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Software · head to head

Agile CRM vs Pendo

Agile CRM logo

Agile CRM

Software

All-in-one CRM, Marketing, and Service Software

From
Free
Rated
-
Full reviewWebsite
Pendo logo

Pendo

Software

Product analytics and digital adoption platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Agile CRM the Internet Archive's capture of Agile CRM's pricing page on 29 December 2022 listed Starter at $8.99 per user per month (2-year rate), Regular at $29.99, and Enterprise at $47.99, with the Free tier capped at 10 users and 1,000 contacts.; Pendo pricing is not publicly available and requires a custom quote
  • They diverge on capability: Agile CRM covers Contact management, Pendo covers Product analytics.

Where they differ

Only the attributes on which Agile CRM and Pendo actually diverge.

Attributes where Agile CRM and Pendo differ
AttributeAgile CRMPendo
Pricing modelsubscriptionUnknown
PlatformsWebWeb, Mobile, Desktop
Founded20092013

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Agile CRM

  • Contact management
  • Lead scoring
  • Email automation
  • Marketing automation
  • Service desk
  • Web forms
  • Analytics
  • Google Drive

Only in Pendo

  • Product analytics
  • In-app messaging
  • User onboarding
  • Feature adoption tracking
  • User feedback
  • NPS surveys
  • Session replay
  • Mobile analytics

Both cover

  • Zapier
  • Slack
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Agile CRM

  • Sales managementnot Pendo
  • Marketing automationnot Pendo
  • Customer servicenot Pendo

Pendo

  • User onboardingnot Agile CRM
  • Feature adoptionnot Agile CRM
  • Product analyticsnot Agile CRM
  • User feedback collectionnot Agile CRM
  • Digital adoptionnot Agile CRM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Agile CRM

  • The Internet Archive's capture of Agile CRM's pricing page on 29 December 2022 listed Starter at $8.99 per user per month (2-year rate), Regular at $29.99, and Enterprise at $47.99, with the Free tier capped at 10 users and 1,000 contacts.

Pendo

  • Pricing is not publicly available and requires a custom quote
  • Free tier limited to 500 monthly active users

Pricing, plan by plan

Agile CRM

Free
  • FreeFree
    • Contact management
    • Task management
  • Starter$9/month
    • Everything in Free
    • Email automation
    • Landing pages
  • Business$39/month
    • Everything in Starter
    • Advanced analytics
    • API access

Pendo

Free
  • FreeFree
    • 500 MAU
    • Core analytics
    • In-app guides

Which should you pick?

Choose Agile CRM if

  • You need contact management.
  • You want to start without paying.
  • You also want lead scoring.
Agile CRM review

Choose Pendo if

  • You need product analytics.
  • You want to start without paying.
  • You work on Web, Mobile, Desktop.
  • You also want in-app messaging.
Pendo review

Questions people ask

Is Agile CRM or Pendo better?
Neither clearly leads. Agile CRM starts at Free and Pendo at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Agile CRM or Pendo?
Agile CRM starts at Free and Pendo at Free.
Does Agile CRM or Pendo run on more platforms?
Agile CRM runs on Web. Pendo runs on Web, Mobile, Desktop.
Can I use Agile CRM for free?
Both have a free tier, so you can try either at no cost before committing.
What is Agile CRM best used for?
Agile CRM is most often used for sales management, marketing automation, customer service. Of those, sales management and marketing automation are not what Pendo is typically brought in for.
What can Agile CRM do that Pendo cannot?
Agile CRM covers Contact management, Lead scoring, Email automation, Marketing automation. Pendo covers Product analytics, In-app messaging, User onboarding, Feature adoption tracking. Both handle Zapier, Slack, GDPR.

Answered from the vendors’ own pages

Pendo: Does Pendo have a free tier?

Yes, Pendo Free supports up to 500 monthly active users and includes core product analytics, in-app guides, Pendo-branded roadmaps, and Pendo-branded NPS surveys.

Source
Pendo: What is Pendo's core functionality?

Pendo combines product analytics, in-app guides, session replay, NPS surveys, product discovery, roadmaps, and cross-channel orchestration to measure and improve product adoption.

Source
Pendo: What CRM systems does Pendo integrate with?

Pendo offers two-way integrations with Salesforce, mapping Pendo product usage and sentiment data with Salesforce records, and with HubSpot for contact mapping and campaign orchestration.

Source
Pendo: What impact does Pendo have on customer retention?

Companies using Pendo for product analytics see on average a 5% reduction in customer churn and report an average 15% increase in net revenue retention.

Source
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