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News & Media · head to head

ConvertKit vs Typeform

ConvertKit logo

ConvertKit

News & Media

The creator platform for digital professionals

From
On request
Rated
-
Full reviewWebsite
Typeform logo

Typeform

Marketing

People-friendly forms and surveys

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Typeform has a free tier, so it costs nothing to try first.
  • Each has a real cost: ConvertKit the free Newsletter plan allows only one basic visual automation, so sequences beyond a single flow require paying; Typeform free plan limited to 10 responses per month; Basic plan capped at 100/month
  • They diverge on capability: ConvertKit covers Email marketing, Typeform covers Conversational forms.

Where they differ

Only the attributes on which ConvertKit and Typeform actually diverge.

Attributes where ConvertKit and Typeform differ
AttributeConvertKitTypeform
Starting priceOn requestFree
Pricing modelsubscriptionUnknown
Free tierNoYes
CategoryNews & MediaMarketing
Founded20132012

Identical on both: platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ConvertKit

  • Email marketing
  • Landing pages
  • Subscriber tagging
  • Automation workflows
  • Digital product sales
  • Broadcast emails
  • Subscriber segments
  • Email templates

Only in Typeform

  • Conversational forms
  • Logic jumps
  • Calculator fields
  • Payment collection
  • File uploads
  • Multi-language forms
  • Mobile responsive
  • Real-time analytics

Both cover

  • Zapier
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

ConvertKit

  • Sending newsletters and email sequences to an audiencenot Typeform
  • Selling paid subscriptions and digital products to a mailing listnot Typeform

Typeform

  • Customer feedback surveysnot ConvertKit
  • Lead generation formsnot ConvertKit
  • Event registrationsnot ConvertKit
  • Job applicationsnot ConvertKit
  • Market researchnot ConvertKit

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ConvertKit

  • The free Newsletter plan allows only one basic visual automation, so sequences beyond a single flow require paying
  • The free plan is a single user, and the Creator plan at $33 a month allows two
  • Subscriber signals, engagement analytics and paid recommendations are Pro only, at $66 a month
  • A/B testing is capped at 2 subject lines below Pro, which allows 5
  • Paid pricing is banded by subscriber count, so the published figures apply only at the smallest band

Typeform

  • Free plan limited to 10 responses per month; Basic plan capped at 100/month
  • Branding removal only available on Plus plan ($56/month) and above
  • No self-hosting or on-premise deployment options

Pricing, plan by plan

ConvertKit

On request
  • Creator$29/month
    • Up to 10K subscribers
    • Email campaigns
    • Landing pages
  • Creator Pro$79/month
    • Unlimited subscribers
    • Advanced automation
    • Digital products

Typeform

Free

No published plan breakdown. See the Typeform review.

Which should you pick?

Choose ConvertKit if

  • You need email marketing.
  • You also want landing pages.
ConvertKit review

Choose Typeform if

  • You need conversational forms.
  • You want to start without paying.
  • You also want logic jumps.
Typeform review

Questions people ask

Is ConvertKit or Typeform better?
Neither clearly leads. ConvertKit starts at On request and Typeform at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ConvertKit or Typeform?
Typeform has a free tier; the other does not. Paid plans start at On request for ConvertKit and Free for Typeform.
Does ConvertKit or Typeform run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Typeform for free?
Yes. Typeform has a free tier, so you can try it without paying. ConvertKit starts at On request.
What is ConvertKit best used for?
ConvertKit is most often used for sending newsletters and email sequences to an audience, selling paid subscriptions and digital products to a mailing list. Of those, sending newsletters and email sequences to an audience and selling paid subscriptions and digital products to a mailing list are not what Typeform is typically brought in for.
What can ConvertKit do that Typeform cannot?
ConvertKit covers Email marketing, Landing pages, Subscriber tagging, Automation workflows. Typeform covers Conversational forms, Logic jumps, Calculator fields, Payment collection. Both handle Zapier, Slack.

Answered from the vendors’ own pages

Typeform: What are Typeform's pricing tiers?

Typeform offers a free plan (10 responses/month), Basic at $28/month billed annually (100 responses/month, 1 user), Plus at $56/month billed annually (1,000 responses/month, 3 users, branding removed), and Business at $91/month billed annually (10,000 responses/month, 5 users).

Source
Typeform: Does Typeform have a free tier?

Yes. Typeform offers a free plan limited to 10 form responses per month with Typeform branding.

Source
Typeform: What integrations does Typeform support?

Typeform integrates with ActiveCampaign, Calendly, CallRail, Intercom, Klaviyo, Slack, Stripe, Webflow, and Zapier for workflow automation.

Source
Typeform: Can users export data from Typeform?

Yes. Typeform provides API access for data export. Users can retrieve form data and responses through the API using the GET /forms/:formId endpoint and export to CSV through integrations like Zapier or Airbyte.

Source
Typeform: Does Typeform offer self-hosting options?

No. Typeform is a cloud-based SaaS platform only. Self-hosted alternatives exist in the open-source form builder category, but Typeform itself does not offer on-premise deployment.

Source
Typeform: When is branding removed from Typeform?

Typeform branding is automatically removed only on the Plus plan ($56/month billed annually) and higher. The free and Basic plans display Typeform branding on forms.

Source
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Related pages

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