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Software · head to head

Google Optimize vs Harvest Forecast

Google Optimize logo

Google Optimize

Software

A/B testing for Google Analytics

From
Free
Rated
-
Harvest Forecast logo

Harvest Forecast

Software

Simple visual resource planning

From
$5/month
Rated
-

The short version

  • Only Google Optimize has a free tier, so it costs nothing to try first.
  • Each has a real cost: Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023; Harvest Forecast the free plan allows a single seat and 2 projects
  • They diverge on capability: Google Optimize covers A/B testing, Harvest Forecast covers Visual scheduling.

Where they differ

Only the attributes on which Google Optimize and Harvest Forecast actually diverge.

Attributes where Google Optimize and Harvest Forecast differ
AttributeGoogle OptimizeHarvest Forecast
Starting priceFree$5/month
Pricing modelfreemiumsubscription
Free tierYesNo
Founded19982006

Identical on both: platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • Cloud deployment

Only in Harvest Forecast

  • Visual scheduling
  • Capacity planning
  • Project assignments
  • Utilization reports
  • Harvest integration
  • Harvest
  • Google Calendar
  • iCal

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot Harvest Forecast
  • Personalising page content for defined audience segmentsnot Harvest Forecast
  • Redirect tests between alternative landing page URLsnot Harvest Forecast

Harvest Forecast

  • Time tracking and invoicing against client projectsnot Google Optimize
  • Forecasting team capacity and scheduling worknot Google Optimize

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

Harvest Forecast

  • The free plan allows a single seat and 2 projects
  • Paid plans bill per seat with usage charged beyond the base rate rather than being purely flat
  • The Enterprise plan is $14 per seat per month against $9 on Teams
  • The 20% saving requires annual payment
  • Enterprise Plus is custom priced

Pricing, plan by plan

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

Harvest Forecast

$5/month
  • Per seat$5/month
    • Visual planning
    • Harvest integration
    • Team scheduling

Which should you pick?

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.

Choose Harvest Forecast if

  • You need visual scheduling.
  • You also want capacity planning.

Questions people ask

Is Google Optimize or Harvest Forecast better?
Neither clearly leads. Google Optimize starts at Free and Harvest Forecast at $5/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Optimize or Harvest Forecast?
Google Optimize has a free tier; the other does not. Paid plans start at Free for Google Optimize and $5/month for Harvest Forecast.
Does Google Optimize or Harvest Forecast run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Google Optimize for free?
Yes. Google Optimize has a free tier, so you can try it without paying. Harvest Forecast starts at $5/month.
What is Google Optimize best used for?
Google Optimize is most often used for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls. Of those, a/b and multivariate testing of web pages tied to google analytics goals and personalising page content for defined audience segments are not what Harvest Forecast is typically brought in for.
What can Google Optimize do that Harvest Forecast cannot?
Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics. Harvest Forecast covers Visual scheduling, Capacity planning, Project assignments, Utilization reports. Both handle Web support.

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