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Software · head to head

Funnel.io vs Sketch

Funnel.io logo

Funnel.io

Software

Multi-channel marketing analytics for smarter decision making

From
$299/month
Rated
-
Sketch logo

Sketch

Software

The digital design toolkit

From
$12/month
Rated
-

The short version

  • Each has a real cost: Funnel.io available connectors are gated by plan, at 113 on Starter against 579 on Business, so which sources can be used depends on the tier rather than on need; Sketch macOS-only for editing, blocking Windows and Linux users from accessing design features
  • They diverge on capability: Funnel.io covers Multi-channel data aggregation, Sketch covers Vector editing.

Where they differ

Only the attributes on which Funnel.io and Sketch actually diverge.

Attributes where Funnel.io and Sketch differ
AttributeFunnel.ioSketch
Starting price$299/month$12/month
Pricing modelsubscriptionUnknown
PlatformsWeb, Mobile, ApimacOS, Web, iOS, iPad
Founded20152010

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Funnel.io

  • Multi-channel data aggregation
  • Unified dashboards
  • Custom reporting
  • Data transformation
  • Real-time syncing
  • Historical data archive
  • Attribution modeling
  • Automated alerts

Only in Sketch

  • Vector editing
  • Symbols & components
  • Prototyping
  • Real-time collaboration
  • Developer handoff
  • Plugins ecosystem
  • Cloud sync
  • Version history

What people use each for

The jobs each tool is most often brought in to do.

Funnel.io

  • Collecting marketing data from ad platforms into one datasetnot Sketch
  • Exporting blended marketing data to BI tools and warehousesnot Sketch

Sketch

  • UI designnot Funnel.io
  • Mobile app designnot Funnel.io
  • Web designnot Funnel.io
  • Design systemsnot Funnel.io
  • Prototypingnot Funnel.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Funnel.io

  • Available connectors are gated by plan, at 113 on Starter against 579 on Business, so which sources can be used depends on the tier rather than on need
  • Export destinations are rationed the same way, at 13 on Starter and 46 on Business
  • The entry plan starts at $300 a month billed annually and the next at $600
  • SSO, SAML, audit logging and an enterprise SLA are Enterprise only with no published price
  • Funnel Measure is an add on available only on Business and Enterprise

Sketch

  • macOS-only for editing, blocking Windows and Linux users from accessing design features
  • Real-time collaboration feels less seamless than Figma with occasional sync delays
  • Limited built-in image editing capabilities, requiring external software for bitmap work
  • Subscription required for cloud features and collaboration, losing access if subscription lapses

Pricing, plan by plan

Funnel.io

$299/month
  • Starter$299/month
    • Up to 5 data sources
    • Basic dashboards
    • Standard integrations
  • Professional$799/month
    • Unlimited data sources
    • Advanced dashboards
    • Custom integrations
  • Enterprise$undefined/month
    • Custom implementation
    • Dedicated account manager
    • Advanced integrations

Sketch

$12/month
  • Standard$12/month
    • Real-time collaboration
    • Unlimited documents
    • Unlimited free viewers
  • Professional$24/month
    • Everything in Standard
    • Single Sign-On (SSO)
    • Project archiving
  • Enterprise$44/month
    • Everything in Professional
    • SCIM provisioning
    • BYOK encryption
  • Mac-only License$120/perpetual
    • Native Mac app
    • Offline access
    • Local file saving

Which should you pick?

Choose Funnel.io if

  • You need multi-channel data aggregation.
  • You work on Web, Mobile, Api.
  • You also want unified dashboards.

Choose Sketch if

  • You need vector editing.
  • You work on macOS, Web, iOS, iPad.
  • You also want symbols & components.

Questions people ask

Is Funnel.io or Sketch better?
Neither clearly leads. Funnel.io starts at $299/month and Sketch at $12/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Funnel.io or Sketch?
Funnel.io starts at $299/month and Sketch at $12/month.
Does Funnel.io or Sketch run on more platforms?
Funnel.io runs on Web, Mobile, Api. Sketch runs on macOS, Web, iOS, iPad.
What is Funnel.io best used for?
Funnel.io is most often used for collecting marketing data from ad platforms into one dataset, exporting blended marketing data to bi tools and warehouses. Of those, collecting marketing data from ad platforms into one dataset and exporting blended marketing data to bi tools and warehouses are not what Sketch is typically brought in for.
What can Funnel.io do that Sketch cannot?
Funnel.io covers Multi-channel data aggregation, Unified dashboards, Custom reporting, Data transformation. Sketch covers Vector editing, Symbols & components, Prototyping, Real-time collaboration.

Answered from the vendors’ own pages

Sketch: Is Sketch available for Windows or Linux?

No. Sketch is macOS-only for the design and prototyping features. Web and mobile apps provide viewing and collaboration, but editing requires macOS 14.0 or later.

Source
Sketch: Does Sketch offer a free trial?

Yes. Sketch provides a 30-day free trial with no credit card required. You can also purchase a one-time Mac-only license for $120 per seat instead of subscribing.

Source
Sketch: What collaboration features does Sketch include?

Sketch supports real-time collaboration, unlimited document sharing, unlimited viewers, and version history on all paid subscription plans (Standard $12/month, Professional $24/month, Enterprise $44/month).

Source
Sketch: Can I use Sketch offline?

Yes. The one-time Mac-only license ($120) allows you to use Sketch offline and save files locally, but it excludes cloud collaboration and iOS previewing features.

Source

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