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Beehiiv vs Ghost CMS

Beehiiv logo

Beehiiv

News

The all-in-one platform for newsletter creators

From
Free
Rated
-
Ghost CMS logo

Ghost CMS

News

Modern platform for professional publishing

From
$18/month
Rated
-

The short version

  • Only Beehiiv has a free tier, so it costs nothing to try first.
  • Each has a real cost: Beehiiv platform lacks native SMS support; requires third-party integrations via API or webhooks; Ghost CMS ghost Pro plans cap members, at 1,000 on both Starter and Publisher and 10,000 on Business
  • They diverge on capability: Beehiiv covers Newsletter creation, Ghost CMS covers Publishing platform.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Beehiiv and Ghost CMS actually diverge.

Attributes where Beehiiv and Ghost CMS differ
AttributeBeehiivGhost CMS
Starting priceFree$18/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWebWeb, Self-hosted
Founded20212013

Identical on both: user rating (Not yet rated), category (News).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Beehiiv

  • Newsletter creation
  • Email automation
  • Subscriber management
  • Monetization tools
  • Analytics dashboard
  • Referral program
  • A/B testing
  • Spam checking

Only in Ghost CMS

  • Publishing platform
  • Email newsletters
  • Membership management
  • Analytics
  • Paywall support
  • SEO optimization
  • Media library
  • API access

Both cover

  • Stripe
  • Zapier
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Beehiiv

  • Email newsletter publishingnot Ghost CMS
  • Content monetizationnot Ghost CMS
  • Audience buildingnot Ghost CMS

Ghost CMS

  • Running a publication or newsletter with paid subscriptionsnot Beehiiv
  • Self hosting a headless or full stack publishing platformnot Beehiiv

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Beehiiv

  • Platform lacks native SMS support; requires third-party integrations via API or webhooks
  • Free Launch plan offers only read-only AI capabilities

Ghost CMS

  • Ghost Pro plans cap members, at 1,000 on both Starter and Publisher and 10,000 on Business
  • Staff users are limited to 1 on Starter and 3 on Publisher
  • Custom themes and integrations require the Publisher plan at $29 a month billed yearly
  • The jump to 10,000 members is the $199 a month Business plan, with nothing between
  • Self hosting is free but installing under a subdirectory needs a custom reverse proxy that Ghost does not officially support

Pricing, plan by plan

Beehiiv

Free
  • LaunchFree
    • Up to 2,500 subscribers
    • Newsletters, website, podcast
    • Unlimited email sends
  • Scale$43/month
    • Up to 100,000 subscribers
    • Ad Network
    • 0% take rate on paid subscriptions
  • Max$96/month
    • Up to 100,000 subscribers
    • Remove branding, sponsorship storefront
    • Audio newsletters, RSS-to-send
  • Enterprise$null/mo
    • 100K+ subscribers
    • Dedicated account manager
    • Custom publication limits

Ghost CMS

$18/month
  • Starter$18/month
    • For solo blogs and newsletters
    • Your own website
    • Email newsletter
  • Publisher$29/month
    • For custom publications
    • 3 staff users
    • Custom themes
  • Business$199/month
    • For teams scaling up
    • 15 staff users
    • Priority support
  • Custom$null/contact
    • For organizations with complex needs
    • Unlimited staff users
    • Dedicated IP addresses

Which should you pick?

Choose Beehiiv if

  • You need newsletter creation.
  • You want to start without paying.
  • You also want email automation.

Choose Ghost CMS if

  • You need publishing platform.
  • You work on Web, Self-hosted.
  • You also want email newsletters.

Questions people ask

Is Beehiiv or Ghost CMS better?
Neither clearly leads. Beehiiv starts at Free and Ghost CMS at $18/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Beehiiv or Ghost CMS?
Beehiiv has a free tier; the other does not. Paid plans start at Free for Beehiiv and $18/month for Ghost CMS.
Does Beehiiv or Ghost CMS run on more platforms?
Beehiiv runs on Web. Ghost CMS runs on Web, Self-hosted.
Can I use Beehiiv for free?
Yes. Beehiiv has a free tier, so you can try it without paying. Ghost CMS starts at $18/month.
What is Beehiiv best used for?
Beehiiv is most often used for email newsletter publishing, content monetization, audience building. Of those, email newsletter publishing and content monetization are not what Ghost CMS is typically brought in for.
What can Beehiiv do that Ghost CMS cannot?
Beehiiv covers Newsletter creation, Email automation, Subscriber management, Monetization tools. Ghost CMS covers Publishing platform, Email newsletters, Membership management, Analytics. Both handle Stripe, Zapier, Web support.

Answered from the vendors’ own pages

Beehiiv: How much does beehiiv cost?

Launch is free for up to 2,500 subscribers. Scale plan is $43/month for up to 100,000 subscribers. Max plan is $96/month. Enterprise has custom pricing for 100,000+ subscribers.

Source
Ghost CMS: How much does Ghost CMS cost?

Ghost(Pro) pricing starts at $18 per month when billed yearly for the Starter plan, with Publisher at $29 per month and Business at $199 per month. All plans include unlimited email sends and enterprise-grade security.

Source
Beehiiv: What does beehiiv's free Launch plan include?

Free Launch plan supports up to 2,500 subscribers and includes newsletters, website builder, podcast hosting, campaign analytics, unlimited email sends, custom domains, and API access.

Source
Ghost CMS: Can I cancel my Ghost subscription anytime?

Yes, users can upgrade, downgrade, or cancel their Ghost subscription anytime without penalties.

Source
Beehiiv: What commission does beehiiv take from subscription revenue?

beehiiv takes 0% of paid subscription revenue you collect. Only Stripe's processing fees (2.9% + $0.30 per transaction) apply.

Source
Ghost CMS: Are there any additional fees with Ghost?

Ghost waives transaction fees on all plans, though payment processor fees still apply. There are no setup fees or hidden charges.

Source
Beehiiv: What's the difference between beehiiv's Scale and Max plans?

Both support up to 100,000 subscribers. Scale ($43/month) includes Ad Network and 3 team seats. Max ($96/month) adds branding removal, sponsorship storefront, audio newsletters, up to 10 publications, and unlimited team seats.

Source
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