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Software · head to head

Avast One vs Clay

Avast One logo

Avast One

Software

All-in-one protection for your digital life

From
Free
Rated
-
Clay logo

Clay

Software

Data platform for sales teams

From
On request
Rated
-

The short version

  • Only Avast One has a free tier, so it costs nothing to try first.
  • Each has a real cost: Avast One ransomware and Wi-Fi vulnerability protection only on paid plans; Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • They diverge on capability: Avast One covers Antivirus, Clay covers Data enrichment.

Where they differ

Only the attributes on which Avast One and Clay actually diverge.

Attributes where Avast One and Clay differ
AttributeAvast OneClay
Starting priceFreeOn request
Pricing modelUnknownquote
Free tierYesNo
PlatformsWindows, macOS, iOS, AndroidWeb
Founded19882021

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Avast One

  • Antivirus
  • Firewall
  • VPN
  • Data breach monitoring
  • Email Guardian
  • Webcam Shield
  • Ransomware Shield
  • Performance optimization

Only in Clay

  • Data enrichment
  • Contact management
  • Workflow automation
  • Integration
  • API access
  • Salesforce
  • HubSpot
  • Zapier

Both cover

  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Avast One

  • Antivirusnot Clay
  • Internet Securitynot Clay
  • Privacy Toolsnot Clay

Clay

  • Enriching prospect lists from multiple data providers in one tablenot Avast One
  • Building automated outbound research and outreach workflowsnot Avast One

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Avast One

  • Ransomware and Wi-Fi vulnerability protection only on paid plans
  • Free plan VPN is limited, no data breakthrough monitoring
  • Rebuilt app in May 2026 may have stability issues

Clay

  • Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
  • The free plan allows 500 actions, 100 data credits and 200 rows per table
  • The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
  • The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it

Pricing, plan by plan

Avast One

Free
  • FreeFree
    • Antivirus
    • Limited VPN
    • Privacy tools
  • Silver$2.99/month
    • Enhanced antivirus
    • VPN
    • Device cleanup
  • Premium$4.19/month
    • Full antivirus
    • VPN with 55 servers
    • Password manager
  • Premium Plus$11.67/month
    • All Premium features
    • 30 devices covered

Clay

On request
  • Pricing upon request$undefined/month
    • Data enrichment
    • Integration
    • Support

Which should you pick?

Choose Avast One if

  • You need antivirus.
  • You want to start without paying.
  • You work on Windows, macOS, iOS, Android.
  • You also want firewall.

Choose Clay if

  • You need data enrichment.
  • You also want contact management.

Questions people ask

Is Avast One or Clay better?
Neither clearly leads. Avast One starts at Free and Clay at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Avast One or Clay?
Avast One has a free tier; the other does not. Paid plans start at Free for Avast One and On request for Clay.
Does Avast One or Clay run on more platforms?
Avast One runs on Windows, macOS, iOS, Android. Clay runs on Web.
Can I use Avast One for free?
Yes. Avast One has a free tier, so you can try it without paying. Clay starts at On request.
What is Avast One best used for?
Avast One is most often used for antivirus, internet security, privacy tools. Of those, antivirus and internet security are not what Clay is typically brought in for.
What can Avast One do that Clay cannot?
Avast One covers Antivirus, Firewall, VPN, Data breach monitoring. Clay covers Data enrichment, Contact management, Workflow automation, Integration. Both handle Cloud deployment, Web support, English language support.

Answered from the vendors’ own pages

Avast One: Is Avast One free?

Yes. Avast One offers a free tier with antivirus, VPN (limited), and privacy tools. Paid plans start at $2.99/month for Silver and $4.19/month for Premium covering up to 5 devices.

Source
Avast One: What does Avast One include?

Avast One provides antivirus, VPN, password manager, device cleanup, Wi-Fi security, data breach monitoring, and protection against AI-generated scams and deepfakes.

Source
Avast One: Does Avast One have ransomware protection?

Ransomware protection is available only on paid plans, not the free tier. Free users get antivirus and basic protection only.

Source

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