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Scheduling & Booking · head to head

Fresha vs Tana

Fresha logo

Fresha

Scheduling & Booking

Free salon and spa software

From
Free
Rated
-
Full reviewWebsite
Tana logo

Tana

Productivity

The everything app for your personal workspace

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Fresha fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client; Tana the free plan hosts only 5 meetings a month with AI transcripts and summaries
  • They diverge on capability: Fresha covers Online booking, Tana covers Outliner interface.

Where they differ

Only the attributes on which Fresha and Tana actually diverge.

Attributes where Fresha and Tana differ
AttributeFreshaTana
Pricing modelfreefreemium
PlatformsWeb, Ios, AndroidWeb, Desktop
CategoryScheduling & BookingProductivity
Founded20152020

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fresha

  • Online booking
  • Appointment management
  • Client database
  • Point of sale
  • Inventory management
  • Staff scheduling
  • Marketing tools
  • Reports & analytics

Only in Tana

  • Outliner interface
  • Supertags
  • Live queries
  • AI integration
  • Graph views
  • Email capture
  • API
  • Zapier

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Fresha

  • Running appointment booking and point of sale for salons and spasnot Tana
  • Attracting new clients through the Fresha consumer marketplacenot Tana
  • Sending appointment reminders and marketing campaigns to clientsnot Tana

Tana

  • Structured note taking with a graph based supertag data modelnot Fresha
  • Automatic meeting capture with AI transcripts and summariesnot Fresha
  • Turning notes into queryable structured databasesnot Fresha

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fresha

  • Fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client
  • Online card payments carry a 4.90 percent plus fixed fee per transaction charge on top of the subscription
  • Only 20 SMS or WhatsApp notifications and 50 marketing emails are free each month; everything beyond that is billed per message
  • Team and Enterprise plans are quoted as custom rates with no published figure
  • Add ons such as Team Connect and Insights are billed per team member per month on top of the plan
  • Enterprise pricing applies to businesses with 20 or more team members

Tana

  • The free plan hosts only 5 meetings a month with AI transcripts and summaries
  • The free plan connects only 1 calendar and allows 50 AI queries
  • Pro is $30 per user per month at standard price, with $20 shown as an early bird rate
  • Max is $120 per user per month at standard price, with $80 shown as an early bird rate
  • Integrations and full MCP require the Pro plan
  • Dedicated support and onboarding, and unlimited agents, skills and types, require the Max plan
  • The Business plan is custom priced, billed yearly and has no published rate
  • The free trial runs 30 days

Pricing, plan by plan

Fresha

Free
  • FreeFree
    • Unlimited appointments
    • Unlimited staff
    • Online booking
  • Payments (Add-on)$2.19/transaction
    • Card payments
    • Contactless payments
    • Online payments
  • Marketing (Add-on)$0.01/message
    • Email campaigns
    • SMS marketing
    • Automated messages

Tana

Free
  • FreeFree
    • Core features
    • Supertags
    • Searches
  • Pro$10/month
    • Advanced AI
    • Priority support
    • Extended history

Which should you pick?

Choose Fresha if

  • You need online booking.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want appointment management.
Fresha review

Choose Tana if

  • You need outliner interface.
  • You want to start without paying.
  • You work on Web, Desktop.
  • You also want supertags.
Tana review

Questions people ask

Is Fresha or Tana better?
Neither clearly leads. Fresha starts at Free and Tana at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fresha or Tana?
Fresha starts at Free and Tana at Free.
Does Fresha or Tana run on more platforms?
Fresha runs on Web, Ios, Android. Tana runs on Web, Desktop.
Can I use Fresha for free?
Both have a free tier, so you can try either at no cost before committing.
What is Fresha best used for?
Fresha is most often used for running appointment booking and point of sale for salons and spas, attracting new clients through the fresha consumer marketplace, sending appointment reminders and marketing campaigns to clients. Of those, running appointment booking and point of sale for salons and spas and attracting new clients through the fresha consumer marketplace are not what Tana is typically brought in for.
What can Fresha do that Tana cannot?
Fresha covers Online booking, Appointment management, Client database, Point of sale. Tana covers Outliner interface, Supertags, Live queries, AI integration. Both handle Cloud deployment, Web support.
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