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Agriculture · head to head

DTN Agriculture vs Granular

DTN Agriculture logo

DTN Agriculture

Agriculture

Weather, markets, and agronomic insights

From
$29/month
Rated
-
Granular logo

Granular

Agriculture

Farm management software for profitable farming

From
$1200/year
Rated
-

The short version

  • Each has a real cost: DTN Agriculture pricing is not published for any product; Granular granular pricing page redirects to app login portal; no public pricing information accessible
  • They diverge on capability: DTN Agriculture covers Hyper-local weather, Granular covers Farm financial management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which DTN Agriculture and Granular actually diverge.

Attributes where DTN Agriculture and Granular differ
AttributeDTN AgricultureGranular
Starting price$29/month$1200/year
PlatformsWeb, Ios, AndroidWeb, Ios, Android, Api
Founded19842014

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Agriculture).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in DTN Agriculture

  • Hyper-local weather
  • Market data
  • Spray conditions
  • GDD tracking
  • Alerts
  • Farm platforms
  • Equipment systems
  • SOC 2

Only in Granular

  • Farm financial management
  • Field activity tracking
  • Yield analytics
  • Satellite imagery
  • Crop planning
  • Input management
  • Labor tracking
  • Multi-farm dashboard

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

DTN Agriculture

  • Commodity market data and analysis for grain tradersnot Granular
  • Weather and agronomic modelling through ClearAgnot Granular
  • Grain origination and merchandisingnot Granular
  • Market intelligence for ag retailers and input suppliersnot Granular
  • Field-level decision support for growersnot Granular

Granular

  • Farm profitability analysisnot DTN Agriculture
  • Crop planningnot DTN Agriculture
  • Resource allocationnot DTN Agriculture
  • Financial reportingnot DTN Agriculture
  • Multi-farm managementnot DTN Agriculture

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

DTN Agriculture

  • Pricing is not published for any product
  • A wide portfolio, including ProphetX, ClearAg, MyDTN and Instant Market, so the relevant product depends on whether you are a grower, a trader or a grain processor
  • Aimed mostly at the commercial agriculture chain rather than at individual farms

Granular

  • Granular pricing page redirects to app login portal; no public pricing information accessible

Pricing, plan by plan

DTN Agriculture

$29/month
  • Progressive Farmer$399/year
    • Weather
    • Markets
    • Basic tools
  • Premium$999/year
    • Advanced weather
    • Full markets
    • Agronomy tools

Granular

$1200/year
  • Granular Business$1200/year
    • Field management
    • Financial tracking
    • Activity planning
  • Granular Insights$2400/year
    • Everything in Business
    • Satellite imagery
    • Yield analytics
  • Enterprise$undefined/year
    • Everything in Insights
    • Multi-farm management
    • Custom integrations

Which should you pick?

Choose DTN Agriculture if

  • You need hyper-local weather.
  • You work on Web, Ios, Android.
  • You also want market data.

Choose Granular if

  • You need farm financial management.
  • You work on Web, Ios, Android, Api.
  • You also want field activity tracking.

Questions people ask

Is DTN Agriculture or Granular better?
Neither clearly leads. DTN Agriculture starts at $29/month and Granular at $1200/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, DTN Agriculture or Granular?
DTN Agriculture starts at $29/month and Granular at $1200/year.
Does DTN Agriculture or Granular run on more platforms?
DTN Agriculture runs on Web, Ios, Android. Granular runs on Web, Ios, Android, Api.
What is DTN Agriculture best used for?
DTN Agriculture is most often used for commodity market data and analysis for grain traders, weather and agronomic modelling through clearag, grain origination and merchandising, market intelligence for ag retailers and input suppliers. Of those, commodity market data and analysis for grain traders and weather and agronomic modelling through clearag are not what Granular is typically brought in for.
What can DTN Agriculture do that Granular cannot?
DTN Agriculture covers Hyper-local weather, Market data, Spray conditions, GDD tracking. Granular covers Farm financial management, Field activity tracking, Yield analytics, Satellite imagery. Both handle Web support.

Answered from the vendors’ own pages

DTN Agriculture: How do I get DTN agriculture solution pricing?

DTN agriculture, weather, and refined fuels solutions do not display pricing on their main agriculture page. Contact DTN's sales team using the form on their website or visit specific product pages to request pricing information.

Source
Granular: What are Granular pricing tiers?

Granular pricing information is not publicly available. The pricing page redirects to their application login, requiring customers to contact Granular sales directly for pricing.

Source
Granular: Does Granular offer a free trial or demo?

Trial availability for Granular cannot be determined from public pages. Contact Granular sales directly to request a demo or trial of their agricultural operations management platform.

Source
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