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Software · head to head

Fresha vs Replika

Fresha logo

Fresha

Software

Free salon and spa software

From
Free
Rated
-
Full reviewWebsite
Replika logo

Replika

Software

AI companion for meaningful conversations

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Fresha fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client; Replika the App Store listing confirms Replika (Luka, Inc.) is free to download with core messaging available at no cost, but premium features are gated behind in-app purchases with no price figures disclosed in the listing.
  • They diverge on capability: Fresha covers Online booking, Replika covers Conversational AI.

Where they differ

Only the attributes on which Fresha and Replika actually diverge.

Attributes where Fresha and Replika differ
AttributeFreshaReplika
Pricing modelfreefreemium
PlatformsWeb, Ios, AndroidIos, Android, Web
Founded20152016

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fresha

  • Online booking
  • Appointment management
  • Client database
  • Point of sale
  • Inventory management
  • Staff scheduling
  • Marketing tools
  • Reports & analytics

Only in Replika

  • Conversational AI
  • Memory
  • Emotional support
  • Voice calls
  • AR features
  • Mobile apps
  • Ios support
  • Android support

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Fresha

  • Running appointment booking and point of sale for salons and spasnot Replika
  • Attracting new clients through the Fresha consumer marketplacenot Replika
  • Sending appointment reminders and marketing campaigns to clientsnot Replika

Replika

  • ai tools managementnot Fresha
  • Workflow automationnot Fresha
  • Reportingnot Fresha

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fresha

  • Fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client
  • Online card payments carry a 4.90 percent plus fixed fee per transaction charge on top of the subscription
  • Only 20 SMS or WhatsApp notifications and 50 marketing emails are free each month; everything beyond that is billed per message
  • Team and Enterprise plans are quoted as custom rates with no published figure
  • Add ons such as Team Connect and Insights are billed per team member per month on top of the plan
  • Enterprise pricing applies to businesses with 20 or more team members

Replika

  • The App Store listing confirms Replika (Luka, Inc.) is free to download with core messaging available at no cost, but premium features are gated behind in-app purchases with no price figures disclosed in the listing.

Pricing, plan by plan

Fresha

Free
  • FreeFree
    • Unlimited appointments
    • Unlimited staff
    • Online booking
  • Payments (Add-on)$2.19/transaction
    • Card payments
    • Contactless payments
    • Online payments
  • Marketing (Add-on)$0.01/message
    • Email campaigns
    • SMS marketing
    • Automated messages

Replika

Free
  • FreeFree
    • Basic conversations
    • Memory
  • Pro$7.99/month
    • All features
    • Voice calls
    • AR

Which should you pick?

Choose Fresha if

  • You need online booking.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want appointment management.
Fresha review

Choose Replika if

  • You need conversational ai.
  • You want to start without paying.
  • You work on Ios, Android, Web.
  • You also want memory.
Replika review

Questions people ask

Is Fresha or Replika better?
Neither clearly leads. Fresha starts at Free and Replika at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fresha or Replika?
Fresha starts at Free and Replika at Free.
Does Fresha or Replika run on more platforms?
Fresha runs on Web, Ios, Android. Replika runs on Ios, Android, Web.
Can I use Fresha for free?
Both have a free tier, so you can try either at no cost before committing.
What is Fresha best used for?
Fresha is most often used for running appointment booking and point of sale for salons and spas, attracting new clients through the fresha consumer marketplace, sending appointment reminders and marketing campaigns to clients. Of those, running appointment booking and point of sale for salons and spas and attracting new clients through the fresha consumer marketplace are not what Replika is typically brought in for.
What can Fresha do that Replika cannot?
Fresha covers Online booking, Appointment management, Client database, Point of sale. Replika covers Conversational AI, Memory, Emotional support, Voice calls. Both handle Web support.
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