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Software · head to head

Avast One vs Convert

Avast One logo

Avast One

Software

All-in-one protection for your digital life

From
Free
Rated
-
Full reviewWebsite
Convert logo

Convert

Software

A/B testing platform for enterprises

From
$1000/month
Rated
-
Full reviewWebsite

The short version

  • Only Avast One has a free tier, so it costs nothing to try first.
  • Each has a real cost: Avast One ransomware and Wi-Fi vulnerability protection only on paid plans; Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
  • They diverge on capability: Avast One covers Antivirus, Convert covers A/B testing.

Where they differ

Only the attributes on which Avast One and Convert actually diverge.

Attributes where Avast One and Convert differ
AttributeAvast OneConvert
Starting priceFree$1000/month
Pricing modelUnknownquote
Free tierYesNo
PlatformsWindows, macOS, iOS, AndroidWeb
Founded19882012

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Avast One

  • Antivirus
  • Firewall
  • VPN
  • Data breach monitoring
  • Email Guardian
  • Webcam Shield
  • Ransomware Shield
  • Performance optimization

Only in Convert

  • A/B testing
  • Multivariate testing
  • Analytics
  • API access
  • Google Analytics
  • SSL encryption

Both cover

  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Avast One

  • Antivirusnot Convert
  • Internet Securitynot Convert
  • Privacy Toolsnot Convert

Convert

  • A/B, split and multivariate testing on websitesnot Avast One
  • Server-side experimentation and feature flaggingnot Avast One
  • Personalising site content to visitor segmentsnot Avast One

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Avast One

  • Ransomware and Wi-Fi vulnerability protection only on paid plans
  • Free plan VPN is limited, no data breakthrough monitoring
  • Rebuilt app in May 2026 may have stability issues

Convert

  • Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
  • Single Sign-On requires the Pro plan at $599 per month
  • Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
  • Phone support, change history and guided onboarding require Pro
  • The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
  • The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
  • Listed prices exclude VAT, GST and other taxes, which are added at checkout
  • Above 5 million monthly tested users there is no published rate

Pricing, plan by plan

Avast One

Free
  • FreeFree
    • Antivirus
    • Limited VPN
    • Privacy tools
  • Silver$2.99/month
    • Enhanced antivirus
    • VPN
    • Device cleanup
  • Premium$4.19/month
    • Full antivirus
    • VPN with 55 servers
    • Password manager
  • Premium Plus$11.67/month
    • All Premium features
    • 30 devices covered

Convert

$1000/month
  • Professional$1000/month
    • A/B testing
    • Analytics
    • API access

Which should you pick?

Choose Avast One if

  • You need antivirus.
  • You want to start without paying.
  • You work on Windows, macOS, iOS, Android.
  • You also want firewall.
Avast One review

Choose Convert if

  • You need a/b testing.
  • You also want multivariate testing.
Convert review

Questions people ask

Is Avast One or Convert better?
Neither clearly leads. Avast One starts at Free and Convert at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Avast One or Convert?
Avast One has a free tier; the other does not. Paid plans start at Free for Avast One and $1000/month for Convert.
Does Avast One or Convert run on more platforms?
Avast One runs on Windows, macOS, iOS, Android. Convert runs on Web.
Can I use Avast One for free?
Yes. Avast One has a free tier, so you can try it without paying. Convert starts at $1000/month.
What is Avast One best used for?
Avast One is most often used for antivirus, internet security, privacy tools. Of those, antivirus and internet security are not what Convert is typically brought in for.
What can Avast One do that Convert cannot?
Avast One covers Antivirus, Firewall, VPN, Data breach monitoring. Convert covers A/B testing, Multivariate testing, Analytics, API access. Both handle Cloud deployment, Web support, English language support.

Answered from the vendors’ own pages

Avast One: Is Avast One free?

Yes. Avast One offers a free tier with antivirus, VPN (limited), and privacy tools. Paid plans start at $2.99/month for Silver and $4.19/month for Premium covering up to 5 devices.

Source
Avast One: What does Avast One include?

Avast One provides antivirus, VPN, password manager, device cleanup, Wi-Fi security, data breach monitoring, and protection against AI-generated scams and deepfakes.

Source
Avast One: Does Avast One have ransomware protection?

Ransomware protection is available only on paid plans, not the free tier. Free users get antivirus and basic protection only.

Source
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