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Software · head to head

Funnel.io vs Google Workspace

Funnel.io logo

Funnel.io

Software

Multi-channel marketing analytics for smarter decision making

From
$299/month
Rated
-
Google Workspace logo

Google Workspace

Software

Everything you need to get work done, all in one place

From
€3.4/month
Rated
-

The short version

  • Each has a real cost: Funnel.io available connectors are gated by plan, at 113 on Starter against 579 on Business, so which sources can be used depends on the tier rather than on need; Google Workspace starter tier storage limited to 30 GB per user, requiring upgrade to Standard or higher for adequate document storage
  • They diverge on capability: Funnel.io covers Multi-channel data aggregation, Google Workspace covers Gmail business email.

Where they differ

Only the attributes on which Funnel.io and Google Workspace actually diverge.

Attributes where Funnel.io and Google Workspace differ
AttributeFunnel.ioGoogle Workspace
Starting price$299/month€3.4/month
PlatformsWeb, Mobile, ApiWeb
Founded20152006

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Funnel.io

  • Multi-channel data aggregation
  • Unified dashboards
  • Custom reporting
  • Data transformation
  • Real-time syncing
  • Historical data archive
  • Attribution modeling
  • Automated alerts

Only in Google Workspace

  • Gmail business email
  • Google Drive storage
  • Google Docs, Sheets, Slides
  • Google Calendar
  • Google Meet video conferencing
  • Google Chat
  • Google Forms
  • Google Sites

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Funnel.io

  • Collecting marketing data from ad platforms into one datasetnot Google Workspace
  • Exporting blended marketing data to BI tools and warehousesnot Google Workspace

Google Workspace

  • Business email and calendar managementnot Funnel.io
  • Collaborative document editingnot Funnel.io
  • Video conferencing and meetingsnot Funnel.io
  • Secure document storage and sharingnot Funnel.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Funnel.io

  • Available connectors are gated by plan, at 113 on Starter against 579 on Business, so which sources can be used depends on the tier rather than on need
  • Export destinations are rationed the same way, at 13 on Starter and 46 on Business
  • The entry plan starts at $300 a month billed annually and the next at $600
  • SSO, SAML, audit logging and an enterprise SLA are Enterprise only with no published price
  • Funnel Measure is an add on available only on Business and Enterprise

Google Workspace

  • Starter tier storage limited to 30 GB per user, requiring upgrade to Standard or higher for adequate document storage
  • Starter and Standard tiers both capped at maximum 300 users per organisation
  • Video meetings limited to 100 participants on Starter tier, 150 on Standard tier
  • Recording capabilities only available on Standard tier and above
  • eDiscovery, Vault, and advanced security features only available on Plus and Enterprise tiers

Pricing, plan by plan

Funnel.io

$299/month
  • Starter$299/month
    • Up to 5 data sources
    • Basic dashboards
    • Standard integrations
  • Professional$799/month
    • Unlimited data sources
    • Advanced dashboards
    • Custom integrations
  • Enterprise$undefined/month
    • Custom implementation
    • Dedicated account manager
    • Advanced integrations

Google Workspace

€3.4/month

No published plan breakdown. See the Google Workspace review.

Which should you pick?

Choose Funnel.io if

  • You need multi-channel data aggregation.
  • You work on Web, Mobile, Api.
  • You also want unified dashboards.

Choose Google Workspace if

  • You need gmail business email.
  • You also want google drive storage.

Questions people ask

Is Funnel.io or Google Workspace better?
Neither clearly leads. Funnel.io starts at $299/month and Google Workspace at €3.4/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Funnel.io or Google Workspace?
Funnel.io starts at $299/month and Google Workspace at €3.4/month.
Does Funnel.io or Google Workspace run on more platforms?
Funnel.io runs on Web, Mobile, Api. Google Workspace runs on Web.
What is Funnel.io best used for?
Funnel.io is most often used for collecting marketing data from ad platforms into one dataset, exporting blended marketing data to bi tools and warehouses. Of those, collecting marketing data from ad platforms into one dataset and exporting blended marketing data to bi tools and warehouses are not what Google Workspace is typically brought in for.
What can Funnel.io do that Google Workspace cannot?
Funnel.io covers Multi-channel data aggregation, Unified dashboards, Custom reporting, Data transformation. Google Workspace covers Gmail business email, Google Drive storage, Google Docs, Sheets, Slides, Google Calendar. Both handle Salesforce.

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