Softwr

Affiliate Marketing · head to head

Friendbuy vs Salesloft

Friendbuy logo

Friendbuy

Affiliate Marketing

Referral and loyalty platform for DTC brands

From
$249/month
Rated
-
Full reviewWebsite
Salesloft logo

Salesloft

Sales Enablement

The Modern Revenue Workspace

From
$75/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Friendbuy no public pricing; requires sales call which makes it difficult to compare costs; Salesloft the Internet Archive's capture of SalesLoft's pricing page on 3 December 2020 named four distinct packages, Prospect (lead generation), Sell (opportunity management), Engage (post-sale customer experience), and Enterprise (full revenue lifecycle), with no figures published, only 'Request a Quote'.
  • They diverge on capability: Friendbuy covers Referral programs, Salesloft covers Cadences.

Where they differ

Only the attributes on which Friendbuy and Salesloft actually diverge.

Attributes where Friendbuy and Salesloft differ
AttributeFriendbuySalesloft
Starting price$249/month$75/month
PlatformsWebWeb, Ios, Android
CategoryAffiliate MarketingSales Enablement
Founded20102011

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Friendbuy

  • Referral programs
  • Loyalty programs
  • A/B testing
  • Fraud detection
  • Attribution tracking
  • Shopify
  • Klaviyo
  • Attentive

Only in Salesloft

  • Cadences
  • Email tracking
  • Dialer
  • Deals management
  • Conversation intelligence
  • Salesforce
  • HubSpot
  • Microsoft Dynamics

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Friendbuy

  • affiliate marketing managementnot Salesloft
  • Workflow automationnot Salesloft
  • Reportingnot Salesloft

Salesloft

  • Prospectingnot Friendbuy
  • Deal managementnot Friendbuy
  • Sales coachingnot Friendbuy
  • Revenue forecastingnot Friendbuy

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Friendbuy

  • No public pricing; requires sales call which makes it difficult to compare costs
  • Custom pricing can be expensive, especially for additional currencies or features
  • Low level of customization makes it difficult to implement seamlessly and maintain brand consistency
  • Customer support only available via email with slow response times
  • Rewards require manual processing and approval rather than automatic distribution
  • Tracking accuracy issues where referred customers sometimes marked as existing customers

Salesloft

  • The Internet Archive's capture of SalesLoft's pricing page on 3 December 2020 named four distinct packages, Prospect (lead generation), Sell (opportunity management), Engage (post-sale customer experience), and Enterprise (full revenue lifecycle), with no figures published, only 'Request a Quote'.

Pricing, plan by plan

Friendbuy

$249/month
  • Starter$249/month
    • Referral program
    • Basic analytics
    • Email support

Salesloft

$75/month
  • Essentials$75/month
    • Cadences
    • Email tracking
    • Dialer
  • Advanced$125/month
    • All Essentials features
    • Deals
    • Conversations
  • PremierFree
    • All Advanced features
    • Forecasting
    • Pipeline analytics

Which should you pick?

Choose Friendbuy if

  • You need referral programs.
  • You also want loyalty programs.
Friendbuy review

Choose Salesloft if

  • You need cadences.
  • You work on Web, Ios, Android.
  • You also want email tracking.
Salesloft review

Questions people ask

Is Friendbuy or Salesloft better?
Neither clearly leads. Friendbuy starts at $249/month and Salesloft at $75/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Friendbuy or Salesloft?
Friendbuy starts at $249/month and Salesloft at $75/month.
Does Friendbuy or Salesloft run on more platforms?
Friendbuy runs on Web. Salesloft runs on Web, Ios, Android.
What is Friendbuy best used for?
Friendbuy is most often used for affiliate marketing management, workflow automation, reporting. Of those, affiliate marketing management and workflow automation are not what Salesloft is typically brought in for.
What can Friendbuy do that Salesloft cannot?
Friendbuy covers Referral programs, Loyalty programs, A/B testing, Fraud detection. Salesloft covers Cadences, Email tracking, Dialer, Deals management. Both handle Web support.

Answered from the vendors’ own pages

Friendbuy: What is Friendbuy's pricing model?

Friendbuy uses custom quote-based pricing with no publicly listed rates. Starting point is approximately $3,000 annually, with costs varying based on traffic volume, features needed, and onboarding requirements. Annual contracts are required.

Source
Friendbuy: Does Friendbuy offer a free trial?

Friendbuy does not offer a free trial. Prospective customers must contact sales for a demo and quote. There is no self-serve signup or trial period available.

Source
Friendbuy: Does Friendbuy offer referral and loyalty programs?

Yes. Friendbuy bundles both referral and loyalty program features together. You cannot purchase referral features alone and must pay for the complete suite.

Source
Friendbuy: What integrations does Friendbuy support?

Friendbuy integrates with major e-commerce platforms including Shopify, WooCommerce, and BigCommerce, plus marketing tools like Klaviyo, Braze, and Segment.

Source
Friendbuy: Are rewards processed automatically in Friendbuy?

Activity is tracked automatically, but rewards are processed manually, requiring administrator action to approve and distribute rewards to referrers.

Source
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Related pages

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