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Software · head to head

Convert vs Wise Business

Convert logo

Convert

Software

A/B testing platform for enterprises

From
$1000/month
Rated
-
Full reviewWebsite
Wise Business logo

Wise Business

Software

The smart way to send and receive business payments

From
$29/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; Wise Business opening a Wise Business account in the UK carries a one off setup fee of 50 GBP
  • They diverge on capability: Convert covers A/B testing, Wise Business covers Multi-currency accounts.

Where they differ

Only the attributes on which Convert and Wise Business actually diverge.

Attributes where Convert and Wise Business differ
AttributeConvertWise Business
Starting price$1000/month$29/month
Pricing modelquoteusage-based
PlatformsWebWeb, Ios, Android, Api
Founded20122011

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Convert

  • A/B testing
  • Multivariate testing
  • Analytics
  • Google Analytics
  • SSL encryption
  • Cloud deployment
  • English language support

Only in Wise Business

  • Multi-currency accounts
  • International transfers
  • Batch payments
  • Team management
  • Xero
  • QuickBooks
  • Various
  • FCA regulated

Both cover

  • API access
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Convert

  • A/B, split and multivariate testing on websitesnot Wise Business
  • Server-side experimentation and feature flaggingnot Wise Business
  • Personalising site content to visitor segmentsnot Wise Business

Wise Business

  • Holding and converting multiple currencies as a businessnot Convert
  • Paying international suppliers and contractors at the mid market ratenot Convert
  • Receiving payments into local currency account details in several countriesnot Convert

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Convert

  • Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
  • Single Sign-On requires the Pro plan at $599 per month
  • Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
  • Phone support, change history and guided onboarding require Pro
  • The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
  • The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
  • Listed prices exclude VAT, GST and other taxes, which are added at checkout
  • Above 5 million monthly tested users there is no published rate

Wise Business

  • Opening a Wise Business account in the UK carries a one off setup fee of 50 GBP
  • Volume discounts on transfers start only above 20,000 GBP equivalent sent per month

Pricing, plan by plan

Convert

$1000/month
  • Professional$1000/month
    • A/B testing
    • Analytics
    • API access

Wise Business

$29/month
  • StandardFree
    • Multi-currency account
    • Real exchange rate
    • Batch payments

Which should you pick?

Choose Convert if

  • You need a/b testing.
  • You also want multivariate testing.
Convert review

Choose Wise Business if

  • You need multi-currency accounts.
  • You work on Web, Ios, Android, Api.
  • You also want international transfers.
Wise Business review

Questions people ask

Is Convert or Wise Business better?
Neither clearly leads. Convert starts at $1000/month and Wise Business at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Convert or Wise Business?
Convert starts at $1000/month and Wise Business at $29/month.
Does Convert or Wise Business run on more platforms?
Convert runs on Web. Wise Business runs on Web, Ios, Android, Api.
What is Convert best used for?
Convert is most often used for a/b, split and multivariate testing on websites, server-side experimentation and feature flagging, personalising site content to visitor segments. Of those, a/b, split and multivariate testing on websites and server-side experimentation and feature flagging are not what Wise Business is typically brought in for.
What can Convert do that Wise Business cannot?
Convert covers A/B testing, Multivariate testing, Analytics, Google Analytics. Wise Business covers Multi-currency accounts, International transfers, Batch payments, Team management. Both handle API access, Web support.
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