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Software · head to head

Viral Loops vs ZoomInfo

Viral Loops logo

Viral Loops

Software

Viral and referral marketing made simple

From
Free
Rated
-
Full reviewWebsite
ZoomInfo logo

ZoomInfo

Software

B2B intelligence and sales acceleration platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Viral Loops has a free tier, so it costs nothing to try first.
  • Each has a real cost: Viral Loops pricing is relatively high for small startups and bootstrapped businesses ($35/mo minimum); ZoomInfo zoomInfo prices on a credit-consumption model rather than flat seats: each contact/company export costs one credit, packages include a fixed number of monthly credits (one named package includes 75K credits), and integrations require a minimum bulk credit purchase to install, per the vendor's own pricing page.
  • They diverge on capability: Viral Loops covers Campaign templates, ZoomInfo covers Contact database.

Where they differ

Only the attributes on which Viral Loops and ZoomInfo actually diverge.

Attributes where Viral Loops and ZoomInfo differ
AttributeViral LoopsZoomInfo
Starting priceFreeOn request
Pricing modelsubscriptionquote
Free tierYesNo
Founded20162007

Identical on both: platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Viral Loops

  • Campaign templates
  • Milestone rewards
  • Leaderboards
  • Referral widgets
  • Viral analytics
  • Shopify
  • Mailchimp
  • Klaviyo

Only in ZoomInfo

  • Contact database
  • Company intelligence
  • Engagement tools
  • Intent data
  • Chrome extension
  • CRM integration
  • Salesforce
  • Outlook

Both cover

  • HubSpot
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Viral Loops

  • affiliate marketing managementnot ZoomInfo
  • Workflow automationnot ZoomInfo
  • Reportingnot ZoomInfo

ZoomInfo

  • Lead generationnot Viral Loops
  • Account-based marketingnot Viral Loops
  • Sales accelerationnot Viral Loops

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Viral Loops

  • Pricing is relatively high for small startups and bootstrapped businesses ($35/mo minimum)
  • Advanced features are only available on higher-tier plans, limiting smaller businesses
  • Limited customization without technical development for highly branded campaigns
  • Customer support response times may vary by region and time zone

ZoomInfo

  • ZoomInfo prices on a credit-consumption model rather than flat seats: each contact/company export costs one credit, packages include a fixed number of monthly credits (one named package includes 75K credits), and integrations require a minimum bulk credit purchase to install, per the vendor's own pricing page.

Pricing, plan by plan

Viral Loops

Free
  • FreeFree
    • 1,000 participants
    • All templates
    • Basic features

ZoomInfo

On request
  • Enterprise pricing$undefined/month
    • Contact database
    • Intelligence
    • Engagement tools

Which should you pick?

Choose Viral Loops if

  • You need campaign templates.
  • You want to start without paying.
  • You also want milestone rewards.
Viral Loops review

Choose ZoomInfo if

  • You need contact database.
  • You also want company intelligence.
ZoomInfo review

Questions people ask

Is Viral Loops or ZoomInfo better?
Neither clearly leads. Viral Loops starts at Free and ZoomInfo at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Viral Loops or ZoomInfo?
Viral Loops has a free tier; the other does not. Paid plans start at Free for Viral Loops and On request for ZoomInfo.
Does Viral Loops or ZoomInfo run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Viral Loops for free?
Yes. Viral Loops has a free tier, so you can try it without paying. ZoomInfo starts at On request.
What is Viral Loops best used for?
Viral Loops is most often used for affiliate marketing management, workflow automation, reporting. Of those, affiliate marketing management and workflow automation are not what ZoomInfo is typically brought in for.
What can Viral Loops do that ZoomInfo cannot?
Viral Loops covers Campaign templates, Milestone rewards, Leaderboards, Referral widgets. ZoomInfo covers Contact database, Company intelligence, Engagement tools, Intent data. Both handle HubSpot, Web support.

Answered from the vendors’ own pages

Viral Loops: What does Viral Loops pricing start at?

Viral Loops pricing starts at $35/month and ranges up to $208/month depending on the plan. The platform offers a 14-day free trial, flat-rate pricing (no per-campaign charges), and 30% discount for annual billing.

Source
Viral Loops: What types of campaigns can Viral Loops create?

Viral Loops allows creation of referral programs, giveaways, waiting lists, and sweepstakes/competitions. Campaigns can be integrated into websites or mobile apps within minutes using pre-built templates.

Source
Viral Loops: Does Viral Loops offer custom pricing?

Yes. Beyond the standard $35-208/month plans, Viral Loops offers custom pricing for larger teams and enterprises with specific feature requirements.

Source
Viral Loops: What happens to campaigns after I cancel Viral Loops?

Users can export large files of mailing lists in several data formats, allowing campaign data to be migrated to another platform if needed after cancellation.

Source
Viral Loops: How quickly can I launch a campaign with Viral Loops?

Campaigns can be launched within minutes using Viral Loops' template-based, intuitive interface that requires no technical expertise or coding knowledge.

Source
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Related pages

More on Viral Loops

More on ZoomInfo

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