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Amplitude vs Rippling

Amplitude logo

Amplitude

Software

The digital analytics platform to understand your users

From
Free
Rated
-
Full reviewWebsite
Rippling logo

Rippling

Software

Manage HR, IT, and Finance in one place

From
$8/month
Rated
-
Full reviewWebsite

The short version

  • Only Amplitude has a free tier, so it costs nothing to try first.
  • Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Rippling the Internet Archive's capture of Rippling's homepage on 10 January 2021 named distinct product modules, Employee Platform, Payroll, Benefits, Talent Management, App Management, Device Management, and a PEO offering, all sold via 'Request Demo' with no price figure published.
  • They diverge on capability: Amplitude covers Event tracking, Rippling covers Payroll.

Where they differ

Only the attributes on which Amplitude and Rippling actually diverge.

Attributes where Amplitude and Rippling differ
AttributeAmplitudeRippling
Starting priceFree$8/month
Pricing modelUnknownsubscription
Free tierYesNo
PlatformsWeb, Ios, Android, ApiWeb, Ios, Android
Founded20122016

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amplitude

  • Event tracking
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • Cohort analysis
  • A/B testing
  • Revenue analytics
  • Predictive analytics

Only in Rippling

  • Payroll
  • Benefits Administration
  • Device Management
  • App Management
  • Time Tracking
  • Learning Management
  • Microsoft 365
  • Google Workspace

Both cover

  • Salesforce
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Amplitude

  • User behavior analysisnot Rippling
  • Feature adoption trackingnot Rippling
  • Conversion rate optimizationnot Rippling
  • Customer journey mappingnot Rippling
  • Retention improvementnot Rippling

Rippling

No use cases recorded yet. See the Rippling review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amplitude

  • Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
  • The free plan covers 2M events a month
  • The Plus plan scales to 70M events, above which pricing is custom
  • Growth and Enterprise pricing is not published

Rippling

  • The Internet Archive's capture of Rippling's homepage on 10 January 2021 named distinct product modules, Employee Platform, Payroll, Benefits, Talent Management, App Management, Device Management, and a PEO offering, all sold via 'Request Demo' with no price figure published.

Pricing, plan by plan

Amplitude

Free
  • StarterFree
    • 2 million events per month
  • Plus$49/month
    • $0.049 per MTU
    • Up to 300k MTUs
    • Advanced analytics
  • GrowthFree
    • Causal insights
    • Feature experimentation
    • Real-time streaming
  • EnterpriseFree
    • Cross-product analysis
    • Advanced permissions
    • Dedicated account manager

Rippling

$8/month
  • Core$8/month
    • Employee Management
    • Onboarding
    • Offboarding
  • Pro$12/month
    • All Core features
    • Advanced Analytics
    • Custom Reports

Which should you pick?

Choose Amplitude if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want user segmentation.
Amplitude review

Choose Rippling if

  • You need payroll.
  • You work on Web, Ios, Android.
  • You also want benefits administration.
Rippling review

Questions people ask

Is Amplitude or Rippling better?
Neither clearly leads. Amplitude starts at Free and Rippling at $8/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amplitude or Rippling?
Amplitude has a free tier; the other does not. Paid plans start at Free for Amplitude and $8/month for Rippling.
Does Amplitude or Rippling run on more platforms?
Amplitude runs on Web, Ios, Android, Api. Rippling runs on Web, Ios, Android.
Can I use Amplitude for free?
Yes. Amplitude has a free tier, so you can try it without paying. Rippling starts at $8/month.
What is Amplitude best used for?
Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Rippling is typically brought in for.
What can Amplitude do that Rippling cannot?
Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Rippling covers Payroll, Benefits Administration, Device Management, App Management. Both handle Salesforce, Slack.

Answered from the vendors’ own pages

Amplitude: Does Amplitude have a free plan?

Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.

Source
Amplitude: What is Amplitude's pricing based on?

Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.

Source
Amplitude: What analytics features does every Amplitude plan include?

Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.

Source
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Related pages

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