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Software · head to head

ConvertKit vs Wrike

ConvertKit logo

ConvertKit

Software

The creator platform for digital professionals

From
On request
Rated
-
Wrike logo

Wrike

Software

Versatile & robust project management software

From
Free
Rated
-

The short version

  • Only Wrike has a free tier, so it costs nothing to try first.
  • Each has a real cost: ConvertKit the free Newsletter plan allows only one basic visual automation, so sequences beyond a single flow require paying; Wrike seats are sold in blocks rather than singly: groups of 5 up to 30 seats, groups of 10 up to 100, and groups of 25 above that, so adding one person can mean paying for five
  • They diverge on capability: ConvertKit covers Email marketing, Wrike covers Interactive Gantt charts.

Where they differ

Only the attributes on which ConvertKit and Wrike actually diverge.

Attributes where ConvertKit and Wrike differ
AttributeConvertKitWrike
Starting priceOn requestFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWebWeb, iOS, Android, Windows, macOS, Linux
Founded20132006

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ConvertKit

  • Email marketing
  • Landing pages
  • Subscriber tagging
  • Automation workflows
  • Digital product sales
  • Broadcast emails
  • Subscriber segments
  • Email templates

Only in Wrike

  • Interactive Gantt charts
  • Real-time collaboration
  • Custom workflows
  • Resource management
  • Time tracking
  • Proofing tools
  • Performance reports
  • Mobile apps

Both cover

  • Slack

What people use each for

The jobs each tool is most often brought in to do.

ConvertKit

  • Sending newsletters and email sequences to an audiencenot Wrike
  • Selling paid subscriptions and digital products to a mailing listnot Wrike

Wrike

  • Marketing campaignsnot ConvertKit
  • Creative projectsnot ConvertKit
  • Product developmentnot ConvertKit
  • Professional servicesnot ConvertKit
  • Event managementnot ConvertKit

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ConvertKit

  • The free Newsletter plan allows only one basic visual automation, so sequences beyond a single flow require paying
  • The free plan is a single user, and the Creator plan at $33 a month allows two
  • Subscriber signals, engagement analytics and paid recommendations are Pro only, at $66 a month
  • A/B testing is capped at 2 subject lines below Pro, which allows 5
  • Paid pricing is banded by subscriber count, so the published figures apply only at the smallest band

Wrike

  • Seats are sold in blocks rather than singly: groups of 5 up to 30 seats, groups of 10 up to 100, and groups of 25 above that, so adding one person can mean paying for five
  • The Team plan is limited to 2 to 15 users and Business to 5 to 200
  • Business and above are annual subscriptions only
  • Pinnacle and Apex pricing is not published
  • AI actions are rationed by tier rather than unlimited

Pricing, plan by plan

ConvertKit

On request
  • Creator$29/month
    • Up to 10K subscribers
    • Email campaigns
    • Landing pages
  • Creator Pro$79/month
    • Unlimited subscribers
    • Advanced automation
    • Digital products

Wrike

Free
  • FreeFree
  • Team$10/month
    • Per user
    • Gantt charts
    • AI included
  • Business$25/month
    • Per user
  • Pinnacle$null/month

Which should you pick?

Choose ConvertKit if

  • You need email marketing.
  • You also want landing pages.

Choose Wrike if

  • You need interactive gantt charts.
  • You want to start without paying.
  • You work on Web, iOS, Android, Windows, macOS, Linux.
  • You also want real-time collaboration.

Questions people ask

Is ConvertKit or Wrike better?
Neither clearly leads. ConvertKit starts at On request and Wrike at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ConvertKit or Wrike?
Wrike has a free tier; the other does not. Paid plans start at On request for ConvertKit and Free for Wrike.
Does ConvertKit or Wrike run on more platforms?
ConvertKit runs on Web. Wrike runs on Web, iOS, Android, Windows, macOS, Linux.
Can I use Wrike for free?
Yes. Wrike has a free tier, so you can try it without paying. ConvertKit starts at On request.
What is ConvertKit best used for?
ConvertKit is most often used for sending newsletters and email sequences to an audience, selling paid subscriptions and digital products to a mailing list. Of those, sending newsletters and email sequences to an audience and selling paid subscriptions and digital products to a mailing list are not what Wrike is typically brought in for.
What can ConvertKit do that Wrike cannot?
ConvertKit covers Email marketing, Landing pages, Subscriber tagging, Automation workflows. Wrike covers Interactive Gantt charts, Real-time collaboration, Custom workflows, Resource management. Both handle Slack.

Answered from the vendors’ own pages

Wrike: Are Gantt charts included in all plans?

Gantt charts are available in the Team plan ($10/user/month) and higher. The free plan has limited project visualization.

Source
Wrike: Is AI included in the pricing?

Yes. As of January 2026, Wrike includes AI Agents and AI Priority Inbox in all plans at no extra cost, a major differentiator from competitors charging $20-40/user/month for AI.

Source

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