanner

Google Analytics logo

Google Analytics

Software

Get to know your customers

From
Free
Rated
-
Full reviewWebsite
LiquidPlanner logo

LiquidPlanner

Software

Predictive project management

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Google Analytics has a free tier, so it costs nothing to try first.
  • Each has a real cost: Google Analytics data retention limited to maximum 26 months on standard properties, with automatic deletion after retention period expires; LiquidPlanner rebranded to Tempo Portfolio Manager; the pricing page shows no published figures, only an early access sign-up
  • They diverge on capability: Google Analytics covers Real-time analytics, LiquidPlanner covers Predictive scheduling.

Where they differ

Only the attributes on which Google Analytics and LiquidPlanner actually diverge.

Attributes where Google Analytics and LiquidPlanner differ
AttributeGoogle AnalyticsLiquidPlanner
Starting priceFreeOn request
Pricing modelfreemiumsubscription
Free tierYesNo
Founded19982006

Identical on both: platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Analytics

  • Real-time analytics
  • Audience insights
  • Acquisition tracking
  • Behavior flow
  • Conversion tracking
  • Custom reports
  • Mobile analytics
  • E-commerce tracking

Only in LiquidPlanner

  • Predictive scheduling
  • Resource management
  • Time tracking
  • Analytics
  • Workload management
  • Jira
  • Slack
  • SOC 2

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Google Analytics

  • Website and web application analyticsnot LiquidPlanner
  • Event tracking and user behaviour analysisnot LiquidPlanner
  • Traffic source and conversion trackingnot LiquidPlanner

LiquidPlanner

  • Productivitynot Google Analytics
  • Collaborationnot Google Analytics
  • Task managementnot Google Analytics
  • Organizationnot Google Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Analytics

  • Data retention limited to maximum 26 months on standard properties, with automatic deletion after retention period expires
  • Large and XL properties capped at 2-month data retention only
  • Age, gender, and interest data always expire after 2 months regardless of retention settings
  • Free tier does not include GA360 advanced features

LiquidPlanner

  • Rebranded to Tempo Portfolio Manager; the pricing page shows no published figures, only an early access sign-up

Pricing, plan by plan

Google Analytics

Free

No published plan breakdown. See the Google Analytics review.

LiquidPlanner

On request
  • Essentials$15/month
    • Project management
    • Basic scheduling
  • Professional$25/month
    • Predictive scheduling
    • Resource management
    • Analytics

Which should you pick?

Choose Google Analytics if

  • You need real-time analytics.
  • You want to start without paying.
  • You also want audience insights.
Google Analytics review

Choose LiquidPlanner if

  • You need predictive scheduling.
  • You also want resource management.
LiquidPlanner review

Questions people ask

Is Google Analytics or LiquidPlanner better?
Neither clearly leads. Google Analytics starts at Free and LiquidPlanner at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Analytics or LiquidPlanner?
Google Analytics has a free tier; the other does not. Paid plans start at Free for Google Analytics and On request for LiquidPlanner.
Does Google Analytics or LiquidPlanner run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Google Analytics for free?
Yes. Google Analytics has a free tier, so you can try it without paying. LiquidPlanner starts at On request.
What is Google Analytics best used for?
Google Analytics is most often used for website and web application analytics, event tracking and user behaviour analysis, traffic source and conversion tracking. Of those, website and web application analytics and event tracking and user behaviour analysis are not what LiquidPlanner is typically brought in for.
What can Google Analytics do that LiquidPlanner cannot?
Google Analytics covers Real-time analytics, Audience insights, Acquisition tracking, Behavior flow. LiquidPlanner covers Predictive scheduling, Resource management, Time tracking, Analytics. Both handle Salesforce.
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Related pages

More on Google Analytics

More on LiquidPlanner

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