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Software · head to head

Google Optimize vs SavvyCal

Google Optimize logo

Google Optimize

Software

A/B testing for Google Analytics

From
Free
Rated
-
Full reviewWebsite
SavvyCal logo

SavvyCal

Software

Scheduling that puts your recipients first

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023; SavvyCal fewer native third-party integrations compared to Calendly
  • They diverge on capability: Google Optimize covers A/B testing, SavvyCal covers Calendar overlay.

Where they differ

Only the attributes on which Google Optimize and SavvyCal actually diverge.

Attributes where Google Optimize and SavvyCal differ
AttributeGoogle OptimizeSavvyCal
Pricing modelfreemiumUnknown
Founded19982020

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • Cloud deployment

Only in SavvyCal

  • Calendar overlay
  • Personalized links
  • Priority scheduling
  • Time zone detection
  • Recipient experience focus
  • Google Calendar
  • Outlook
  • Zoom

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot SavvyCal
  • Personalising page content for defined audience segmentsnot SavvyCal
  • Redirect tests between alternative landing page URLsnot SavvyCal

SavvyCal

  • Schedulingnot Google Optimize
  • Appointment bookingnot Google Optimize
  • Time trackingnot Google Optimize
  • Resource managementnot Google Optimize
  • Team coordinationnot Google Optimize

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

SavvyCal

  • Fewer native third-party integrations compared to Calendly
  • Limited automation workflows compared to enterprise solutions
  • Smaller user base means less marketplace ecosystem

Pricing, plan by plan

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

SavvyCal

Free
  • FreeFree
    • 1 scheduling link
    • 1 calendar connection
    • Basic scheduling
  • Standard$12/month
    • 6 scheduling links
    • 3 calendar connections
    • Payment collection
  • Pro$40/month
    • Unlimited scheduling links
    • Unlimited calendars
    • Admin access

Which should you pick?

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.
Google Optimize review

Choose SavvyCal if

  • You need calendar overlay.
  • You want to start without paying.
  • You also want personalized links.
SavvyCal review

Questions people ask

Is Google Optimize or SavvyCal better?
Neither clearly leads. Google Optimize starts at Free and SavvyCal at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Optimize or SavvyCal?
Google Optimize starts at Free and SavvyCal at Free.
Does Google Optimize or SavvyCal run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Google Optimize for free?
Both have a free tier, so you can try either at no cost before committing.
What is Google Optimize best used for?
Google Optimize is most often used for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls. Of those, a/b and multivariate testing of web pages tied to google analytics goals and personalising page content for defined audience segments are not what SavvyCal is typically brought in for.
What can Google Optimize do that SavvyCal cannot?
Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics. SavvyCal covers Calendar overlay, Personalized links, Priority scheduling, Time zone detection. Both handle Web support.

Answered from the vendors’ own pages

SavvyCal: Does SavvyCal have a free plan?

Yes. SavvyCal offers a free plan with one active scheduling link and one calendar connection for basic individual use.

Source
SavvyCal: What makes SavvyCal different from Calendly?

SavvyCal uniquely allows recipients to see their own calendar overlaid with your availability, making it easier to find matching times without browsing a list of open slots.

Source
SavvyCal: What calendar platforms does SavvyCal integrate with?

SavvyCal integrates with iCloud Calendar, Outlook, Zoom, and Microsoft Teams to prevent double-bookings and sync availability.

Source
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Related pages

More on Google Optimize

More on SavvyCal

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